What is better Freshmarketer or Visual Website Optimizer? When selecting the proper Conversion Rate Optimization Software for your organization it is recommended that you evaluate the features, rates, as well as other critical info concerning the product and vendor. Here, you can examine the parallels and discrepancies between Freshmarketer (overall score at 8.8 and user satisfaction at 100%) and Visual Website Optimizer (overall score at 8.3 and user satisfaction at 88%).
It's also possible to look at their specific modules, like tools, plans, pricing, conditions, etc. What is more, read the terms closely for information on hidden costs, like, setup fees, independent customer service, upgrade fees, storage fees, and others.
Those of you who don't have much time or would like to get a Conversion Rate Optimization Software advice from our team might want to examine these top choices for the current year: Hotjar, SE Ranking, Moz Pro.
Freshmarketer offers four pricing tiers that are billed either monthly or annually. The number of users for the plans is based on the number of “marketing contacts” and not per user.
Free Plan
Up to 100 base contacts
Marketing Activities: Tasks, Appointments, and Notes
Contact Management
CRM Customization: Rename modules, Search
Email Marketing Campaigns
Data Administration
24/5 support
Mobile App for Android and iOS
Growth Plan – $19/user/month (Billed Annually) or $23/user/month (Billed Monthly)
Everything in the Free plan
Up to 2,000 base contacts
Basic Segmentation
Custom Fields
Merge/Clone Records
Drag-and-drop Email Editor
Custom Domains
Marketing Journey Builder
Notifications (In-app, email, mobile phone, desktop)
AI insights
Pro Plan – $89.40 $149/user/month (Billed Annually) or $107.40 $179/user/month (Billed Monthly)
Everything in the Growth plan
Up to 5,000 base contacts
Behavioral Segmentation
Advanced CRM Customization
Time-zone based delivery of emails
IntelliAssign – Round robin method to transfer incoming chat queries to agent
Custom Roles for Access Rights
Enterprise Plan – $179.40 $299/user/month (Billed Annually) or $215.40 $359/user/month (Billed Monthly)
Everything in the Growth plan
Up to 10,000 base contacts
Sales and Marketing Home Dashboard
Auto-profile Enrichment
Transactional Emails
Field-level Permissions
Advanced Metrics
Dedicated Account Manager
Freshmarketer is currently offering a 40% discount on the Pro and Enterprise plans. The discount covers the first 12 months of renewal. Customers will also receive complimentary onboarding services valued at $1000. The offer is valid until February 29, 2024. The discount is applicable for customers who sign up during the specified holiday promotion period and from the holiday landing page.
Freshmarketer users can leverage its app marketplace and its API capabilities to integrate with a number of applications. Some examples of apps it can connect with are:
Website Integration
SMS Integration
Facebook Messenger
WhatsApp
Apple Business Chat
Languages Supported
English
Chinese
German
Hindi
Japanese
Spanish
French
Russian
Italian
Dutch
Portugese
Polish
Turkish
Swedish
Arabic
Prominent Clients
Sears, Saraiva, Mindable
Available Devices
Windows
Linux
Android
iPhone/iPad
Mac
Web-based
Windows Mobile
Company Size
Small Business
Large Enterprises
Medium Business
Freelancers
Available Support
email
phone
live support
training
tickets
General Info
All-in-one conversion rate optimization (CRO) suite designed to help marketing teams deliver more personalized customer experiences at every touchpoint across their lifecycle. With powerful campaigns analytics in Freshmarketer, users gain insights on opens, clicks, and responses to improve engagement and generate quality leads for sales teams.
No Conversion Rate Optimization Software will be able to solve all the needs of a specific team. While key features of Freshmarketer and Visual Website Optimizer should matter you should also thoroughly examine the integrations offered by every solution. In many cases you will already be working with other types of B2B software in your company and it’s definitely more beneficial to opt for products that integrate well with each other. With that approach you will be able to guarantee a smooth transfer of information between your teams and services, which can significantly reduce time wasted on migrating between one software and the next.
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