What is better UserBob or Freshmarketer? You can use our scoring system to help you get a general idea which Conversion Rate Optimization Software product is more suitable for your business. For overall product quality, UserBob received 8.0 points, while Freshmarketer received 8.8 points. At the same time, for user satisfaction, UserBob scored N/A%, while Freshmarketer scored 100%.
Details about their features, tools, supported platforms, customer service, etc. are available below to give you a more accurate review. Don’t forget to choose only the features your business requires so as not to waste resources for tools that you won’t be using.
Our experts made sure to prepare reviews of all popular Conversion Rate Optimization Software products available out there, but among all the ones we reviewed these three caught our special attention: Moz Pro, Hotjar, SE Ranking.
UserBob provides a REST API that allows the service to be integrated with other products. The service can also be “white-labeled” to anyone that is interested in reselling it as part of their own CRO, marketing, or design services. Some UserBob clients use these videos to enhance their services by showing their clients what real people think of their websites and apps.
Languages Supported
English
Chinese
German
Hindi
Japanese
Spanish
French
Russian
Italian
Dutch
Portugese
Polish
Turkish
Swedish
Arabic
Prominent Clients
Available Devices
Windows
Linux
Android
iPhone/iPad
Mac
Web-based
Windows Mobile
Company Size
Small Business
Large Enterprises
Medium Business
Freelancers
Available Support
email
phone
live support
training
tickets
General Info
UserBob helps companies provide their users a better experience by allowing companies to see their website from the perspective of real users. UserBob recruits users to try out your site while they record their screen and their voice as they talk about what they like and don't like about your website.
Freshmarketer offers four pricing tiers that are billed either monthly or annually. The number of users for the plans is based on the number of “marketing contacts” and not per user.
Free Plan
Up to 100 base contacts
Marketing Activities: Tasks, Appointments, and Notes
Contact Management
CRM Customization: Rename modules, Search
Email Marketing Campaigns
Data Administration
24/5 support
Mobile App for Android and iOS
Growth Plan – $19/user/month (Billed Annually) or $23/user/month (Billed Monthly)
Everything in the Free plan
Up to 2,000 base contacts
Basic Segmentation
Custom Fields
Merge/Clone Records
Drag-and-drop Email Editor
Custom Domains
Marketing Journey Builder
Notifications (In-app, email, mobile phone, desktop)
AI insights
Pro Plan – $89.40 $149/user/month (Billed Annually) or $107.40 $179/user/month (Billed Monthly)
Everything in the Growth plan
Up to 5,000 base contacts
Behavioral Segmentation
Advanced CRM Customization
Time-zone based delivery of emails
IntelliAssign – Round robin method to transfer incoming chat queries to agent
Custom Roles for Access Rights
Enterprise Plan – $179.40 $299/user/month (Billed Annually) or $215.40 $359/user/month (Billed Monthly)
Everything in the Growth plan
Up to 10,000 base contacts
Sales and Marketing Home Dashboard
Auto-profile Enrichment
Transactional Emails
Field-level Permissions
Advanced Metrics
Dedicated Account Manager
Freshmarketer is currently offering a 40% discount on the Pro and Enterprise plans. The discount covers the first 12 months of renewal. Customers will also receive complimentary onboarding services valued at $1000. The offer is valid until February 29, 2024. The discount is applicable for customers who sign up during the specified holiday promotion period and from the holiday landing page.
Freshmarketer users can leverage its app marketplace and its API capabilities to integrate with a number of applications. Some examples of apps it can connect with are:
Website Integration
SMS Integration
Facebook Messenger
WhatsApp
Apple Business Chat
Languages Supported
English
Chinese
German
Hindi
Japanese
Spanish
French
Russian
Italian
Dutch
Portugese
Polish
Turkish
Swedish
Arabic
Prominent Clients
Sears, Saraiva, Mindable
Available Devices
Windows
Linux
Android
iPhone/iPad
Mac
Web-based
Windows Mobile
Company Size
Small Business
Large Enterprises
Medium Business
Freelancers
Available Support
email
phone
live support
training
tickets
General Info
All-in-one conversion rate optimization (CRO) suite designed to help marketing teams deliver more personalized customer experiences at every touchpoint across their lifecycle. With powerful campaigns analytics in Freshmarketer, users gain insights on opens, clicks, and responses to improve engagement and generate quality leads for sales teams.
All the data, information and statistics that we provided in this analysis were taken from official vendor pages, promotional resources available online, real-life experience from real customers as well as our personal direct use of every software by an expert. We put a lot of effort to thoroughly study each solution, so we not only study it ourselves, but we also match our observations with views of other users from the B2B community.
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