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Compare Exponea vs Optimizely

What is better Exponea or Optimizely? Finding the appropriate Marketing Software product is as easy as contrasting the good and poor features and terms offered by Exponea and Optimizely. Here it's also possible to match their total scores: 8.9 for Exponea vs. 9.0 for Optimizely.

Or you can verify their general user satisfaction rating, 100% for Exponea vs. 100% for Optimizely. We suggest that you spend some time to review their unique features and decide which one is the better option for your business. What’s more bear in mind to factor in your company’s or industry’s special circumstances, such as, a multilingual app for a global team or a mobile version to help you work on the go.

Our experts made sure to prepare reviews of all popular Marketing Software solutions offered on the market, but among them these three caught our special attention: HubSpot Marketing, Pardot, HasOffers.

NOAWARDS
YET

SmartScore™

OUR SCORE 8.9

User Satisfaction

CUSTOMER EXPERIENCE 100%

Pricing

by quote

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Attribution Models
  • Tailore-made Reports and Analyses
  • Custom Metrics and Expressions
  • Personalized and Running Aggregates
  • Well-Arranged Dashboards
  • Funnels
  • Behavior Predictions
  • Customer Retention
  • SQL Reporter
  • Precise Segmentation
  • Drag-and-Drop Campaign Editor
  • Event or Time-scheduled Campaign Triggers
  • A/B Testing
  • Fully Customizable Email Templates
  • Jinja Template Engine Support
  • WYSIWYG Email Editor
  • Web Layers with A/B Testing
  • Recommendations
  • Cross-Channel Campaign Management
  • BlinkBytes Real-Time Data Storage
  • Hadoop Permanent Storage
  • CRM with 360-degree Customer Behavior History
  • Rich API for Third-Party Integrations
  • Data Import Wizard
  • Mobile version
  • Complex roles & permission management on both account and project level
  • Ability to give out Vouchers/Discounts
  • Advanced Email campaigns with personalization
  • New action nodes in scenarios (Slack, Trello, Pipedrive, Zapier, and more)
  • Asset manager and Tag manager
  • Geo Analyses
  • Integration with Google and Facebook Ads
  • Google BigQuery integration

Pricing Info

Exponea offers three revenue boosters for medium and large B2C companies that generate a major part of their revenue online. Prices depend on the number of data points and combination of features, and are calculated by quote. A free demo of the product is also available. You can easily sign up for Exponea free demo here.

Here are the details of each plan:

1. Start with EXPONEA CORE: Build Single Customers View for cross‑device data tracking, ad‑hoc analytics and dashboarding

2. Choose your revenue booster:

A) Campaign Optimizer: Execute your acquisition & off site based campaigns with fully personalized messaging.

  • Email Management Platform
  • Omni-Channel Orchestration
  • Ad Tech
  • Product Recommendations
  • Real-Time Predictions

B) Experience Optimizer: Create on‑site AI powered shopper experience. Use A/B testing of personalized web elements.

  • Advanced Weblayers
  • Web Optimization and A/B Testing
  • Real-Time Predictions
  • Product Recommendations

C) Inventory Optimizer: Improve your inventory stocks thanks to product sales forecasting and discount management.

  • Product Performance Reporting
  • Product Sales Forecasting
  • Campaign Automation
  • Clearance Discount Management

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

Ogilvy, Kiwi.com, Dennik N.

Integrations

Exponea is a tool that connects with a wide range of online services like Zapier, remarketing and ad management platforms such as Google AdWords or Facebook ads, and even offline marketing tools for running functions such as retention programmes.

Other integration options include:

  • SMS gateway
  • Email gateway
  • Facebook Messenger Chatbot API
  • Google BigQuery
  • sql data sources: (postgreSQL, oracle, mysql)
  • import / export API
  • analysis API
  • campaigns API
  • Amazon Alexa

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

Exponea is a marketing software that blends analytics and engagement automation for faster results.

Company Email

sales@exponea.com

Company's Address

41 Corsham Street
London N1 6DR
United Kingdom

NOAWARDS
YET

SmartScore™

OUR SCORE 9.0

User Satisfaction

CUSTOMER EXPERIENCE 100%

Pricing

by quote

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Predictive Analytics
  • Recommended Audience segments
  • Behavioral Audience Targeting
  • Simple Visual Editing
  • Mobile Web Compatible
  • Developer Tools
  • Customizable platforms
  • Multivariate Testing
  • Multipage testing
  • Campaign management
  • Efficient enterprise grade security
  • Multi-domain support

Pricing Info

Optimizely is available in three different SMB and enterprise pricing plans, each of them tailored to the specific needs of the user. Here are the plans to choose from:

Standard

  • A/B testing
  • Analytics integration
  • Multi-page experimentation
  • Platform security and compliance
  • Stats Engine
  • Visual editor

Business

  • All Standard features
  • Additional roles and permissions
  • Advanced targeting options
  • Extensions
  • Mutually exclusive experiments
  • Program management

Enterprise

  • All Business features
  • Advanced program management
  • Behavioral targeting
  • Personalized campaigns
  • Product and content recommendations
  • Third-party audiences

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

Walt Disney, The New York Times, Microsoft, NetFlix

Integrations

Optimizely integrates with the following business systems and applications:

  • Clicktale
  • Qualaroo
  • CrazyEgg
  • Mixpanel
  • Google Analytics
  • Google AdWords
  • Lotame
  • Krux
  • KISSmetrics
  • BlueKai
  • Demandbase
  • Gigya
  • wywy
  • Lytics
  • Tealium AudienceStream
  • Skymosity
  • Woopra

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

Optimizely is a software tool that you can invest in to get the best site optimization services.

Company Email

sales@optimizely.com

Contact No.

Company's Address

631 Howard Street, Suite 100
San Francisco, CA 94105
USA

Wrike

Partner

This product is our partner, which means they paid for being featured as one of the suggestions. Our team takes great care to ensure all sugested products are reliable, top-quality solutions.

SmartScore™

OUR SCORE 9.2

User Satisfaction

CUSTOMER EXPERIENCE 98%

Pricing

Starting from $9.80

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Analytics
  • Role Management
  • Reports
  • Dashboards
  • Mobile Support
  • Automation
  • Email and Calendar Synch
  • Live Activity Stream
  • Projects, Folders, Tasks and Subtasks
  • Live Editing
  • File Management
  • Project Templates
  • User Groups
  • Integrations
  • Role-Based Access Control

Pricing Info

Wrike Search Marketing Software is accessible under Wrike’s plan packages:

Free – $0

  • 5 users
  • Shared tasks for small teams

Professional – $9.80/user/month

  • 5, 10, 15 users
  • All features of Free plan plus full project planning and collaboration

Business – $24.80/user/month

  • 5-200 users
  • All features of Professional plan plus work management, customization and executive reporting

Wrike for Marketers – $34.60/user/month

  • 5 to unlimited users
  • All features of Professional and Business plans plus a tailor-made solution for creative and marketing teams

Enterprise – by quote

  • 5 to unlimited users
  • All features of Professional and Business plans plus advanced security and controls

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

L'Oréal Canada, Hootsuite, Fitbit

Integrations

Wrike Search Marketing Software integrates with the following apps seamlessly:

  • Hubspot
  • Marketo
  • LinkedIN
  • SurveyMonkey
  • ProofHQ
  • Salesforce
  • Box
  • Microsoft Teams
  • Hangouts Chat
  • Google Drive
  • Microsoft One Drive
  • JIRA
  • Gmail
  • Github
  • SAML
  • Okta
  • Outlook
  • Slack
  • HipChat
  • Office Timeline
  • Google Sheets
  • ToDo List
  • Bitium
  • iCal
  • Dropbox
  • Evernote
  • Zapier
  • Wufoo
  • Wordpress
  • Zendesk

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

A flexible search marketing software solution you can utilize for driving traffic and boosting your online presence.

Company Email

marketing@team.wrike.com

Contact No.

Company's Address

Wrike, Inc.
San Francisco Bay
70 N 2nd Street San Jose
CA 95113
USA

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In the event you are still having second thoughts about which app will work best for your business it may be a sensible idea to take a look at each service’s social metrics. These metrics are quite often an indicator of how popular a given product is and how big is its online presence. For instance Exponea Twitter account has currently 1211 followers. At the same time Optimizely Twitter is followed by 24146 users.

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