MENU
GET LISTED
GET LISTED
SHOW ALLPOPULAR CATEGORIES

Compare Freshmarketer vs Hotjar

What is better Freshmarketer or Hotjar? Selecting the most appropriate Conversion Rate Optimization Software for your organization is hard with so many features, choices, and offers to check. On the other hand, relying on our website will make it possible for you to simplify the selection process by getting all key apps in one place.

For instance, you can compare Freshmarketer and Hotjar for their tools and overall scores, namely, 8.8 and 9.6, respectively. Likewise, you can check which product has superior general user satisfaction rating: 100% (Freshmarketer) and 98% (Hotjar) to find out which solution is the better choice for your organization. Don’t just buy the software with the most attractive price, but the one that gives the best value for your money.

Our team put a lot of effort to review all popular Conversion Rate Optimization Software products offered out there, but among them these three deserved our special attention: Smartlook, Moz Pro, Hotjar.

NOAWARDS
YET

SmartScore™

OUR SCORE 8.8

User Satisfaction

CUSTOMER EXPERIENCE 100%

Pricing

Starting from $99

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • A/B testing
  • Form analytics
  • Funnel analysis
  • Heatmaps
  • Personalization
  • Polls and feedback
  • Session replay
  • Split URL testing

Pricing Info

Freshmarketer offers 2 pricing packages. The 30-day free trial gives you access to all the features of the Garden Plan and create experiments up to 5,000 unique visitors.

Sprout Plan – Free forever

  • 10,000 Monthly Visitors
  • Approx 70,000 Page Views
  • Up to 2 Organizations
  • Limited Experiments
  • Form Analysis
  • Funnel Analysis
  • Polls and Feedback

Garden Plan – $159/mo (billed monthly) or $99/mo (billed yearly)

  • 50,000 Visitors
  • Approx 350,000 Page Views
  • Up to 10 Organizations
  • Unlimited Experiments
  • A/B Testing
  • Form Analysis
  • Funnel Analysis
  • Heatmaps
  • Personalization
  • Polls and Feedback
  • Session Replay
  • Split URL Testing

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

Sears, Saraiva, Mindable

Integrations

  • Drupal
  • Google Analytics
  • Joomla
  • Kissmetrics
  • Mixpanel
  • WordPress

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

Freshmarketer is a conversion rate optimization (CRO) tool designed to assist marketing agencies and digital marketers convert website visitors into paying customers.

Company Email

support@freshmarketer.com

Contact No.

Company's Address

San Francisco, USA
1250 Bayhill Drive, Suite 315,
San Bruno, CA 94066

NOAWARDS
YET

SmartScore™

OUR SCORE 9.6

User Satisfaction

CUSTOMER EXPERIENCE 98%

Pricing

Starting from $29

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Multi-device support (desktop, smartphone, tablet)
  • User testing recruitment
  • Sites and organization settings
  • Feedback polls
  • Behavior logic
  • Tracking code
  • Visitor recordings
  • Visitor targeting
  • CSV or XLSX format for exported responses
  • Conversion funnels
  • Heatmaps and Recordings sharing
  • Sentiment monitoring
  • Customizable widgets
  • Form analysis
  • Support for over 40 languages
  • One script implementation
  • Billing
  • Site drop-offs view
  • One-on-one testing
  • Replay visitor sessions
  • Incident reports
  • Submission stats
  • Surveys
  • NPS (Net Promoter Score)
  • User actions view
  • User behavior visualization
  • Cross-device surveys
  • Time- or event-based questions
  • IPs blocking
  • Multiple question types
  • Recording filtering
  • Form and field engagement visualization
  • Survey editor
  • Heatmaps
  • Instant visual feedback

Pricing Info

Hotjar pricing is highly scalable and flexible where you can easily upgrade and downgrade any plan based on your needs. A free trial is available for you to explore the software’s BUSINESS plan features for 15 days at no cost or commitment. Here’s the Hotjar pricing information:

Personal:

Hotjar’s Personal plans are built for enthusiasts, students, and users with low traffic.

BASIC – $0

  • 2,000 page views per day data collection
  • Unlimited users
  • Limited reports
  • Store data for 365 days

PLUS – $29/month

  • 10,000 page views per day data collection
  • All features of the BASIC plan
  • 30-day money back guarantee

Business

Hotjar’s Business plan is based on the number of pageviews per day. This is the cost if you want to collect data from:

  • Up to 20,000 pages views per day – $89/month
  • Up to 50,000 pages views per day – $189/month
  • Up to 120,000 page views per day – $289/month
  • Up to 400,000 page views per day – $589/month

Inclusions:

  • All features of Professional PLUS plan
  • No Hotjar branding
  • Advanced features access

Agency

Hotjar’s Agency plan is for agencies and consultants that offer service for their client’s sites. It gives access to an agency account with pricing based on the client account’s site they are managing with a discounted price.

Inclusions:

  • Central account with unlimited sites for clients
  • Volume pricing discount
  • Use own logo for Hotjar interface rebranding
  • Client users invitation for accessing and managing their data

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

Unbounce, Nintendo, Microsoft, Intuit, Autodesk

Integrations

Hotjar has seamless integrations with the following apps:

  • Hubspot
  • Segment
  • Omniconvert
  • Optimizely

Meanwhile, Hotjar works right out of the box with one script for the following platforms:

  • PrestaShop
  • Instapage
  • LightCMS
  • Squarespace
  • Unbounce
  • Drupal
  • Google Tag Manager
  • HubSpot
  • Shopify
  • Magento
  • Weebly
  • WordPress
  • Joomla

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

Hotjar is an analysis and feedback platform for understanding user behavior on your site effectively and improving your user experience.

Company Email

Contact No.

Company's Address

Hotjar Ltd, Level 2
St Julians Business Centre,
3, Elia Zammit Street
St Julians STJ 1000
Malta

Almost as important as functionalities and client support level are pricing options made available by Freshmarketer and Hotjar. Although cost should not be the only element it’s without a doubt a significant thing to consider. You should look for a flexible pricing plan that can be matched with your team size and easily scaled up if your company develops. Make sure you don’t pick pricing plans that include additional functionalities that you won’t find a use for and always try to contact with the vendor directly as enterprises can usually count on discounts. You should also give a chance to a free trial or demo of every software to spend at least some time on actual work with the system. It’s a useful experience that doesn’t require you to pay any money and offers a solid overview of what it feels like to work with Freshmarketer and Hotjar.

Page last modified