What is better OptinMonster or Freshmarketer? We are here to streamline the cumbersome process of assessing Conversion Rate Optimization Software products for you. For instance, on this page you can examine the overall performance of OptinMonster (8.7) and compare it with the overall performance of Freshmarketer (8.8). You may also match their overall user satisfaction rating: OptinMonster (99%) vs. Freshmarketer (100%).
Likewise, study their features in detail to find out which product can better deal with your company’s needs. Generally, any B2B software must let you to immediately view the big picture, all the while allowing you immediate access to the details.
We did our best to review all popular Conversion Rate Optimization Software products offered out there, but among all the ones we reviewed these three deserved our special attention: Moz Pro, Hotjar, SE Ranking.
OptinMonster offers three SMB and enterprise pricing plans for users to choose from. Take a look at the details a look, and select the best plan for your business. You can also benefit from the discount coupon code made available by the vendor. With the promo code: VIP20OFF you can get a 20% discount on any of their plans. Combining the coupon code with an annual plan that is already 25% off that’s a possibility for a 45% discount offer in total!
OptinMonster’s open API architecture allows you to integrate it with virtually any third-party system or application. Native integrations with leading email & intelligence services are also available. Check the official website for instructions and information.
Languages Supported
English
Chinese
German
Hindi
Japanese
Spanish
French
Russian
Italian
Dutch
Portugese
Polish
Turkish
Swedish
Arabic
Prominent Clients
Available Devices
Windows
Linux
Android
iPhone/iPad
Mac
Web-based
Windows Mobile
Company Size
Small Business
Large Enterprises
Medium Business
Freelancers
Available Support
email
phone
live support
training
tickets
General Info
OptinMonster is a synonym of powerful customer acquisition and conversion rate optimization technology suitable for small businesses and non-developers.
Freshmarketer offers four pricing tiers that are billed either monthly or annually. The number of users for the plans is based on the number of “marketing contacts” and not per user.
Free Plan
Up to 100 base contacts
Marketing Activities: Tasks, Appointments, and Notes
Contact Management
CRM Customization: Rename modules, Search
Email Marketing Campaigns
Data Administration
24/5 support
Mobile App for Android and iOS
Growth Plan – $19/user/month (Billed Annually) or $23/user/month (Billed Monthly)
Everything in the Free plan
Up to 2,000 base contacts
Basic Segmentation
Custom Fields
Merge/Clone Records
Drag-and-drop Email Editor
Custom Domains
Marketing Journey Builder
Notifications (In-app, email, mobile phone, desktop)
AI insights
Pro Plan – $89.40 $149/user/month (Billed Annually) or $107.40 $179/user/month (Billed Monthly)
Everything in the Growth plan
Up to 5,000 base contacts
Behavioral Segmentation
Advanced CRM Customization
Time-zone based delivery of emails
IntelliAssign – Round robin method to transfer incoming chat queries to agent
Custom Roles for Access Rights
Enterprise Plan – $179.40 $299/user/month (Billed Annually) or $215.40 $359/user/month (Billed Monthly)
Everything in the Growth plan
Up to 10,000 base contacts
Sales and Marketing Home Dashboard
Auto-profile Enrichment
Transactional Emails
Field-level Permissions
Advanced Metrics
Dedicated Account Manager
Freshmarketer is currently offering a 40% discount on the Pro and Enterprise plans. The discount covers the first 12 months of renewal. Customers will also receive complimentary onboarding services valued at $1000. The offer is valid until February 29, 2024. The discount is applicable for customers who sign up during the specified holiday promotion period and from the holiday landing page.
Freshmarketer users can leverage its app marketplace and its API capabilities to integrate with a number of applications. Some examples of apps it can connect with are:
Website Integration
SMS Integration
Facebook Messenger
WhatsApp
Apple Business Chat
Languages Supported
English
Chinese
German
Hindi
Japanese
Spanish
French
Russian
Italian
Dutch
Portugese
Polish
Turkish
Swedish
Arabic
Prominent Clients
Sears, Saraiva, Mindable
Available Devices
Windows
Linux
Android
iPhone/iPad
Mac
Web-based
Windows Mobile
Company Size
Small Business
Large Enterprises
Medium Business
Freelancers
Available Support
email
phone
live support
training
tickets
General Info
All-in-one conversion rate optimization (CRO) suite designed to help marketing teams deliver more personalized customer experiences at every touchpoint across their lifecycle. With powerful campaigns analytics in Freshmarketer, users gain insights on opens, clicks, and responses to improve engagement and generate quality leads for sales teams.
It may not always be enough to just compare OptinMonster and Freshmarketer with each other. Even though reliable features, pricing plans and customer comments are all crucial and should be included when making a final decision, you should also take a look at the recognition and awards merited by every solution. In many cases a less dominant product may turn out to be a great choice that was a winner of many industry awards such as our Experts’ Choice Award which shows that despite lesser market presence it’s a worthy contender to the products that dominate the market.
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