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Compare Exponea vs. Adobe Marketing Cloud

We are here to streamline the whole process of assessing Marketing Software products for you. In particular, on this page you can examine the overall performance of Exponea (8.9) and contrast it with the overall performance of Adobe Marketing Cloud (8.9). You may also match their overall user satisfaction rating: Exponea (100%) vs. Adobe Marketing Cloud (98%). Similarly, research their features thoroughly to see which product can better tackle your company’s requirements. In general, any B2B software has to let you to immediately check the big picture, at the same time giving you immediate access to the details. We realize that not all businesses have enough time to test a wide range of various solutions, so we created a list of recommendations that you may find useful. Our top selections for the Marketing Software category are: SEMrush, HubSpot Marketing, Serpstat.
Product

Exponea

VS

Adobe Marketing Cloud

VS

Exponea screenshot Adobe Marketing Cloud screenshot
Pricing Page

Total Score

Our Score

8.9 ?

Our Score

8.9 ?

Client Satisfaction

Client Satisfaction

Client Satisfaction

100% ?

Client Satisfaction

98% ?

Pricing

Pricing

by quote

by quote

Price Scheme

Price Scheme

Monthly payment | Quote-based Annual Subscription | Quote-based
Detailed Review

Detailed Review

Product Info

Product Info

Exponea is a marketing software that blends analytics and engagement automation for faster results.
Adobe Marketing Cloud is a popular product that helps businesses to organize, optimize, and measure their campaigns, and the results of their marketing performance.
Easy Links
Contact No.

Contact No.

+44 (0) 203 086 8894 +44 1628 590 300
Prominent Customers

Prominent Customers

Ogilvy, Kiwi.com, Dennik N. MasterCard, CMO Spotlight, SONY, Monarch Airlines
Pricing Info

Pricing Info

Exponea offers three revenue boosters for medium and large B2C companies that generate a major part of their revenue online. Prices depend on the number of data points and combination of features, and are calculated by quote. A free demo of the product is also available. You can easily sign up for Exponea free demo here.

Here are the details of each plan:

1. Start with EXPONEA CORE: Build Single Customers View for cross‑device data tracking, ad‑hoc analytics and dashboarding

2. Choose your revenue booster:

A) Campaign Optimizer: Execute your acquisition & off site based campaigns with fully personalized messaging.

  • Email Management Platform
  • Omni-Channel Orchestration
  • Ad Tech
  • Product Recommendations
  • Real-Time Predictions

B) Experience Optimizer: Create on‑site AI powered shopper experience. Use A/B testing of personalized web elements.

  • Advanced Weblayers
  • Web Optimization and A/B Testing
  • Real-Time Predictions
  • Product Recommendations

C) Inventory Optimizer: Improve your inventory stocks thanks to product sales forecasting and discount management.

  • Product Performance Reporting
  • Product Sales Forecasting
  • Campaign Automation
  • Clearance Discount Management

Adobe Marketing Cloud pricing information is available only on quote basis. Please contact the company for further information.

OS Supported

OS Supported

Windows
Mac
Web-based
Windows
Linux
Mac
Web-based
Pricing Page

Pricing Page

Learn more about Exponea pricing Learn more about Adobe Marketing Cloud pricing
Company's Address

Company's Address

41 Corsham Street
London N1 6DR
United Kingdom
Adobe Systems Incorporated
345 Park Avenue
San Jose, CA 95110-2704
USA
Types of Clients

Types of Clients

Small Business | Large Enterprises | Medium Business Small Business | Large Enterprises | Medium Business
Customer Support

Customer Support

Phone Live Support
Ticket Training
Phone
Training
Available Languages

Available Languages

English English
List of Features

List of Features

Exponea FEATURES

  • Attribution Models
  • Tailore-made Reports and Analyses
  • Custom Metrics and Expressions
  • Personalized and Running Aggregates
  • Well-Arranged Dashboards
  • Funnels
  • Behavior Predictions
  • Customer Retention
  • SQL Reporter
  • Precise Segmentation
  • Drag-and-Drop Campaign Editor
  • Event or Time-scheduled Campaign Triggers
  • A/B Testing
  • Fully Customizable Email Templates
  • Jinja Template Engine Support
  • WYSIWYG Email Editor
  • Web Layers with A/B Testing
  • Recommendations
  • Cross-Channel Campaign Management
  • BlinkBytes Real-Time Data Storage
  • Hadoop Permanent Storage
  • CRM with 360-degree Customer Behavior History
  • Rich API for Third-Party Integrations
  • Data Import Wizard
  • Mobile version
  • Complex roles & permission management on both account and project level
  • Ability to give out Vouchers/Discounts
  • Advanced Email campaigns with personalization
  • New action nodes in scenarios (Slack, Trello, Pipedrive, Zapier, and more)
  • Asset manager and Tag manager
  • Geo Analyses
  • Integration with Google and Facebook Ads
  • Google BigQuery integration

Adobe Marketing Cloud FEATURES

  • Personalized Customer Experience
  • Cross-Channel Marketing
  • Mobile Marketing
  • Data-Driven Marketing
  • Programmatic Marketing
  • Analytics
  • Audience Management
  • Campaign
  • Experience Management
  • Media Optimizer
  • Profile Management
  • Dynamic Tag Management
  • Retail Optimization
  • App-Centric Interface
  • Geolocation
  • Rules-Driven Execution
  • Integration
Integrations

Integrations

Exponea is a tool that connects with a wide range of online services like Zapier, remarketing and ad management platforms such as Google AdWords or Facebook ads, and even offline marketing tools for running functions such as retention programmes.

Other integration options include:

  • SMS gateway
  • Email gateway
  • Facebook Messenger Chatbot API
  • Google BigQuery
  • sql data sources: (postgreSQL, oracle, mysql)
  • import / export API
  • analysis API
  • campaigns API
  • Amazon Alexa

Adobe Marketing Cloud integrates with the following systems and applications:

  • Microsoft Dynamics CRM
  • Silverpop
  • Oracle CRM
  • Qualtrics
  • Adobe SiteCatalyst
Vendor Email

Vendor Email

sales@exponea.com
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Popular Alternatives

Popular Alternatives

QUICK LINKS

QUICK LINKS

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If you are still having doubts about which app will work best for your company it might be a good idea to analyze each service’s social metrics. Such metrics are quite often an indicator of how popular a given software is and how extensive is its online presence.For instance, if you check Exponea LinkedIn profile you’ll learn that they are followed by 740 users. In case of Adobe Marketing Cloud the number of followers on their LinkedIn page is 42016.