What is better Optimizely or Zarget? You can use our scoring system to help you get a general idea which Conversion Rate Optimization Software product is better for your business. For overall product quality, Optimizely received 9.0 points, while Zarget received 8.2 points. At the same time, for user satisfaction, Optimizely scored N/A%, while Zarget scored 100%.
Specifics of their features, tools, supported platforms, customer support, plus more are provided below to give you a more precise comparison. Remember to purchase only the features that you need so as not to waste cash for functions that you won’t be using.
Our team put a lot of effort to review all popular Marketing Software solutions available out there, but among all the ones we reviewed these three caught our special attention: Semrush, SE Ranking, HubSpot Marketing Hub.
Optimizely is available in three different SMB and enterprise pricing plans, each of them tailored to the specific needs of the user. Here are the plans to choose from:
Optimizely integrates with the following business systems and applications:
Clicktale
Qualaroo
CrazyEgg
Mixpanel
Google Analytics
Google AdWords
Lotame
Krux
KISSmetrics
BlueKai
Demandbase
Gigya
wywy
Lytics
Tealium AudienceStream
Skymosity
Woopra
Languages Supported
English
Chinese
German
Hindi
Japanese
Spanish
French
Russian
Italian
Dutch
Portugese
Polish
Turkish
Swedish
Arabic
Prominent Clients
Walt Disney, The New York Times, Microsoft, NetFlix
Available Devices
Windows
Linux
Android
iPhone/iPad
Mac
Web-based
Windows Mobile
Company Size
Small Business
Large Enterprises
Medium Business
Freelancers
Available Support
email
phone
live support
training
tickets
General Info
This web-based experimentation platform offers easy to use A/B testing tools to help businesses optimize their websites. Optimizely supports multivariate and multipage testing across different domains. It also comes with a simple drag-and-drop visual editor, predictive analytics, behavioral audience targeting, and campaign management among others.
Zarget treats conversion rate optimization as a cyclical business process, and unites in a unique way the most essential business intelligence tools under one roof.
You should keep in mind that while both Optimizely and Zarget may offer an excellent array of features every product could be created for a different company size. If you are analyzing various solutions you should give some attention to a company type they are aimed at. Certain features might scale up well for large enterprises but if you run a small or mid-sized company it’s usually better to avoid paying for complex features that you might never use.
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