What is better Freshmarketer or Optmyzr? To make sure you get the most efficient and productive Conversion Rate Optimization Software for your company, you need to compare products available on the market. For instance, here you can match Freshmarketer’s overall score of 8.8 against Optmyzr’s score of 8.2. You can even review their general user satisfaction: Freshmarketer (100%) vs. Optmyzr (100%).
Moreover, you can evaluate their strengths and weaknesses feature by feature, including their contract conditions and pricing. By comparing products you are improving your chances to choose the best software for your requirements. It goes without saying you should know your unique needs to realize which solution meets those needs.
In case you you want to quickly find the top Conversion Rate Optimization Software according to our review team we recommend you take a look at these products: Hotjar, SE Ranking, Moz Pro.
Freshmarketer offers four pricing tiers that are billed either monthly or annually. The number of users for the plans is based on the number of “marketing contacts” and not per user.
Free Plan
Up to 100 base contacts
Marketing Activities: Tasks, Appointments, and Notes
Contact Management
CRM Customization: Rename modules, Search
Email Marketing Campaigns
Data Administration
24/5 support
Mobile App for Android and iOS
Growth Plan – $19/user/month (Billed Annually) or $23/user/month (Billed Monthly)
Everything in the Free plan
Up to 2,000 base contacts
Basic Segmentation
Custom Fields
Merge/Clone Records
Drag-and-drop Email Editor
Custom Domains
Marketing Journey Builder
Notifications (In-app, email, mobile phone, desktop)
AI insights
Pro Plan – $89.40 $149/user/month (Billed Annually) or $107.40 $179/user/month (Billed Monthly)
Everything in the Growth plan
Up to 5,000 base contacts
Behavioral Segmentation
Advanced CRM Customization
Time-zone based delivery of emails
IntelliAssign – Round robin method to transfer incoming chat queries to agent
Custom Roles for Access Rights
Enterprise Plan – $179.40 $299/user/month (Billed Annually) or $215.40 $359/user/month (Billed Monthly)
Everything in the Growth plan
Up to 10,000 base contacts
Sales and Marketing Home Dashboard
Auto-profile Enrichment
Transactional Emails
Field-level Permissions
Advanced Metrics
Dedicated Account Manager
Freshmarketer is currently offering a 40% discount on the Pro and Enterprise plans. The discount covers the first 12 months of renewal. Customers will also receive complimentary onboarding services valued at $1000. The offer is valid until February 29, 2024. The discount is applicable for customers who sign up during the specified holiday promotion period and from the holiday landing page.
Freshmarketer users can leverage its app marketplace and its API capabilities to integrate with a number of applications. Some examples of apps it can connect with are:
Website Integration
SMS Integration
Facebook Messenger
WhatsApp
Apple Business Chat
Languages Supported
English
Chinese
German
Hindi
Japanese
Spanish
French
Russian
Italian
Dutch
Portugese
Polish
Turkish
Swedish
Arabic
Prominent Clients
Sears, Saraiva, Mindable
Available Devices
Windows
Linux
Android
iPhone/iPad
Mac
Web-based
Windows Mobile
Company Size
Small Business
Large Enterprises
Medium Business
Freelancers
Available Support
email
phone
live support
training
tickets
General Info
All-in-one conversion rate optimization (CRO) suite designed to help marketing teams deliver more personalized customer experiences at every touchpoint across their lifecycle. With powerful campaigns analytics in Freshmarketer, users gain insights on opens, clicks, and responses to improve engagement and generate quality leads for sales teams.
Overall, Optmyzr offers 4 payment plans, including quote-based enterprise pricing for larger businesses and corporations. A free trial is also available.
Here are the details:
Lite – $116/month
One click optimization
Data insight tools
Report designer
Quality score tracker
Bing tools
Training session – 1 group session
Support – email
Accounts linked to Optymzr – 10
Spend per month – up to $100K
Number of users – 1
Scheduled reports – 10
Add on limits – Add extra users, accounts, or spend to any plan. Details on settings page in your account
Regular – $224/month
One click optimizations
Data insight tools
Report designer
Quality score tracker
Bing tools
AdWords scripts
Shopping campaign tools
Google Analytics reporting
Training session – 1 personal session
Support – email
Accounts linked to Optymzr – 50
Spend per month – up to $500K
Number of users – 5
Scheduled reports – 50
Add on limits – Add extra users, accounts, or spend to any plan. Details on settings page in your account
Pro – $449/month
One click optimizations
Data insight tools
Report designer
Quality score tracker
Bing tools
AdWords scripts
Shopping campaign tools
Google Analytics reporting
Advanced reporting features
Pro dashboard
Bid rule engine (BETA)
Custom domain for reports – generic reporting domain
Training session – 2 personal sessions
Support – email
Accounts linked to Optymzr – 100
Spend per month – up to $1M
Number of users – 10
Scheduled reports – unlimited
Add on limits – Add extra users, accounts, or spend to any plan. Details on settings page in your account
Enterprise – by quote
One click optimizations
Data insight tools
Report designer
Quality score tracker
Bing tools
AdWords scripts
Shopping campaign tools
Google Analytics reporting
Advanced reporting features
Pro dashboard
Bid rule engine (BETA)
User access levels
Custom domain for reports – your domain
Training session – custom
Support – account manager
Accounts linked to Optymzr – custom
Spend per month – custom
Number of users – custom
Scheduled reports – unlimited
Add on limits – Add extra users, accounts, or spend to any plan. Details on settings page in your account
Optmyzr integrates with the following business systems and applications:
Google Analytics
Google AdWords
Languages Supported
English
Chinese
German
Hindi
Japanese
Spanish
French
Russian
Italian
Dutch
Portugese
Polish
Turkish
Swedish
Arabic
Prominent Clients
Available Devices
Windows
Linux
Android
iPhone/iPad
Mac
Web-based
Windows Mobile
Company Size
Small Business
Large Enterprises
Medium Business
Freelancers
Available Support
email
phone
live support
training
tickets
General Info
Optymzr provides the ultimate time saving tool for PPC professionals interested to handle Bing Ads and AdWords from a friendly and easy-to-use-platform.
When you compare various Conversion Rate Optimization Software solutions you shouldn’t only explore their list of features and provided pricing plans. Consider that the software should be adjusted to your needs and team so the more flexible their offer the better. Check what platforms are supported by Freshmarketer and Optmyzr and make sure you will obtain mobile support for whichever devices you use in your company. You should also learn which languages and geographies are supported, because this might be a deal breaker for many companies.
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