What is better Freshmarketer or Leadpages? Finding the most effective Conversion Rate Optimization Software product is all about cross-checking numerous solutions and identifying the top software for your specific needs. Our unique algorythm provides you with a fast look at the general rating of Freshmarketer and Leadpages. For total quality and performance, Freshmarketer scored 8.8, while Leadpages scored 8.5. On the other hand, for user satisfaction, Freshmarketer earned 100%, while Leadpages earned 90%.
Below it's also possible to look at their characteristics, terms, plans, etc. to determine what software will be more appropriate for your situation. One critical element to assess is whether the app can toggle on/off restrictions on different types of users to limit the exposure of any critical corporate data.
We did our best to review all popular Conversion Rate Optimization Software solutions that you can find on the market, but among them these three caught our special attention: Hotjar, SE Ranking, Moz Pro.
Freshmarketer offers four pricing tiers that are billed either monthly or annually. The number of users for the plans is based on the number of “marketing contacts” and not per user.
Free Plan
Up to 100 base contacts
Marketing Activities: Tasks, Appointments, and Notes
Contact Management
CRM Customization: Rename modules, Search
Email Marketing Campaigns
Data Administration
24/5 support
Mobile App for Android and iOS
Growth Plan – $19/user/month (Billed Annually) or $23/user/month (Billed Monthly)
Everything in the Free plan
Up to 2,000 base contacts
Basic Segmentation
Custom Fields
Merge/Clone Records
Drag-and-drop Email Editor
Custom Domains
Marketing Journey Builder
Notifications (In-app, email, mobile phone, desktop)
AI insights
Pro Plan – $89.40 $149/user/month (Billed Annually) or $107.40 $179/user/month (Billed Monthly)
Everything in the Growth plan
Up to 5,000 base contacts
Behavioral Segmentation
Advanced CRM Customization
Time-zone based delivery of emails
IntelliAssign – Round robin method to transfer incoming chat queries to agent
Custom Roles for Access Rights
Enterprise Plan – $179.40 $299/user/month (Billed Annually) or $215.40 $359/user/month (Billed Monthly)
Everything in the Growth plan
Up to 10,000 base contacts
Sales and Marketing Home Dashboard
Auto-profile Enrichment
Transactional Emails
Field-level Permissions
Advanced Metrics
Dedicated Account Manager
Freshmarketer is currently offering a 40% discount on the Pro and Enterprise plans. The discount covers the first 12 months of renewal. Customers will also receive complimentary onboarding services valued at $1000. The offer is valid until February 29, 2024. The discount is applicable for customers who sign up during the specified holiday promotion period and from the holiday landing page.
Freshmarketer users can leverage its app marketplace and its API capabilities to integrate with a number of applications. Some examples of apps it can connect with are:
Website Integration
SMS Integration
Facebook Messenger
WhatsApp
Apple Business Chat
Languages Supported
English
Chinese
German
Hindi
Japanese
Spanish
French
Russian
Italian
Dutch
Portugese
Polish
Turkish
Swedish
Arabic
Prominent Clients
Sears, Saraiva, Mindable
Available Devices
Windows
Linux
Android
iPhone/iPad
Mac
Web-based
Windows Mobile
Company Size
Small Business
Large Enterprises
Medium Business
Freelancers
Available Support
email
phone
live support
training
tickets
General Info
All-in-one conversion rate optimization (CRO) suite designed to help marketing teams deliver more personalized customer experiences at every touchpoint across their lifecycle. With powerful campaigns analytics in Freshmarketer, users gain insights on opens, clicks, and responses to improve engagement and generate quality leads for sales teams.
Leadpages offers both SMB and enterprise pricing plans for businesses of all scales and industries. Take a look at the details, and choose the most appropriate one for your needs:
Standard – $25/month
More than 160 templates with drag and drop customization
More than 40 tools for software platforms
WordPress plugins
Custom Facebook tabs
Unlimited Lead boxes
Unlimited Traffic
Mobile responsive landing pages (unlimited)
Q& A coaching calls
Email Support
Facebook community access
Pro – $49/month
All Standard Plan features
Chat pages
Partner companies discount
Affiliate program access
Leaddigits text to opt in Codes
One Click signup links
Split A/B testing
Advanced – $199/month
All Pro Plan features
Five free Leadpages sub accounts
Extra lead digit text messaging campaigns (50)
Quick start call
Free virtual workshops
Annual conference discounts
Advanced integrations
Telephone support
All packages are available with a 30 day money back guarantee.
Leadpages integrates with a variety of business systems and applications:
WordPress
Weebly
Squarespace
Drupal
Joomla
GoTo Webinar
Facebook
Twitter
LinkedIn
GooglePlus
Stripe
PayPal
HubSpot
Marketo
Ontraport
Google AdWords
Facebook Ads
MailChimp
SendReach
MadMimi
GetResponse
iContact
Emma
ConvertKit
Drip
Aweber
ActiveCampaign
Constant Contact
1 Shopping Cart
Shopify
Interspire
Infusionsoft
Salesforce
Zoho
Google Analytics
Google Tag Manager
Languages Supported
English
Chinese
German
Hindi
Japanese
Spanish
French
Russian
Italian
Dutch
Portugese
Polish
Turkish
Swedish
Arabic
Prominent Clients
Forbes, TechCrunch, The Huffington Post, Fortune
Available Devices
Windows
Linux
Android
iPhone/iPad
Mac
Web-based
Windows Mobile
Company Size
Small Business
Large Enterprises
Medium Business
Freelancers
Available Support
email
phone
live support
training
tickets
General Info
Leadpages is a software service that lets you build landing pages that can boost your conversion rate to a great extent. It comes with a wide range of professionally-designed templates and optimization features. This software is versatile and caters to the need of businesses of all sizes.
Every time you select a service that you believe will work best for your team you shouldn’t only pay attention to what professionals have to say about it. In many cases personal experience with the service may be different, depending on specific preferences and needs. This is why in our reviews we also offer our User Satisfaction Rating for each solution to give you an immediate overview of how actual users of Freshmarketer and Leadpages rate their experience with the software. Our algorithm is based on complex analysis of product appearances on other sites, social networks and blogs, so you will get a complete and credible overview of what other people think about each app. In this case Freshmarketer has a total satisfaction rating at 100% while for Leadpages 90% of people claim they had an enjoyable experience with it.
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