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Compare Gravity Forms vs Pardot

What is better Gravity Forms or Pardot? A good way to find the right Forms Automation Software product for your organization is to evaluate the solutions against each other. Here you can compare Gravity Forms and Pardot and see their features compared contrastively to help you pick which one is the better product.

Also, you can review their overall ratings, including: overall score (Gravity Forms: 8.0 vs. Pardot: 9.0) and user satisfaction (Gravity Forms: 96% vs. Pardot: 97%). Analyze their varying features and similarities and see which one outperforms the other. Similarly think about what your business will be in years to come; will your company outgrow the app in the next couple of years?

Our experts made sure to review all popular Survey Software products offered on the market, but among them these three caught our special attention: SurveyGizmo, SurveyMonkey, Qualtrics Research Core.

NOAWARDS
YET

SmartScore™

OUR SCORE 8.0

User Satisfaction

CUSTOMER EXPERIENCE 96%

Pricing

Starting from $39

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Multi-Page Forms
  • Limit Entries
  • Standard and Advanced Fields
  • Form scheduling
  • Pricing and Post Fields
  • Conditional logic (Field, Section, Page, Submit Button)
  • Order forms (Product, option, shipping method, Total price)
  • PayPal Add-On for Payments
  • Entry Management
  • Email Notifications
  • Conditional Logic based notifications
  • Merge fields and HTML emails
  • Customization (form loading, submission, administration and role management)
  • Layout & Styling
  • Pre-defined CSS Classes
  • Role Management

Pricing Info

Gravity Forms offer users several annual SMB and enterprise pricing licenses to choose from:

Personal license – $39/year (Use on 1 Site; No Add-ons)

  • Unlimited Forms and Entries
  • Auto-responders
  • Export Entries
  • Spam Protection

Business License – $99/year (Use on 3 Sites; Add-ons included)

  • Personal license features plus Basic Add-ons

Developer License – $199/year (Unlimited Sites; Unlimited Add-ons)

Business license plus:

  • WordPress Multi-Site
  • Basic & Advanced Add-Ons Included
  • Priority ticket support

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

gl3media, Studio Six Twenty-Five, ThemeHybrid

Integrations

Gravity Forms integrates with the following business systems and applications:

  • ActiveCampaign
  • AWeber
  • Campaign Monitor
  • CleverReach
  • Emma
  • GetResponse
  • iContact
  • Mad Mimi
  • MailChimp
  • Agile CRM
  • Capsule CRM
  • Coupons
  • Dropbox
  • Freshbooks
  • Help Scout
  • Highrise
  • HipChat
  • Partial Entries
  • Paypal Payments Standard
  • PayPal Payments Pro
  • PayPal Pro
  • Polls
  • Quiz
  • Signature
  • Slack
  • Survey
  • Stripe
  • Trello
  • Twilio
  • User Registration
  • Zapier
  • Zoho CRM
  • Authorize.Net
  • Batchbook
  • Breeze
  • Campfire

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

Easy-to-use, yet powerful plugin to create advanced forms for WordPress websites that can integrate with many of the popular web apps & online services.

Company Email

Contact No.

Company's Address

1620 Centerville Tpke, Ste 102
Virginia Beach, Virginia
USA

NOAWARDS
YET

SmartScore™

OUR SCORE 9.0

User Satisfaction

CUSTOMER EXPERIENCE 97%

Pricing

Starting from $1,250

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Lead management
  • Lead generation
  • Email marketing
  • Email builder
  • Automated engagements
  • Personalized messaging
  • Optimized sending
  • Sales alignment
  • Engage campaigns
  • Real time alerts
  • Activity tracking
  • CRM integration
  • ROI reporting
  • Lifecycle reporting
  • B2B marketing analytics
  • Customizable dashboards
  • Multi-task attribution dashboard
  • Custom views
  • Shareable insights
  • Third party data connection
  • Analytics mobile app
  • Social media marketing
  • Landing page builder
  • Smart forms
  • Organic and paid search
  • Social posting & profiling

Pricing Info

Pardot offers 3 pricing plans that are billed annually:

GROWTH – $1,250/month/up to 10,000 contacts

  • Email Marketing
  • 50 Forms
  • 50 Landing Pages
  • Tracked Social Posts
  • 50 Automation Rules
  • Variable Tags
  • Engagement Programs
  • Lead Nurturing
  • In-depth Prospect Tracking
  • Lead Deduplication
  • Lead Scoring & Grading
  • ROI Reporting
  • 10 Competitor Monitoring
  • 100 SEO Keyword Monitoring
  • Custom Fields
  • 100 MB File Hosting
  • User Forum
  • On-demand Training Videos
  • Live, Weekly Training
  • User Management
  • Success Specialist Team
  • bit.ly Pro Connector
  • EventBrite Integration
  • Native CRM Integration
  • Olark Chat Integration
  • Webinar Integration
  • 3 SSL Vanity Domains
  • Fully customizable URLs

Included in the plan with additional cost:

  • Multivariate Landing Page Testing
  • Email rendering & Preview Analysis
  • Advanced Dynamic Content
  • Social Profiling & Lookups
  • Advanced Email Analytics
  • Google AdWords Integration
  • Salesforce Engage

PLUS – $2,500/month/up to 10,000 contacts

  • All GROWTH plan features, plus:
  • Forms
  • Landing Pages
  • Integrated Marketing Calendar
  • Email A/B Testing
  • 100 Automation Rules
  • Multiple scoring categories
  • Social Profiling & Lookups
  • Advanced Email Analytics
  • 25 Competitor Monitoring
  • 250 SEO Keyword Monitoring
  • Multi-touch attribution models
  • 25K API Access — Calls per day
  • 500 MB File Hosting
  • 10 SSL Vanity Domains
  • B2B Marketing Analytics

Included in the plan with additional cost:

  • Custom Object Integration
  • Custom user roles and permissions
  • Dedicated IP Address
  • Salesforce Engage

ADVANCED – $4,000/month/up to 10,000 contacts

  • All PLUS plan features, plus:
  • 150 Automation Rules
  • 100 Competitor Monitoring
  • 1000 SEO Keyword Monitoring
  • 100K API Access — Calls per day
  • 10 GB File Hosting
  • Custom user roles and permissions
  • 20 SSL Vanity Domains
  • Dedicated IP Address
  • Salesforce Engage (additional cost)

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

Coca Cola Enterprises, Unilever, Financial Times

Integrations

The Pardot platform can be extended with third party apps using Connectors which allows data to be passed back and forth between the two applications. The following apps and services integrate with Pardot:

  • Google Analytics
  • Google Ads
  • Twitter
  • Facebook
  • LinkedIn
  • Bit.ly
  • UserVoice
  • Twilio
  • Wistia
  • Olark
  • Eventbrite
  • WordPress.org Sites
  • Webinar Services
  • Third-party Site Search
  • Tracking Search Keywords & Competitor SEO

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

Marketing automation software designed to connect with Salesforce CRM to help with marketing and lead generation.

Company Email

Contact No.

Company's Address

950 E. Paces Ferry Rd.
Suite 3300
Atlanta, GA 30326

The services examined on this page are only a sliver of our entire Forms Automation Software category and you should remember that there might be better services out there. If you would like to make sure you make the best possible choice for your company we strongly suggest that you analyze more software first. You may also want to check out our top 10 Forms Automation Software list to see which services are now the highest-rated ones and dominate the market.

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