What is better Bloomreach Engagement or Brilliant Directories? When scouting for the right Marketing Software for your business it is recommended that you evaluate the functions, pricing, along with other important data concerning the product and vendor. Here, you can examine the parallels and distinctions between Bloomreach Engagement (overall score at 8.9 and user satisfaction at 100%) and Brilliant Directories (overall score at 8.6 and user satisfaction at 98%).
You can also check their particulars elements, such as tools, plans, pricing, terms and conditions, etc. Similarly, analyze the terms thoroughly for information on hidden fees, like, installation, independent customer service, upgrade fees, storage fees, and more.
Those of you who don't have much time or need a Marketing Software recommendation from our experts may want to examine these top choices for this year: HubSpot Marketing Hub, Semrush, SE Ranking.
Bloomreach Engagement (formerly Exponea) offers three revenue boosters for medium and large B2C companies that generate a major part of their revenue online. Prices depend on the number of data points and combination of features, and are calculated by quote. A free demo of the product is also available. You can easily sign up for free demo here.
Here are the details of each plan:
1. Start with the CORE: Build Single Customers View for cross‑device data tracking, ad‑hoc analytics and dashboarding
2. Choose your revenue booster:
A) Campaign Optimizer: Execute your acquisition & off site based campaigns with fully personalized messaging.
Email Management Platform
Omni-Channel Orchestration
Ad Tech
Product Recommendations
Real-Time Predictions
B) Experience Optimizer: Create on‑site AI powered shopper experience. Use A/B testing of personalized web elements.
Advanced Weblayers
Web Optimization and A/B Testing
Real-Time Predictions
Product Recommendations
C) Inventory Optimizer: Improve your inventory stocks thanks to product sales forecasting and discount management.
Bloomreach Engagement is a tool that connects with a wide range of online services like Zapier, remarketing and ad management platforms such as Google AdWords or Facebook ads, and even offline marketing tools for running functions such as retention programmes. Other integration options include:
SMS & MMS gateway
Email gateway
Facebook Messenger Chatbot API
Google BigQuery
sql data sources: (postgreSQL, oracle, mysql)
import / export API
analysis API
campaigns API
Amazon Alexa
many others
Languages Supported
English
Chinese
German
Hindi
Japanese
Spanish
French
Russian
Italian
Dutch
Portugese
Polish
Turkish
Swedish
Arabic
Prominent Clients
Ogilvy, Kiwi.com, Dennik N.
Available Devices
Windows
Linux
Android
iPhone/iPad
Mac
Web-based
Windows Mobile
Company Size
Small Business
Large Enterprises
Medium Business
Freelancers
Available Support
email
phone
live support
training
tickets
General Info
Exponea is a marketing software that blends analytics and engagement automation for faster results. The platform uses artificial intelligence to support marketing campaigns, allowing you to create detailed behavior profiles for your target audience. The software also has a Scenario Designer with drag-and-drop campaign editors, WYSIWG email editors, and A/B testing.
Brilliant Directories offers three enterprise pricing plans for users to choose from. Give the details a look, and select the best plan for your business:
Starter Monthly – $147 per month (billed annually)
Reviews and Ratings
Articles Publishing
Business Listings
Classified Ads
Lead Manager
Photo Albums
Event Publishing
Fully White Label Site
Mobile Ready Web Designs
Design Settings
Custom Logos
Easy Page Builder
Dropdown Menu Builder
Automated Recurring Payments
PayPal Gateway
Email Templates
Dedicated Logos
Homepage Search Modules
1 Admin Account
10,000 Member Limit
5GB Storage
10 GB Bandwidth / Month
Website Themes
DIY Setup Kit
Developer Tools
Newsletter Manager
Power Monthly – $247 per month (billed annually)
Unlimited Admin Accounts
10 GB storage
10 GB bandwidth per month
1 million member limit
Complete Website Publishing Tools Pack
Complete Design Tools Pack
Complete Finance Tools Pack
Complete Plug-ins Pack
Complete Admin Tools Pack
Complete Develop Tool Kit
Full Website Resource Kit
Full Support Package
Power One Time – $1500 (one-time payment)
This package has all the features from Power monthly, with the difference that you only have to pay once to use it.
When you compare different Marketing Software services you shouldn’t only analyze their features list and available pricing packages. Pay attention to the fact that the solution should be adjusted to your work processes and business so the more flexible their offer the better. Check what OSes are supported by Bloomreach Engagement and Brilliant Directories and ensure you will obtain mobile support for whichever devices you work on in your company. You should also find out which languages and countries are supported, because this may be a deal breaker for many businesses.
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