MENU
GET LISTED
GET LISTED
SHOW ALLPOPULAR CATEGORIES

Compare IBM Marketing Cloud vs. Exponea

The perfect Marketing Software is a solution that can handle your company’s specific requirements. It’s easy to determine which solution works really with your enterprise if you examine a wider range of products before you decide which one is the best. For instance, Exponea and IBM Marketing Cloud are scored at 8.9 and 8.8, respectively, for total quality and performance. Similarly, Exponea and IBM Marketing Cloud have a user satisfaction rating of 100% and 99%, respectively, which shows the general feedback they get from customers. Moreover, talk to a regular client of the software and ask for their opinion regarding the application in question. In the event you need to quickly find the optimal Marketing Software according to our experts we suggest you try out one of these solutions: Serpstat, SEMrush, HubSpot Marketing.
Comparison

IBM Marketing Cloud

VS

Exponea

VS

IBM Marketing Cloud screenshot Exponea screenshot
Pricing Page

Total Score

Our Score

8.8 ?

Our Score

8.9 ?

Client Experience

Client Experience

Client Experience

99% ?

Client Experience

100% ?

Cost

Cost

by quote

by quote

Pricing Type

Pricing Type

Quote-based Monthly payment | Quote-based
Full Review

Full Review

General Info

General Info

Use IBM Marketing Cloud to turn the prospects into leads and spread your business across a large customer base.
Exponea is a marketing software that blends analytics and engagement automation for faster results.
Easy Links
Contact No.

Contact No.

1-866-745-8767 +44 (0) 203 086 8894
Supported Integrations

Supported Integrations

IBM Marketing Cloud integrates with the following systems and applications:

  • Microsoft Dynamic CRM
  • Microsoft Solutions
  • Beckon
  • Shoutlet
  • Adobe Marketing Cloud
  • Login Radius

Exponea is a tool that connects with a wide range of online services like Zapier, remarketing and ad management platforms such as Google AdWords or Facebook ads, and even offline marketing tools for running functions such as retention programmes.

Other integration options include:

  • SMS gateway
  • Email gateway
  • Facebook Messenger Chatbot API
  • Google BigQuery
  • sql data sources: (postgreSQL, oracle, mysql)
  • import / export API
  • analysis API
  • campaigns API
  • Amazon Alexa
Features

Features

IBM Marketing Cloud FEATURES

  • IBM Lead Management
  • IBM Digital Marketing
  • Journey Design
  • IBM Analytics

Exponea FEATURES

  • Attribution Models
  • Tailore-made Reports and Analyses
  • Custom Metrics and Expressions
  • Personalized and Running Aggregates
  • Well-Arranged Dashboards
  • Funnels
  • Behavior Predictions
  • Customer Retention
  • SQL Reporter
  • Precise Segmentation
  • Drag-and-Drop Campaign Editor
  • Event or Time-scheduled Campaign Triggers
  • A/B Testing
  • Fully Customizable Email Templates
  • Jinja Template Engine Support
  • WYSIWYG Email Editor
  • Web Layers with A/B Testing
  • Recommendations
  • Cross-Channel Campaign Management
  • BlinkBytes Real-Time Data Storage
  • Hadoop Permanent Storage
  • CRM with 360-degree Customer Behavior History
  • Rich API for Third-Party Integrations
  • Data Import Wizard
  • Mobile version
  • Complex roles & permission management on both account and project level
  • Ability to give out Vouchers/Discounts
  • Advanced Email campaigns with personalization
  • New action nodes in scenarios (Slack, Trello, Pipedrive, Zapier, and more)
  • Asset manager and Tag manager
  • Geo Analyses
  • Integration with Google and Facebook Ads
  • Google BigQuery integration
Contact Address

Contact Address

IBM Corporation
1 New Orchard Road
Armonk, New York 10504-1722
USA
41 Corsham Street
London N1 6DR
United Kingdom
Types of Customers

Types of Customers

Small Business | Large Enterprises | Medium Business Small Business | Large Enterprises | Medium Business
Support Types

Support Types

Phone Live Support
Phone Live Support
Ticket Training
Contact Email

Contact Email

sales@exponea.com
OS Supported

OS Supported

Windows
Mac
Web-based
Windows
Mac
Web-based
Popular Customers

Popular Customers

Payoneer, Studio Moderna, Caffe Nero Ogilvy, Kiwi.com, Dennik N.
Pricing Info

Pricing Info

IBM Marketing Cloud SMB and enterprise pricing information is available only upon request. Contact the company for further details.

Exponea offers three revenue boosters for medium and large B2C companies that generate a major part of their revenue online. Prices depend on the number of data points and combination of features, and are calculated by quote. A free demo of the product is also available. You can easily sign up for Exponea free demo here.

Here are the details of each plan:

1. Start with EXPONEA CORE: Build Single Customers View for cross‑device data tracking, ad‑hoc analytics and dashboarding

2. Choose your revenue booster:

A) Campaign Optimizer: Execute your acquisition & off site based campaigns with fully personalized messaging.

  • Email Management Platform
  • Omni-Channel Orchestration
  • Ad Tech
  • Product Recommendations
  • Real-Time Predictions

B) Experience Optimizer: Create on‑site AI powered shopper experience. Use A/B testing of personalized web elements.

  • Advanced Weblayers
  • Web Optimization and A/B Testing
  • Real-Time Predictions
  • Product Recommendations

C) Inventory Optimizer: Improve your inventory stocks thanks to product sales forecasting and discount management.

  • Product Performance Reporting
  • Product Sales Forecasting
  • Campaign Automation
  • Clearance Discount Management
Pricing Page

Pricing Page

Learn more about IBM Marketing Cloud pricing Learn more about Exponea pricing
Languages

Languages

English English
Product Comparisons

Product Comparisons

Compare with LinkTiger
Compare with BuzzSumo
Compare with Raven Tools
Compare with Mintent
Compare with Genoo
Compare with Rebrandly
Compare with ThoughtBuzz
Compare with AgencyAnalytics
Compare with Affise
Compare with SpyFu
Compare with Whichit
Compare with Sharey
Compare with WebEngage
Compare with SilverPop
Compare with Sender
Compare with Distribion
Compare with Salesforce Engage
Compare with Net-Results
Compare with piSignage
Compare with zigihub CRM
Popular Alternatives

Popular Alternatives

QUICK LINKS

QUICK LINKS

Page last modified

When you pick a solution that you think will be an actual asset for your business you shouldn’t simply pay attention to what experts have to say about it. Quite frequently personal experience with the software will vary, depending on your own preferences and needs. This is why in our reviews we also offer our User Satisfaction Rating for every service to give you a reliable overview of how actual users of Exponea and IBM Marketing Cloud evaluate their experience with the software. Our system is built around advanced analysis of product mentions on other sites, social media as well as blogs, so you are going to obtain a full and reliable picture of what other clients think about every solution. In this example Exponea got a total satisfaction rating at 100% while for IBM Marketing Cloud 99% of people say they had an enjoyable experience with it.