What is better Bloomreach Engagement or Semrush? When selecting the ideal Marketing Software for your business our recommendation is that you evaluate the features, pricing, as well as other critical information about the product and vendor. Here, you can examine the similarities and discrepancies between Bloomreach Engagement (overall score at 8.9 and user satisfaction at 100%) and Semrush (overall score at 9.7 and user satisfaction at 99%).
You can also check their particulars elements, for example features, plans, pricing, terms and conditions, etc. Similarly, read the terms thoroughly for information on hidden costs, such as, setup fees, independent customer service, upgrade fees, cloud storage fees, and more.
In the event you have to quickly identify the best Marketing Software according to our review team we recommend you take a look at the following solutions: SE Ranking, Semrush, HubSpot Marketing Hub.
Bloomreach Engagement (formerly Exponea) offers three revenue boosters for medium and large B2C companies that generate a major part of their revenue online. Prices depend on the number of data points and combination of features, and are calculated by quote. A free demo of the product is also available. You can easily sign up for free demo here.
Here are the details of each plan:
1. Start with the CORE: Build Single Customers View for cross‑device data tracking, ad‑hoc analytics and dashboarding
2. Choose your revenue booster:
A) Campaign Optimizer: Execute your acquisition & off site based campaigns with fully personalized messaging.
Email Management Platform
Omni-Channel Orchestration
Ad Tech
Product Recommendations
Real-Time Predictions
B) Experience Optimizer: Create on‑site AI powered shopper experience. Use A/B testing of personalized web elements.
Advanced Weblayers
Web Optimization and A/B Testing
Real-Time Predictions
Product Recommendations
C) Inventory Optimizer: Improve your inventory stocks thanks to product sales forecasting and discount management.
Bloomreach Engagement is a tool that connects with a wide range of online services like Zapier, remarketing and ad management platforms such as Google AdWords or Facebook ads, and even offline marketing tools for running functions such as retention programmes. Other integration options include:
SMS & MMS gateway
Email gateway
Facebook Messenger Chatbot API
Google BigQuery
sql data sources: (postgreSQL, oracle, mysql)
import / export API
analysis API
campaigns API
Amazon Alexa
many others
Languages Supported
English
Chinese
German
Hindi
Japanese
Spanish
French
Russian
Italian
Dutch
Portugese
Polish
Turkish
Swedish
Arabic
Prominent Clients
Ogilvy, Kiwi.com, Dennik N.
Available Devices
Windows
Linux
Android
iPhone/iPad
Mac
Web-based
Windows Mobile
Company Size
Small Business
Large Enterprises
Medium Business
Freelancers
Available Support
email
phone
live support
training
tickets
General Info
Exponea is a marketing software that blends analytics and engagement automation for faster results. The platform uses artificial intelligence to support marketing campaigns, allowing you to create detailed behavior profiles for your target audience. The software also has a Scenario Designer with drag-and-drop campaign editors, WYSIWG email editors, and A/B testing.
Semrush offers four plans that are priced depending on your required feature set. In case you are not yet sure of which subscription package will work best for you, the vendor also offers a 7-day free trial. With this, you can test out all the functionalities that the product has to offer and gauge which features you will need
Pro – $139.95/month (billed monthly)
Great for freelancers and startups, this package is inclusive of the following:
Site Audit
On-Page SEO Checker
Position Tracking
Social Media Poster and Tracker
Backlink Analysis and Audit
Brand Monitoring
Guru – $249.95/month (billed monthly)
Created for SMBs and developing marketing agencies, this comes with the following:
All Pro Features
Content Marketing platform
Historical Data
Google Data Studio Integration
Extended Limits
Business – $499.95/month (billed monthly)
Built for agencies and ecommerce businesses, this provides:
All Guru features
White-label reports
API access
Extended limits and sharing options
Google Data Studio Integration
Share of Voice Metric
Enterprise – by quote
This customizable plan is ideal for large businesses that have highly specific operational requirements.
To offer superb online visibility management and content marketing capabilities for users, Semrush readily integrates with Google products. These integrations include:
Google Analytics
Google Search Console
Google My Business
Google Disavow Tool
Gmail
Google Docs
Google Data Studio
Google Search
Google Calendar
Semrush integrates social media marketing into your overall online visibility management processes. Thus, it is designed to work seamlessly with social networks such as:
Facebook
Twitter
Instagram
YouTube
Pinterest
LinkedIn
Moreover, it integrates with WordPress for seamless content management, Trello for task management, and Majestic for more SEO capabilities.
Languages Supported
English
Chinese
German
Hindi
Japanese
Spanish
French
Russian
Italian
Dutch
Portugese
Polish
Turkish
Swedish
Arabic
Prominent Clients
Booking.com, Morphsites, Vodafone
Available Devices
Windows
Linux
Android
iPhone/iPad
Mac
Web-based
Windows Mobile
Company Size
Small Business
Large Enterprises
Medium Business
Freelancers
Available Support
email
phone
live support
training
tickets
General Info
An advanced SEO software, SEMrush provides a comprehensive set of tools for SEO and marketing professionals in a visual and easy-to-use interface. SEMrush monitors and manages your online visibility. Its features include display advertising tool, backlinks, content analyzer, ad builder, on-page SEO tracker, and more.
You should note that even though both Bloomreach Engagement and Semrush may offer an outstanding set of features each app could be designed for a different business size. If you are studying different apps you should focus on a company size they are meant for. Certain features could scale up with no problem for large enterprises but if you own a small or mid-sized company it’s often more sensible to refrain paying for customized functionalities that you may never have a chance to use.
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