What is better Audiense or Pardot? There is a wide range of Marketing Software products out there these days. The ideal way to find out which product fits your needs best is to evaluate them side by side. As an example, here you can examine Audiense and Pardot for their overall score (8.8 vs. 9.0, respectively) or their user satisfaction rating (100% vs. 97%, respectively).
Additionally, you can compare their individual modules and pricing stipulations and other valuable facts below. When matching products be sure to examine their corresponding capabilities and mark their disparities to obtain a clearer picture of both deals. Likewise, keep in mind to assess non-core features such as security, backup, usability, and helpdesk support.
Our experts made sure to review all popular Social Media Management Tools products offered on the market, but among all the ones we reviewed these three caught our special attention: monday.com, HubSpot Marketing Hub, Meta Business Manager.
Audiense integrates with the following business systems and applications:
Hootsuite
Salesforce
Nimble
Segment
Linkfire
Twitter
GitHub
Languages Supported
English
Chinese
German
Hindi
Japanese
Spanish
French
Russian
Italian
Dutch
Portugese
Polish
Turkish
Swedish
Arabic
Prominent Clients
World Economic Forum, DigitasLBi, DHL Africa, Grayling
Available Devices
Windows
Linux
Android
iPhone/iPad
Mac
Web-based
Windows Mobile
Company Size
Small Business
Large Enterprises
Medium Business
Freelancers
Available Support
email
phone
live support
training
tickets
General Info
Audiense (formerly known as SocialBro) is a social marketing platform built on three core solutions - social insights, social marketing, and social advertising.
The Pardot platform can be extended with third-party apps using Connectors which allows data to be passed back and forth between the two applications. The following apps and services integrate with Pardot:
Google Analytics
Google Ads
Twitter
Facebook
LinkedIn
Bit.ly
UserVoice
Twilio
Wistia
Olark
Eventbrite
WordPress.org Sites
Webinar Services
Third-party Site Search
Tracking Search Keywords & Competitor SEO
Languages Supported
English
Chinese
German
Hindi
Japanese
Spanish
French
Russian
Italian
Dutch
Portugese
Polish
Turkish
Swedish
Arabic
Prominent Clients
Coca Cola Enterprises, Unilever, Financial Times
Available Devices
Windows
Linux
Android
iPhone/iPad
Mac
Web-based
Windows Mobile
Company Size
Small Business
Large Enterprises
Medium Business
Freelancers
Available Support
email
phone
live support
training
tickets
General Info
Pardot is a marketing automation and lead management software designed to connect with Salesforce CRM, enabling your marketing and sales teams to arrange, deploy, and manage online marketing campaigns. A cloud hosted solution, Pardot provides a full set of tools that help marketers create meaningful connections, generate pipelines, and empower sales to close deals.
No Marketing Software will be able to cover all the requirements of a company. Though main features of Audiense and Pardot are obviously a priority you should also carefully explore the integrations provided by each software. Very often you will already be making use of some other B2B software in your company and it’s always wiser to select services that integrate well with one another. That way you will be able to ensure an effortless transfer of information between your teams and software used, which can considerably reduce time wasted on migrating between one service and the next.
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