What is better Freshmarketer or Active Conversion? It’s a good idea to use our scoring system to give you a general idea which Conversion Rate Optimization Software product is better for your business. For overall product quality, Freshmarketer attained 8.8 points, while Active Conversion received 7.5 points. Meanwhile, for user satisfaction, Freshmarketer scored 100%, while Active Conversion scored 98%.
Details about their characteristics, tools, supported platforms, customer support, and more are given below to help you get a more correct analysis. Don’t forget to choose only the functions your business requires so you don’t waste cash for features that you won’t be using.
In case you you have to quickly locate the more reliable Conversion Rate Optimization Software according to our experts we advise you check out the following products: SE Ranking, Hotjar, Moz Pro.
Freshmarketer offers four pricing tiers that are billed either monthly or annually. The number of users for the plans is based on the number of “marketing contacts” and not per user.
Free Plan
Up to 100 base contacts
Marketing Activities: Tasks, Appointments, and Notes
Contact Management
CRM Customization: Rename modules, Search
Email Marketing Campaigns
Data Administration
24/5 support
Mobile App for Android and iOS
Growth Plan – $19/user/month (Billed Annually) or $23/user/month (Billed Monthly)
Everything in the Free plan
Up to 2,000 base contacts
Basic Segmentation
Custom Fields
Merge/Clone Records
Drag-and-drop Email Editor
Custom Domains
Marketing Journey Builder
Notifications (In-app, email, mobile phone, desktop)
AI insights
Pro Plan – $89.40 $149/user/month (Billed Annually) or $107.40 $179/user/month (Billed Monthly)
Everything in the Growth plan
Up to 5,000 base contacts
Behavioral Segmentation
Advanced CRM Customization
Time-zone based delivery of emails
IntelliAssign – Round robin method to transfer incoming chat queries to agent
Custom Roles for Access Rights
Enterprise Plan – $179.40 $299/user/month (Billed Annually) or $215.40 $359/user/month (Billed Monthly)
Everything in the Growth plan
Up to 10,000 base contacts
Sales and Marketing Home Dashboard
Auto-profile Enrichment
Transactional Emails
Field-level Permissions
Advanced Metrics
Dedicated Account Manager
Freshmarketer is currently offering a 40% discount on the Pro and Enterprise plans. The discount covers the first 12 months of renewal. Customers will also receive complimentary onboarding services valued at $1000. The offer is valid until February 29, 2024. The discount is applicable for customers who sign up during the specified holiday promotion period and from the holiday landing page.
Freshmarketer users can leverage its app marketplace and its API capabilities to integrate with a number of applications. Some examples of apps it can connect with are:
Website Integration
SMS Integration
Facebook Messenger
WhatsApp
Apple Business Chat
Languages Supported
English
Chinese
German
Hindi
Japanese
Spanish
French
Russian
Italian
Dutch
Portugese
Polish
Turkish
Swedish
Arabic
Prominent Clients
Sears, Saraiva, Mindable
Available Devices
Windows
Linux
Android
iPhone/iPad
Mac
Web-based
Windows Mobile
Company Size
Small Business
Large Enterprises
Medium Business
Freelancers
Available Support
email
phone
live support
training
tickets
General Info
All-in-one conversion rate optimization (CRO) suite designed to help marketing teams deliver more personalized customer experiences at every touchpoint across their lifecycle. With powerful campaigns analytics in Freshmarketer, users gain insights on opens, clicks, and responses to improve engagement and generate quality leads for sales teams.
Active Conversion’s payment plans are available only by quote. In order to get yours, please contact the vendor and specify the needs of your business.
Every time you pick a product that you think will work best for your team you shouldn’t just focus on what experts have to say about it. Quite frequently personal experience with the app may change, depending on specific preferences and requirements. This is why in our reviews we also provide our User Satisfaction Rating for each solution to give you a quick impression of how actual users of Freshmarketer and Active Conversion estimate their experience with the software. Our system is built around advanced analysis of product appearances on other sites, social networks and blogs, so you are going to obtain a comprehensive and credible picture of what other clients think about each software. In this case Freshmarketer got a total satisfaction rating at 100% while for Active Conversion 98% of people claim they had an enjoyable experience with it.
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