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Compare HubSpot Marketing vs Instapage

What is better HubSpot Marketing or Instapage? We are here to simplify the process of contrasting Landing Page Software products for you. For example, on this page you can look at the overall performance of HubSpot Marketing (9.5) and contrast it with the overall performance of Instapage (8.5). You may also match their overall user satisfaction rating: HubSpot Marketing (99%) vs. Instapage (97%).

Likewise, you can read their capabilities in detail to determine which product can better address your company’s needs. In general, any B2B software has to let you to quickly view the big picture, at the same time giving you quick access to the details.

As of now, the most significant products in our Marketing Software category are: HubSpot Marketing, Pardot, Marketo.

SmartScore™

OUR SCORE 9.5

User Satisfaction

CUSTOMER EXPERIENCE 99%

Pricing

free

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Blogging
  • Landing Pages
  • Email
  • Marketing Automation
  • Lead Management
  • Analytics
  • Website SEO
  • Social Media Monitoring
  • Calls-to-Action
  • Ads
  • Salesforce Integration

Pricing Info

Free Marketing Tools

  • Forms
  • Contact activity
  • Contact management
  • Contact & company insights
  • Ad management
  • Conversations inbox
  • Team email
  • Live chat
  • Conversations bots
  • Reporting dashboards
Starter – starting at $50/month
  • All Free features, plus:
  • HubSpot branding removed
  • Email marketing
  • Lists
  • Mobile optimization

Professional – starting at $800/month (billed annually)

  • All Starter features, plus:
  • Phone support
  • Blog & content creation tools
  • SEO & content strategy
  • Social media
  • Calls-to-action
  • Landing pages
  • Standard SSL certificate
  • Subdomain availability
  • Marketing automation
  • Video hosting & management
  • Goal-based nurturing
  • Salesforce integration
  • Smart content
  • Attribution reporting
  • A/B testing
  • Teams
  • Google Search Console integration
  • Custom reporting
Enterprise – Starting at $3,200/month (billed annually)
  • All Professional features, plus:
  • Custom event reporting
  • Custom event triggers
  • Predictive lead scoring
  • Single sign-on
  • Content partitioning
  • CMS membership
  • Email send frequency cap
  • YouTube integration

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

Integrations

Over 200 free integrations available with tools like Salesforce, HelloSign, Slack, GoToWebinar and more.

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

HubSpot Marketing is an easy-to-use advanced digital marketing software solution. It is used for a variety of marketing needs and channels from SEO to social media. The platform has a CRM base complete with analytics. It has modules to manage blogs, lead generation, social monitoring, ads, and email marketing.

Company Email

Contact No.

Company's Address

25 1st St
Cambridge, Massachusetts
USA

NOAWARDS
YET

SmartScore™

OUR SCORE 8.5

User Satisfaction

CUSTOMER EXPERIENCE 97%

Pricing

Starting from $69

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

 

  • Customizable templates
  • Confirmation message to the customers
  • Interactive Widgets
  • Font Customization, up to 5000 web fonts available
  • Bigstock Image Library
  • Customizable forms
  • Integration Dashboards
  • Pay per click compatibility
  • Efficient campaign management through page grouping
  • More than hundred landing page templates
  • Click through pages for better conversion rates
  • Webinar pages
  • Dedicated mobile app templates

 

Pricing Info

Instapage offers a free 14-day trial and four four SMB and enterprise plans::

Core – $79/month or $69/month (billed annually)

  • Mobile-responsive builder
  • Real-time collaboration
  • Instablocks
  • 20+ integrations

Optimizer – $129/month or $99/month (billed annually)

  • All Core features, plus:
  • Unlimited A/B testing
  • Heatmaps
  • Dynamic text replacement
  • Advertising attribution

Team & Agency – $229/month or $179/month (billed annually)

  • All Optimizer features, plus:
  • 15 private subaccounts
  • Branded lead notifications
  • Audit log

Enterprise By quote

  • All Team & Agency features, plus:
  • Customer Success Manager
  • Professional services
  • Migration services
  • Advanced publishing

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

Oracle, Allstate, Autopilot, Wealthfront, LevelUp

Integrations

Instapage integrates with the following business systems and applications:

  • Mail Chimp
  • Autopilot
  • GetResponse
  • Salesforce
  • Mad Mimi
  • E-goi
  • Campaign Monitor
  • AWeber
  • Constant Contact
  • ZOHO CRM
  • GoToWebinar
  • Mixpanel
  • Infusionsoft
  • Active Campaign
  • Kissmetrics
  • WordPress
  • Google Analytics
  • Webhooks
  • Bigstock
  • Typekits
  • Google Fonts
  • Facebook
  • Drupal
  • Zapier

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

With tons of integrations and customization options, Instapage should be your first priority for landing page services.

Company Email

Contact No.

Company's Address

633 Folsom St.
San Francisco, CA 94107
USA

Almost as essential as features and client support quality are pricing options given by HubSpot Marketing and Instapage. Although pricing should not be the sole element it’s definitely an important thing to consider. You should expect a flexible pricing plan that can be adjusted to your business size and easily scaled up when your team develops. You should be certain you don’t select packages that include extra tools that you won’t find useful and always make an effort to contact with the vendor directly as big companies can usually benefit from special pricing. You should also try out a free trial or demo of every app to spend at least some time using it. It’s a useful experience that doesn’t require you to invest any money and offers a practical overview of what it’s like to work with HubSpot Marketing and Instapage.

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