What is better Zoho Marketing Automation or Pipedrive? To successfully find the most efficient and productive Marketing Software for your business, you need to compare products available on the market. For example, here you may match Zoho Marketing Automation’s overall score of 9.0 against Pipedrive’s score of 9.4. You can even review their general user satisfaction: Zoho Marketing Automation (98%) vs. Pipedrive (100%).
Moreover, you can compare their strengths and weaknesses feature by feature, including their terms and conditions and costs. By comparing products you are more likely to choose the best software for your company. Of course you must understand your specific needs to realize which solution addresses those needs.
If you need to quickly identify the more reliable Marketing Automation Software according to our review team we suggest you take a look at one of these solutions: HubSpot Marketing Hub, Pardot, Brevo.
Zoho Marketing Automation offers two different pricing plans, depending on the features that you will be needing. Should you wish to learn more about what its features have to offer before committing to a subscription package, the vendor also offers a free trial plan.
Standard Plan – $23/month (billed annually) or $29/month (billed monthly)
Unlimited automated emails
Limited number of visitors
Multiple touchpoint support
Lead management
Behavior tracking on website
Goals and events
Basic journey templates
Basic lead journeys with reports
Lead path tracing
Lead scoring
Customized lead journey goals
Webinar promotion management
Event promotion management
Ecommerce marketing tools
Marketing tools for SMS
Marketing planner
Survey campaigns
Premium Plan – $46/month (billed annually) or $58/month (billed monthly)
Zoho Marketing Automation can connect with all the apps in the Zoho Suite, making it a boon to existing customers of the vendor. Moreover, it is also built to blend well with your existing software ecosystem as it seamlessly integrates with a variety of third-party solutions, including:
Facebook
Twitter
Tumblr
LinkedIn
Google
Google Drive
Google Photos
Flickr
Giphy
Bigstock
Unsplash
Twilio
Message Media
Clickatell
SMS-Magic
Bulk SMS
MessageBird
Salesforce
SugarCRM
Dropbox
Evernote
One Drive
Box
Zendesk
Eventbrite
Survey Monkey
Office 365
Gotowebinar
Gravatar
Paypal
Wistia
Languages Supported
English
Chinese
German
Hindi
Japanese
Spanish
French
Russian
Italian
Dutch
Portugese
Polish
Turkish
Swedish
Arabic
Prominent Clients
Available Devices
Windows
Linux
Android
iPhone/iPad
Mac
Web-based
Windows Mobile
Company Size
Small Business
Large Enterprises
Medium Business
Freelancers
Available Support
email
phone
live support
training
tickets
General Info
A comprehensive marketing automation system that enables marketing teams to manage leads, track website behavior, and personalize customer journeys. It also provides solutions for lead generation, improving conversions, and running multichannel marketing campaigns. In addition, Zoho Marketing Automation generates detailed reports, tracks app user behavior, and calculates a plan's ROI.
Pipedrive is the winner of our Expert's Choice Award. It is a personal sales manager for small, medium-sized, and large businesses that lets you close more deals and improve sales. Built by both salespeople and web developers, it is a practical easy-to-use tool that people with varying tech-savviness can instantly use.
No Marketing Software will be able to cover all the needs of a business. Even though core functionalities of Zoho Marketing Automation and Pipedrive are obviously a priority you should also carefully examine the integrations provided by every product. Very often your team will already be working with various kinds of SaaS software in your company and it’s always better to opt for software that integrate well with one another. If you do that you will be able to guarantee an effortless exchange of information between your teams and apps, which can significantly reduce time spent on migrating between one software and the next.
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