What is better Freshmarketer or iContact? With various features, pricing, details, and more to compare, choosing the best Marketing Software for your business is hard. Nevertheless by using our system, it is simple to match the characteristics of Freshmarketer and iContact as well as their general score, respectively as: 8.8 and 9.2 for overall score and 100% and 100% for user satisfaction.
You can also review them feature by feature and find out which application is a better fit for your company. Keep in mind to use a demo first before getting a plan to experience how the software performs in practical situations.
Our experts made sure to prepare reviews of all popular Conversion Rate Optimization Software solutions offered on the market, but among them these three caught our special attention: Moz Pro, Hotjar, SE Ranking.
Freshmarketer offers four pricing tiers that are billed either monthly or annually. The number of users for the plans is based on the number of “marketing contacts” and not per user.
Free Plan
Up to 100 base contacts
Marketing Activities: Tasks, Appointments, and Notes
Contact Management
CRM Customization: Rename modules, Search
Email Marketing Campaigns
Data Administration
24/5 support
Mobile App for Android and iOS
Growth Plan – $19/user/month (Billed Annually) or $23/user/month (Billed Monthly)
Everything in the Free plan
Up to 2,000 base contacts
Basic Segmentation
Custom Fields
Merge/Clone Records
Drag-and-drop Email Editor
Custom Domains
Marketing Journey Builder
Notifications (In-app, email, mobile phone, desktop)
AI insights
Pro Plan – $89.40 $149/user/month (Billed Annually) or $107.40 $179/user/month (Billed Monthly)
Everything in the Growth plan
Up to 5,000 base contacts
Behavioral Segmentation
Advanced CRM Customization
Time-zone based delivery of emails
IntelliAssign – Round robin method to transfer incoming chat queries to agent
Custom Roles for Access Rights
Enterprise Plan – $179.40 $299/user/month (Billed Annually) or $215.40 $359/user/month (Billed Monthly)
Everything in the Growth plan
Up to 10,000 base contacts
Sales and Marketing Home Dashboard
Auto-profile Enrichment
Transactional Emails
Field-level Permissions
Advanced Metrics
Dedicated Account Manager
Freshmarketer is currently offering a 40% discount on the Pro and Enterprise plans. The discount covers the first 12 months of renewal. Customers will also receive complimentary onboarding services valued at $1000. The offer is valid until February 29, 2024. The discount is applicable for customers who sign up during the specified holiday promotion period and from the holiday landing page.
Freshmarketer users can leverage its app marketplace and its API capabilities to integrate with a number of applications. Some examples of apps it can connect with are:
Website Integration
SMS Integration
Facebook Messenger
WhatsApp
Apple Business Chat
Languages Supported
English
Chinese
German
Hindi
Japanese
Spanish
French
Russian
Italian
Dutch
Portugese
Polish
Turkish
Swedish
Arabic
Prominent Clients
Sears, Saraiva, Mindable
Available Devices
Windows
Linux
Android
iPhone/iPad
Mac
Web-based
Windows Mobile
Company Size
Small Business
Large Enterprises
Medium Business
Freelancers
Available Support
email
phone
live support
training
tickets
General Info
All-in-one conversion rate optimization (CRO) suite designed to help marketing teams deliver more personalized customer experiences at every touchpoint across their lifecycle. With powerful campaigns analytics in Freshmarketer, users gain insights on opens, clicks, and responses to improve engagement and generate quality leads for sales teams.
iContact offers three pricing plans with the option for a monthly billing or annual prepay. Prices vary depending on the plans and the number of subscribers for that particular plan. Users can visit the website to see the full comparison of the pricing plans.
iContact offers integration with the following third-party applications:
HubSpot CRM
Eventbrite
WordPress
Playable
EmailHeatmaps
Zapier
Acuity Scheduling
Big Cartel
BigCommerce
Bloom Intelligence
Calendly
ClickFunnels
Copper
Digital Product Delivery
Facebook Lead Ads
Follow Up Boss
Formstack
Gmail
Google Contacts
Google Forms
Google Sheets
Gravity Forms
Jotform
Kajabi
Kickbox
Leadpages
LeadsBridge
LiveChat
Microsoft Outlook
Nimble
PayPal
Pipedrive
Salesforce Lightning
Shopify
Simpletix
Squarespace
Stripe
SurveyMonkey
Teachable
Typeform
Unbounce
Webflow
Wix Automations
WooCommerce
Wufoo
Zoho CRM
Zoom
Languages Supported
English
Chinese
German
Hindi
Japanese
Spanish
French
Russian
Italian
Dutch
Portugese
Polish
Turkish
Swedish
Arabic
Prominent Clients
SpiritLine Cruises, Habitat for Humanity, Wake Forest University
Available Devices
Windows
Linux
Android
iPhone/iPad
Mac
Web-based
Windows Mobile
Company Size
Small Business
Large Enterprises
Medium Business
Freelancers
Available Support
email
phone
live support
training
tickets
General Info
iContact is a user-friendly email marketing tool that provides analytics, segmentation, automation, and editable templates to maximize email campaigns.
If you continue having doubts about which service will work best for your business it might be a good idea to check out each service’s social metrics. These metrics are quite often a way to see how popular each app is and how big is its online presence. For example Freshmarketer Twitter account has currently 792 followers. At the same time iContact Twitter is followed by 24273 users.
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