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Compare Freshmarketer vs. Instapage

There is a wide range of Conversion Rate Optimization Software products available for businesses right now. The best way to find out which service fits your needs best is to examine them side by side. For example, here you can assess Freshmarketer and Instapage for their overall score (8.5 vs. 8.5, respectively) or their user satisfaction rating (100% vs. 97%, respectively). You can even check their capabilities and pricing terms as well as other helpful facts below. When matching products make sure you examine their similar functions and mark their disparities to have a clearer picture of both deals. Similarly, remember to assess non-core issues such as security, backup, usability, and customer support. Those of you who want to save some time or want a Conversion Rate Optimization Software recommendation from our team may want to investigate these top choices for the current year: MailChimp, Moz Pro, Constant Contact.
Compare

Freshmarketer

VS

Instapage

VS

Freshmarketer screenshot Instapage screenshot
Pricing Details

Total Score

Our Score

8.8 ?

Our Score

8.5 ?

Client Experience

Client Experience

Client Experience

100% ?

Client Experience

97% ?

Cost

Cost

$99

$69

Pricing Model

Pricing Model

Free | Monthly payment | Annual Subscription Monthly payment | Annual Subscription | Quote-based
Full Review

Full Review

Overview

Overview

Freshmarketer is a conversion rate optimization (CRO) tool designed to assist marketing agencies and digital marketers convert website visitors into paying customers.
With tons of integrations and customization options, Instapage should be your first priority for landing page services.
Easy Links
Available Languages

Available Languages

English English
Available Devices

Available Devices

Windows
Mac
Web-based
Windows
Android
iPhone/iPad
Mac
Web-based
Customer Types

Customer Types

Small Business | Large Enterprises | Medium Business Small Business | Large Enterprises | Medium Business | Freelancers
Pricing Details

Pricing Details

Learn more about Freshmarketer pricing Learn more about Instapage pricing
Features

Features

Freshmarketer FEATURES

  • A/B testing
  • Form analytics
  • Funnel analysis
  • Heatmaps
  • Personalization
  • Polls and feedback
  • Session replay
  • Split URL testing

Instapage FEATURES

 
  • Customizable templates
  • Confirmation message to the customers
  • Interactive Widgets
  • Font Customization, up to 5000 web fonts available
  • Bigstock Image Library
  • Customizable forms
  • Integration Dashboards
  • Pay per click compatibility
  • Efficient campaign management through page grouping
  • More than hundred landing page templates
  • Click through pages for better conversion rates
  • Webinar pages
  • Dedicated mobile app templates
 
Phone No.

Phone No.

+1 (866) 832-3090
Types of Support

Types of Support

Phone Live Support
Phone Live Support
Integrations

Integrations

  • Drupal
  • Google Analytics
  • Joomla
  • Kissmetrics
  • Mixpanel
  • WordPress

Instapage integrates with the following business systems and applications:

  • Mail Chimp
  • Autopilot
  • GetResponse
  • Salesforce
  • Mad Mimi
  • E-goi
  • Campaign Monitor
  • AWeber
  • Constant Contact
  • ZOHO CRM
  • GoToWebinar
  • Mixpanel
  • Infusionsoft
  • Active Campaign
  • Kissmetrics
  • WordPress
  • Google Analytics
  • Webhooks
  • Bigstock
  • Typekits
  • Google Fonts
  • Facebook
  • Drupal
  • Zapier
Popular Clients

Popular Clients

Sears, Saraiva, Mindable Oracle, Allstate, Autopilot, Wealthfront, LevelUp
Vendor's Address

Vendor's Address

San Francisco, USA
1250 Bayhill Drive, Suite 315,
San Bruno, CA 94066
633 Folsom St.
San Francisco, CA 94107
USA
Vendor Email

Vendor Email

support@freshmarketer.com
Pricing Plans

Pricing Plans

Freshmarketer offers 2 pricing packages. The 30-day free trial gives you access to all the features of the Garden Plan and create experiments up to 5,000 unique visitors.

Sprout Plan – Free forever

  • 10,000 Monthly Visitors
  • Approx 70,000 Page Views
  • Up to 2 Organizations
  • Limited Experiments
  • Form Analysis
  • Funnel Analysis
  • Polls and Feedback

Garden Plan – $159/mo (billed monthly) or $99/mo (billed yearly)

  • 50,000 Visitors
  • Approx 350,000 Page Views
  • Up to 10 Organizations
  • Unlimited Experiments
  • A/B Testing
  • Form Analysis
  • Funnel Analysis
  • Heatmaps
  • Personalization
  • Polls and Feedback
  • Session Replay
  • Split URL Testing

Instapage offers a free 14-day trial and four four SMB and enterprise plans::

Core – $79/month or $69/month (billed annually)

  • Mobile-responsive builder
  • Real-time collaboration
  • Instablocks
  • 20+ integrations

Optimizer – $129/month or $99/month (billed annually)

  • All Core features, plus:
  • Unlimited A/B testing
  • Heatmaps
  • Dynamic text replacement
  • Advertising attribution

Team & Agency – $229/month or $179/month (billed annually)

  • All Optimizer features, plus:
  • 15 private subaccounts
  • Branded lead notifications
  • Audit log

Enterprise By quote

  • All Team & Agency features, plus:
  • Customer Success Manager
  • Professional services
  • Migration services
  • Advanced publishing
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Popular Alternatives

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QUICK LINKS

QUICK LINKS

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Both Freshmarketer and Instapage were reviewed by a team of independent SaaS experts who conducted a full analysis of all crucial elements of each software. Their ultimate score was prepared using our unique SmartScore algorithm that gives a separate partial score to each element including: main functionalities, client support, mobile device support, security, user satisfaction as well as media presence. Here at FinancesOnline we are aware that useful features are not the only thing essential to a business so we make an effort to pay attention to all facets of a service prior to calculating its final rating.