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Compare Formstack vs. Pardot

With different functionalities, pricing, details, and more to compare, choosing the right Forms Automation Software for your organization is tricky. However making use of our system, you can easily match the characteristics of Pardot and Formstack as well as their general score, respectively as: 9.0 and 8.5 for overall score and 97% and 100% for user satisfaction. You can also assess them feature by feature and find out which application is a better fit for your enterprise. Keep in mind to ask for a trial version first prior to subscribing to experience how the program can help you in real setting. Users who don't have much time or need a Marketing Software advice from our team may want to take a look at these top choices for the current year: SEMrush, HubSpot Marketing, Serpstat.
Product

Formstack

VS

Pardot

VS

FREE DEMO
Formstack screenshot Pardot screenshot
Pricing Page

Our Score

Our Score

8.5 ?

Our Score

9.0 ?

Customer Experience

Customer Experience

Customer Experience

100% ?

Customer Experience

97% ?

Cost

Cost

$39

$1,250

Pricing Type

Pricing Type

Monthly payment | Quote-based Annual Subscription
Full Review

Full Review

Overview

Overview

Use Formstack to build customized online forms with the multifaceted tools and integrations.
Marketing automation software designed to connect with Salesforce CRM to help with marketing and lead generation.
Useful Links
Available Integrations

Available Integrations

Formstack integrates with the following business systems and applications:

  • Google Sheets
  • MailChimp
  • PayPal
  • Salesforce
  • Act-On
  • Authorize.Net
  • AWeber
  • Boz
  • Beanstream
  • Batchbook
  • Chargify
  • Capsule
  • Campaign Monitor
  • Constant Contact
  • Dropbox
  • Drupal
  • Emma
  • Email Center Pro
  • Dwolla
  • Facebook
  • Google Analytics
  • Google Contacts
  • HelpSpot
  • Google Calender
  • Google Drive
  • HubSpot
  • iContact
  • Highrise
  • Stripe
  • Pardot
  • TypePad
  • WebMerge
  • Zapier
  • Wordpress
  • Zendesk
  • WePay

The Pardot platform can be extended with third party apps using Connectors which allows data to be passed back and forth between the two applications. The following apps and services integrate with Pardot:

  • Google Analytics
  • Google Ads
  • Twitter
  • Facebook
  • LinkedIn
  • Bit.ly
  • UserVoice
  • Twilio
  • Wistia
  • Olark
  • Eventbrite
  • WordPress.org Sites
  • Webinar Services
  • Third-party Site Search
  • Tracking Search Keywords & Competitor SEO
Pricing Plans

Pricing Plans

Formstack offers a free trial where you can test its functionality, and a variety of SMB and enterprise pricing plans to choose from. Here are the details:

Silver – Starting at $39/month

  • Basic Features
  • Mobile-Friendly Forms
  • 20 Forms
  • 1000 Submissions
  • 5 users

Gold – Starting at $99/month

  • Basic Features
  • Mobile Friendly Forms
  • Approval Workflow
  • Facebook Tab Embed
  • Google Analytics
  • HubSpot Integration
  • Salesforce Integration Social Autofill
  • 100 Forms
  • 10,000 Submissions
  • 10 users

Platinum – Starting at $249/month

  • Basic Features
  • Mobile-Friendly Forms
  • Approval Workflow
  • Facebook Plugin
  • Google Analytics
  • HubSpot Integration
  • A/B Testing
  • Campaign Tracking
  • Field Bottlenecks
  • Priority Support
  • Salesforce Integration
  • Social Autofill
  • 1,000 Forms
  • 100,000 Submissions
  • 25 Users

Pardot offers 3 pricing plans that are billed annually:

GROWTH – $1,250/month/up to 10,000 contacts

  • Email Marketing
  • 50 Forms
  • 50 Landing Pages
  • Tracked Social Posts
  • 50 Automation Rules
  • Variable Tags
  • Engagement Programs
  • Lead Nurturing
  • In-depth Prospect Tracking
  • Lead Deduplication
  • Lead Scoring & Grading
  • ROI Reporting
  • 10 Competitor Monitoring
  • 100 SEO Keyword Monitoring
  • Custom Fields
  • 100 MB File Hosting
  • User Forum
  • On-demand Training Videos
  • Live, Weekly Training
  • User Management
  • Success Specialist Team
  • bit.ly Pro Connector
  • EventBrite Integration
  • Native CRM Integration
  • Olark Chat Integration
  • Webinar Integration
  • 3 SSL Vanity Domains
  • Fully customizable URLs

Included in the plan with additional cost:

  • Multivariate Landing Page Testing
  • Email rendering & Preview Analysis
  • Advanced Dynamic Content
  • Social Profiling & Lookups
  • Advanced Email Analytics
  • Google AdWords Integration
  • Salesforce Engage

PLUS – $2,500/month/up to 10,000 contacts

  • All GROWTH plan features, plus:
  • Forms
  • Landing Pages
  • Integrated Marketing Calendar
  • Email A/B Testing
  • 100 Automation Rules
  • Multiple scoring categories
  • Social Profiling & Lookups
  • Advanced Email Analytics
  • 25 Competitor Monitoring
  • 250 SEO Keyword Monitoring
  • Multi-touch attribution models
  • 25K API Access — Calls per day
  • 500 MB File Hosting
  • 10 SSL Vanity Domains
  • B2B Marketing Analytics

Included in the plan with additional cost:

  • Custom Object Integration
  • Custom user roles and permissions
  • Dedicated IP Address
  • Salesforce Engage

ADVANCED – $4,000/month/up to 10,000 contacts

  • All PLUS plan features, plus:
  • 150 Automation Rules
  • 100 Competitor Monitoring
  • 1000 SEO Keyword Monitoring
  • 100K API Access — Calls per day
  • 10 GB File Hosting
  • Custom user roles and permissions
  • 20 SSL Vanity Domains
  • Dedicated IP Address
  • Salesforce Engage (additional cost)
Languages

Languages

English English
Popular Clients

Popular Clients

The Guardian, Delta, Soccer Foundation, Stanford University Coca Cola Enterprises, Unilever, Financial Times
Pricing Page

Pricing Page

Learn more about Formstack pricing Learn more about Pardot pricing
Devices Supported

Devices Supported

Windows
Linux
Android
iPhone/iPad
Mac
Web-based
Windows Mobile
Windows
Linux
Android
iPhone/iPad
Mac
Web-based
List of Features

List of Features

Formstack FEATURES

  • Form Builder
  • Section 508 Compliance
  • Conditional Logic
  • Drag and Drop
  • Form Importer
  • Responsive Forms
  • Themes & CSS
  • Data Collection
  • A/B Testing
  • Analytics
  • API & Webhooks
  • Confirmation & Redirects
  • Data Routing
  • Electronic Signatures
  • Email Logic
  • Field Bottlenecks
  • Field Validation
  • Social Autofill
  • Payments
  • Payment Processors
  • Discount codes
  • Security encryption
  • Multiple Users

Pardot FEATURES

  • Lead management
  • Lead generation
  • Email marketing
  • Email builder
  • Automated engagements
  • Personalized messaging
  • Optimized sending
  • Sales alignment
  • Engage campaigns
  • Real time alerts
  • Activity tracking
  • CRM integration
  • ROI reporting
  • Lifecycle reporting
  • B2B marketing analytics
  • Customizable dashboards
  • Multi-task attribution dashboard
  • Custom views
  • Shareable insights
  • Third party data connection
  • Analytics mobile app
  • Social media marketing
  • Landing page builder
  • Smart forms
  • Organic and paid search
  • Social posting & profiling
Contact Address

Contact Address

8604 Allisonville Rd. Suite 300
Indianapolis, IN 46250
USA
950 E. Paces Ferry Rd.
Suite 3300
Atlanta, GA 30326
Phone Number

Phone Number

1-855-426-9213
Types of Support

Types of Support

Phone Live Support
Ticket Training
Email Address

Email Address

Types of Clients

Types of Clients

Small Business | Large Enterprises | Medium Business | Freelancers Small Business | Large Enterprises | Medium Business
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Popular Alternatives

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QUICK LINKS

QUICK LINKS

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No Forms Automation Software will be able to cater to all the requirements of a specific team. Even though core features of Pardot and Formstack are obviously a priority you should also thoroughly study the integrations offered by each app. Very often you will already be using some other SaaS software in your company and it’s definitely more beneficial to go with solutions that integrate well with one another. With that approach you can guarantee an effortless exchange of information between your teams and software used, which can significantly reduce time devoted to migrating between one software and the next.