Compare Exponea vs HubSpot Marketing

Exponea offers three revenue boosters for medium and large B2C companies that generate a major part of their revenue online. Prices depend on the number of data points and combination of features, and are calculated by quote. A free demo of the product is also available. You can easily sign up for Exponea free demo here.

Here are the details of each plan:

1. Start with EXPONEA CORE: Build Single Customers View for cross‑device data tracking, ad‑hoc analytics and dashboarding

2. Choose your revenue booster:

A) Campaign Optimizer: Execute your acquisition & off site based campaigns with fully personalized messaging.

• Email Management Platform
• Omni-Channel Orchestration
• Ad Tech
• Product Recommendations
• Real-Time Predictions

B) Experience Optimizer: Create on‑site AI powered shopper experience. Use A/B testing of personalized web elements.

• Advanced Weblayers
• Web Optimization and A/B Testing
• Real-Time Predictions
• Product Recommendations

C) Inventory Optimizer: Improve your inventory stocks thanks to product sales forecasting and discount management.

• Product Performance Reporting
• Product Sales Forecasting
• Campaign Automation
• Clearance Discount Management

HubSpot Marketing offers four enterprise pricing plans to meet the needs of different users. A variety of paid add-ons is also availble to enhance its productivity.

Here are the details:

Free

• Contact Forms
• Lead Capture Pop-Up Forms
• Contact Database
• Traffic and Conversion Analytics
• Integration with CMS, Email, and Form Tools

Starter – $50/month

• Lead analytics dashboard
• Lead flows
• Collected forms
• Contact activity
• Contact management
• Contact & company insights
• HubSpot branding removed
• Custom form fields
• Phone & email support

Basic – $200/month (required onboarding $600)

• 100 contacts
• Content creation tools
• Content optimization
• Email marketing
• Social media suite
• Marketing Analytics dashboard

Pro – $800/month (required onboarding $3,000)

• 1000 contacts
• All features from the Basic plan
• Marketing Automation
• Goal based nurturing
• Custom workflows
• Salesforce integration
• Smart content
• Attribution reporting
• User roles
• A/B Testing CTAs
• A/B Test Emails

Enterprise – $2,400/month (required onboarding $5,000)

• 10,000 Contacts
• All features from the Pro plan
• Revenue Reporting
• Custom Event Reporting
• Custom Event Automation Triggers
• Predictive Lead Scoring
• Contacts Reporting
• Company Reporting
• Event-Based Segmentation