What is better Zoho Marketing Automation or Klaviyo? If you need to have a quick way to learn which Marketing Software product is better, our unique method gives Zoho Marketing Automation a score of 9.0 and Klaviyo a score of 8.8 for overall quality and performance. At the same time, Zoho Marketing Automation is rated at 98%, while Klaviyo is rated 90% for their user satisfaction level.
You can also compare their product details, including modules, tools, options, plans, prices, and much more. Find out whether the solution allows you to customize at least part of its funnels to guarantee the app matches your own business workflows.
Our team put a lot of effort to review all popular Marketing Automation Software services offered out there, but among them these three deserved our special attention: HubSpot Marketing Hub, Pardot, Brevo.
Zoho Marketing Automation offers two different pricing plans, depending on the features that you will be needing. Should you wish to learn more about what its features have to offer before committing to a subscription package, the vendor also offers a free trial plan.
Standard Plan – $23/month (billed annually) or $29/month (billed monthly)
Unlimited automated emails
Limited number of visitors
Multiple touchpoint support
Lead management
Behavior tracking on website
Goals and events
Basic journey templates
Basic lead journeys with reports
Lead path tracing
Lead scoring
Customized lead journey goals
Webinar promotion management
Event promotion management
Ecommerce marketing tools
Marketing tools for SMS
Marketing planner
Survey campaigns
Premium Plan – $46/month (billed annually) or $58/month (billed monthly)
Zoho Marketing Automation can connect with all the apps in the Zoho Suite, making it a boon to existing customers of the vendor. Moreover, it is also built to blend well with your existing software ecosystem as it seamlessly integrates with a variety of third-party solutions, including:
Facebook
Twitter
Tumblr
LinkedIn
Google
Google Drive
Google Photos
Flickr
Giphy
Bigstock
Unsplash
Twilio
Message Media
Clickatell
SMS-Magic
Bulk SMS
MessageBird
Salesforce
SugarCRM
Dropbox
Evernote
One Drive
Box
Zendesk
Eventbrite
Survey Monkey
Office 365
Gotowebinar
Gravatar
Paypal
Wistia
Languages Supported
English
Chinese
German
Hindi
Japanese
Spanish
French
Russian
Italian
Dutch
Portugese
Polish
Turkish
Swedish
Arabic
Prominent Clients
Available Devices
Windows
Linux
Android
iPhone/iPad
Mac
Web-based
Windows Mobile
Company Size
Small Business
Large Enterprises
Medium Business
Freelancers
Available Support
email
phone
live support
training
tickets
General Info
A comprehensive marketing automation system that enables marketing teams to manage leads, track website behavior, and personalize customer journeys. It also provides solutions for lead generation, improving conversions, and running multichannel marketing campaigns. In addition, Zoho Marketing Automation generates detailed reports, tracks app user behavior, and calculates a plan's ROI.
Klaviyo’s 350+ built-in integrations let you integrate with shipping, advertising, POS, loyalty, subscription, and other applications. A few examples of software solutions you can connect Klaviyo with are:
Shopify
Salesforce
Wix
WooCommerce
BigCommerce
Magento
Canva
Pinterest
AfterShip
Google Ads
Zero Bounce
Blend AI
TikTok
Zendesk
You can find a complete list of integrations on Klaviyo’s Integrations page.
Languages Supported
English
Chinese
German
Hindi
Japanese
Spanish
French
Russian
Italian
Dutch
Portugese
Polish
Turkish
Swedish
Arabic
Prominent Clients
NOMAD, PURE FIX Cycles, Brooklinen
Available Devices
Windows
Linux
Android
iPhone/iPad
Mac
Web-based
Windows Mobile
Company Size
Small Business
Large Enterprises
Medium Business
Freelancers
Available Support
email
phone
live support
training
tickets
General Info
Easy-to-use, centralized and cloud-based marketing system for powerful segmentation and effective email and SMS campaigns.
Almost as important as functionalities and user support level are pricing packages provided by Zoho Marketing Automation and Klaviyo. Even though cost should not be the only element it’s surely an important thing to consider. You should look for a flexible pricing package that can be adjusted to your company size and effortlessly scaled up if your business grows. Make sure you don’t select packages that include extra tools that you won’t find a use for and always try to get in touch with the vendor directly as enterprises can usually count on more affordable prices. You should also try out a free trial or demo of each app to spend at least some time working with it. It’s a useful experience that doesn’t ask you to spend any money and gives you a reliable overview of what it’s like to work with Zoho Marketing Automation and Klaviyo.
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