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Compare Mixpanel vs Hotjar

What is better Mixpanel or Hotjar? Specific organizations want different types of Conversion Rate Optimization Software. To learn which one fits your needs, consider evaluating various alternatives feature by feature an taking into consideration their terms and pricing. Furthermore, you may get a quick idea of their overall efficiency and customer feedback by having a look at our smart scoring system.

The results are: Mixpanel (8.9) vs. Hotjar (9.6) for overall quality and usefulness; Mixpanel (98%) vs. Hotjar (98%) for user satisfaction rating. Check out their strong and weaker points and see which software is a better choice for your company. One simple but effective tactic is to note down the pros and cons of both solutions next to each other and see which app comes on top.

People who don't have much time or would like to get a Conversion Rate Optimization Software recommendation from our experts might want to take a look at these top choices for this year: Hotjar, Smartlook, Moz Pro.

NOAWARDS
YET

SmartScore™

OUR SCORE 8.9

User Satisfaction

CUSTOMER EXPERIENCE 98%

Pricing

Starting from $999

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Notifications
  • A/B Testing
  • Bookmarks
  • Annotations
  • Versatile Data Visualization
  • Point and Click Analytics
  • Visual Coding
  • iOS and Android Compatibility
  • Mobile Surveys
  • Autotrack
  • Retention Features
  • Customer Engagement

Pricing Info

Mixpanel offers six pricing plans depending on the number of data points you need:

Engagement Plans

FREE

  • 5M data points/month
    5 projects
  • Limited core reports
  • 60 day data history
  • 3 members/project

STARTUP

$ 999/year (billed annually)

  • Starting at 10M data points/year
  • Everything in Free plus
  • Limited core reports
  • 12 month data history
  • 5 members / project
  • Unlimited saved reports

ENTERPRISE

Quote-based

  • Everything in Startup plus
  • Unlimited data history
  • Premium support
  • Roles and permissions
  • Single sign-on
  • Professional services
  • Customer success manager

People Plans

FREE

  • 1K PROFILES

ANNUAL

$ 999/year

  • Starting at 50,000 profiles

ENTERPRISE

Quote-based

All People Plans include:

  • Customizable people profiles
  • Activity feed
  • Notifications and messaging
  • Predictive analytics

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

Spotify, Autodesk, AirBNB, WordPress

Integrations

Mixpanel integrates with the following business systems and applications:

  • Zapier
  • iOS Integration
  • Javascript integration
  • Optimizely
  • GitHub
  • Gainsight
  • Visual Website Optimizer
  • Customer.io
  • Tealium
  • Ionic
  • Segment.io
  • LiveChat
  • Adjust

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

Mixpanel is an innovative and advanced analytics platform designed for mobile and the web.

Company Email

support@mixpanel.com

Contact No.

Company's Address

405 Howard St, Floor 2
San Francisco, CA 94105

NOAWARDS
YET

SmartScore™

OUR SCORE 9.6

User Satisfaction

CUSTOMER EXPERIENCE 98%

Pricing

Starting from $29

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Multi-device support (desktop, smartphone, tablet)
  • User testing recruitment
  • Sites and organization settings
  • Feedback polls
  • Behavior logic
  • Tracking code
  • Visitor recordings
  • Visitor targeting
  • CSV or XLSX format for exported responses
  • Conversion funnels
  • Heatmaps and Recordings sharing
  • Sentiment monitoring
  • Customizable widgets
  • Form analysis
  • Support for over 40 languages
  • One script implementation
  • Billing
  • Site drop-offs view
  • One-on-one testing
  • Replay visitor sessions
  • Incident reports
  • Submission stats
  • Surveys
  • NPS (Net Promoter Score)
  • User actions view
  • User behavior visualization
  • Cross-device surveys
  • Time- or event-based questions
  • IPs blocking
  • Multiple question types
  • Recording filtering
  • Form and field engagement visualization
  • Survey editor
  • Heatmaps
  • Instant visual feedback

Pricing Info

Hotjar pricing is highly scalable and flexible where you can easily upgrade and downgrade any plan based on your needs. A free trial is available for you to explore the software’s BUSINESS plan features for 15 days at no cost or commitment. Here’s the Hotjar pricing information:

Personal:

Hotjar’s Personal plans are built for enthusiasts, students, and users with low traffic.

BASIC – $0

  • 2,000 page views per day data collection
  • Unlimited users
  • Limited reports
  • Store data for 365 days

PLUS – $29/month

  • 10,000 page views per day data collection
  • All features of the BASIC plan
  • 30-day money back guarantee

Business

Hotjar’s Business plan is based on the number of pageviews per day. This is the cost if you want to collect data from:

  • Up to 20,000 pages views per day – $89/month
  • Up to 50,000 pages views per day – $189/month
  • Up to 120,000 page views per day – $289/month
  • Up to 400,000 page views per day – $589/month

Inclusions:

  • All features of Professional PLUS plan
  • No Hotjar branding
  • Advanced features access

Agency

Hotjar’s Agency plan is for agencies and consultants that offer service for their client’s sites. It gives access to an agency account with pricing based on the client account’s site they are managing with a discounted price.

Inclusions:

  • Central account with unlimited sites for clients
  • Volume pricing discount
  • Use own logo for Hotjar interface rebranding
  • Client users invitation for accessing and managing their data

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

Unbounce, Nintendo, Microsoft, Intuit, Autodesk

Integrations

Hotjar has seamless integrations with the following apps:

  • Hubspot
  • Segment
  • Omniconvert
  • Optimizely

Meanwhile, Hotjar works right out of the box with one script for the following platforms:

  • PrestaShop
  • Instapage
  • LightCMS
  • Squarespace
  • Unbounce
  • Drupal
  • Google Tag Manager
  • HubSpot
  • Shopify
  • Magento
  • Weebly
  • WordPress
  • Joomla

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

Hotjar is an analysis and feedback platform for understanding user behavior on your site effectively and improving your user experience.

Company Email

Contact No.

Company's Address

Hotjar Ltd, Level 2
St Julians Business Centre,
3, Elia Zammit Street
St Julians STJ 1000
Malta

Freshmarketer

Partner

This product is our partner, which means they paid for being featured as one of the suggestions. Our team takes great care to ensure all sugested products are reliable, top-quality solutions.

NOAWARDS
YET

SmartScore™

OUR SCORE 8.8

User Satisfaction

CUSTOMER EXPERIENCE 100%

Pricing

Starting from $99

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • A/B testing
  • Form analytics
  • Funnel analysis
  • Heatmaps
  • Personalization
  • Polls and feedback
  • Session replay
  • Split URL testing

Pricing Info

Freshmarketer offers 2 pricing packages. The 30-day free trial gives you access to all the features of the Garden Plan and create experiments up to 5,000 unique visitors.

Sprout Plan – Free forever

  • 10,000 Monthly Visitors
  • Approx 70,000 Page Views
  • Up to 2 Organizations
  • Limited Experiments
  • Form Analysis
  • Funnel Analysis
  • Polls and Feedback

Garden Plan – $159/mo (billed monthly) or $99/mo (billed yearly)

  • 50,000 Visitors
  • Approx 350,000 Page Views
  • Up to 10 Organizations
  • Unlimited Experiments
  • A/B Testing
  • Form Analysis
  • Funnel Analysis
  • Heatmaps
  • Personalization
  • Polls and Feedback
  • Session Replay
  • Split URL Testing

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

Sears, Saraiva, Mindable

Integrations

  • Drupal
  • Google Analytics
  • Joomla
  • Kissmetrics
  • Mixpanel
  • WordPress

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

Freshmarketer is a conversion rate optimization (CRO) tool designed to assist marketing agencies and digital marketers convert website visitors into paying customers.

Company Email

support@freshmarketer.com

Contact No.

Company's Address

San Francisco, USA
1250 Bayhill Drive, Suite 315,
San Bruno, CA 94066

All the data, information and experiences that we offered in this analysis were taken from official vendor pages, promotional content available online, actual experience from real clients as well as our own everyday use of every solution by an expert. We do our best to thoroughly study every app, as a result we not only analyze it on our own, but we also correlate our results with views of other users from the SaaS community.

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