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Compare ActiveCampaign vs Passendo

What is better ActiveCampaign or Passendo? If you wish for a reliable Marketing Software product for your business you have to remember to assess various alternatives. It doesn’t have to be tricky, and can be as simple as matching their functionalities in a table like the one below. You will also get a brief idea how each product performs. For instance, on this page you can find ActiveCampaign’s overall score of 9.2 and compare it against Passendo’s score of 8.0; or ActiveCampaign’s user satisfaction level at 100% versus Passendo’s 100% satisfaction score.

The contrast can help you see the strengths and weaknesses of each application, and decide which suits you requirements better. Beyond the robust features, the application which is simple and intuitive is always the better choice.

Currently, the most popular solutions in our Marketing Software category are: HasOffers, HubSpot Marketing, Pardot.

NOAWARDS
YET

SmartScore™

OUR SCORE 9.2

User Satisfaction

CUSTOMER EXPERIENCE 100%

Pricing

Starting from $9.00

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Marketing automation
  • Smart auto responders
  • Built-in integrations with over 200 external services
  • Drag and drop email designer
  • Track your contacts onsite and in your apps
  • Campaign, contact, as well as list reporting
  • Track where your contacts live or travel
  • Add live ecommerce data and even videos to your emails
  • SMS marketing
  • Free phone, live chat, as well as email support
  • Send newsletters
  • CRM & Sales automation
  • We find contacts based on age, gender, and location
  • Advanced segmentation and targeting
  • Automated series
  • Dynamic (as well as conditional) email content
  • Social media monitoring as well as reaction automations
  • Free email templates
  • Build custom forms for your landing pages
  • Free one-on-one training

Pricing Info

ActiveCampaign offers 4 pricing plans. There are no setup fees and the prices given below are for 500 contacts.

Lite Plan – $15/mo (monthly) or $9/mo (yearly)

  • Up to 3 Users
  • Unlimited Sending
  • Chat & Email Support
  • Email Marketing
  • Marketing Automation
  • Send Newsletters

Plus Plan – $70/mo (monthly) or $55/mo (yearly)

Includes everything from Lite Plan, plus:

  • Up to 25 Users
  • Unlimited Sending
  • Contact & Lead Scoring
  • CRM w/ Sales Automation
  • Custom Branding
  • Custom Domain
  • Custom User Permissions
  • Deep Data Integrations
  • One on One Training
  • SMS Marketing

Professional Plan – $159/mo (monthly) or $129/mo (yearly)

Includes everything from Plus Plan, plus:

  • Up to 50 Users
  • Unlimited Sending
  • Attribution
  • Site Messaging

Enterprise Plan – $279/mo (monthly) or $229/mo (yearly)

Includes everything from Professional Plan, plus:

  • Unlimited Users
  • Unlimited Sending
  • Uptime SLA
  • Phone Support
  • In-depth Onboarding
  • Free Social Data
  • Free Design Services
  • Dedicated Account Rep
  • Custom Mailserver Domain

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

Mannix Marketing SEO, T & V Consultores Ltda, Petplan Australasia

Integrations

  • 123ContactForm
  • AccountingSuite
  • Acuity Scheduling
  • AdMailr
  • Amazon DynamoDB
  • Antavo
  • Appointlet
  • Asana
  • Attentive.ly
  • Aviary
  • Base CRM
  • Basecamp
  • Basecamp Classic
  • Batchbook
  • Bigcommerce
  • BigContacts
  • BriteVerify
  • Capsule CRM
  • ChargeOver
  • Chargify
  • CheddarGetter
  • Cinegif
  • Clevertim CRM
  • ClickFunnels
  • Close.io
  • CloudWork
  • Cloutex
  • Coinbase
  • Contactually
  • ContactUs.com
  • Deputy
  • Desk
  • Digioh
  • Displet
  • DocumentLeads
  • Dropbox
  • Drupal
  • Email
  • ERJA
  • Etsy
  • Eventbrite
  • Evernote
  • Facebook
  • FluidSurveys
  • FogBugz
  • Formdesk
  • FormForAll
  • FormGet
  • Formitize
  • FormMule
  • Formstack
  • FreeAgent
  • Freshbooks
  • Freshdesk
  • FullContact Card Reader
  • Genoo
  • Gleam
  • Google Analytics
  • Google Calendar
  • Google Contacts
  • Google Spreadsheets
  • Google Task
  • GoToMeeting
  • GoToTraining
  • GoToWebinar
  • Gravity Forms
  • Gumroad
  • Harvest
  • Help Scout
  • Highrise
  • HotspotSystem
  • iFormBuilder
  • Inbound Now
  • Insightly
  • InstantCustomer
  • Instapage
  • InviteBox
  • itDuzzit
  • JA.TXT
  • Joomla
  • JotForm
  • Jumplead
  • JustUno
  • KanBan Tool
  • Keep In Touch
  • KickoffLabs
  • Lander
  • LeadPages
  • LessAccounting
  • Litmus
  • Live2Support
  • LiveChat
  • Magento
  • Mojo Helpdesk
  • MongoDB
  • MoonClerk
  • MSSQL
  • MySQL
  • Nimble CRM
  • Nutshell CRM
  • Olark
  • OnePageCRM
  • Opt-Intelligence
  • OptimizePress
  • OptIn Ninja
  • OptinMonster
  • PadiAct
  • PayPal
  • Phaxio
  • Pipedrive
  • Pipeliner
  • Podio
  • PostgreSQL
  • Qualaroo
  • QuickBase
  • QuickBooks Online
  • Quote Roller
  • Reamaze
  • Recurly
  • RelateIq
  • RethinkDB
  • Rezdy
  • RSS
  • Salesforce
  • Samanage
  • SamCart
  • Scoopr
  • Shopify
  • Shopp
  • SiftLogic
  • SimpleRelevance
  • Sleeknote
  • Solve360
  • Spokal
  • Stamplia
  • StealthSeminar
  • Stride
  • Stripe
  • SugarCRM
  • Summit Evergreen
  • SumoMe
  • SuperSaaS
  • SurveyGizmo
  • SurveyMonkey
  • Tender Support
  • Twitter
  • Typeform
  • Unbounce
  • UserVoice
  • vBulletin
  • Viewbix
  • Vimeo
  • Vision Helpdesk
  • WHMCS
  • Wistia
  • WooCommerce
  • WordPress
  • WorkBook
  • WP E-Signature by Approve Me
  • Wufoo
  • Xero
  • yasoon
  • youcanbook.me
  • YouTube
  • Zapier
  • Zendesk
  • Zillow
  • Zoho Creator
  • Zoho CRM
  • Zoho Invoices

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

ActiveCampaign is a software tool that combines all aspects of small business marketing in a single and easy-to-use platform.

Company Email

Contact No.

Company's Address

150 N Michigan Ave Suite 1230
Chicago, Illinois

NOAWARDS
YET

SmartScore™

OUR SCORE 8.0

User Satisfaction

CUSTOMER EXPERIENCE 100%

Pricing

By quote

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Optimization by eCPM, Ctr and conversion pixel
  • Volume Control optimization
  • Hosting of creatives
  • Frequency Control
  • Real-time control geographically
  • Self Service platform
  • Start date – end date
  • CRM retargeting – upload and target you customer list
  • Real-time optimization

Pricing Info

Contact Passendo to know more about their basic and enterprise pricing options. You can also submit a request for a demo to see if the software is a perfect fit for your business.

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

Iceland Air, Telenor, Peytz & Co.

Integrations

Passendo integrates with the following business systems and applications:

  • Mailchimp
  • MailUp
  • Carma Marketing Hub
  • Globase
  • Peytz
  • Apsis
  • EmailPlatform
  • Ubivox
  • Agillic
  • Active Trail
  • Agnitas
  • Adform
  • Outbrain
  • My6sense Native DSP Network
  • Taboola

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

A programmatic email advertising network designed to meet the different needs of both advertisers and publishers

Company Email

sales@passendo.com

Contact No.

Company's Address

Passendo
Toldbodgade 49B
1253 København
Denmark

HubSpot Marketing

Partner

This product is our partner, which means they paid for being featured as one of the suggestions. Our team takes great care to ensure all sugested products are reliable, top-quality solutions.

SmartScore™

OUR SCORE 9.5

User Satisfaction

CUSTOMER EXPERIENCE 99%

Pricing

free

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Blogging
  • Landing Pages
  • Email
  • Marketing Automation
  • Lead Management
  • Analytics
  • Website SEO
  • Social Media Monitoring
  • Calls-to-Action
  • Ads
  • Salesforce Integration

Pricing Info

Free Marketing Tools

  • Forms
  • Contact activity
  • Contact management
  • Contact & company insights
  • Ad management
  • Conversations inbox
  • Team email
  • Live chat
  • Conversations bots
  • Reporting dashboards
Starter – starting at $50/month
  • All Free features, plus:
  • HubSpot branding removed
  • Email marketing
  • Lists
  • Mobile optimization

Professional – starting at $800/month (billed annually)

  • All Starter features, plus:
  • Phone support
  • Blog & content creation tools
  • SEO & content strategy
  • Social media
  • Calls-to-action
  • Landing pages
  • Standard SSL certificate
  • Subdomain availability
  • Marketing automation
  • Video hosting & management
  • Goal-based nurturing
  • Salesforce integration
  • Smart content
  • Attribution reporting
  • A/B testing
  • Teams
  • Google Search Console integration
  • Custom reporting
Enterprise – Starting at $3,200/month (billed annually)
  • All Professional features, plus:
  • Custom event reporting
  • Custom event triggers
  • Predictive lead scoring
  • Single sign-on
  • Content partitioning
  • CMS membership
  • Email send frequency cap
  • YouTube integration

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

Integrations

Over 200 free integrations available with tools like Salesforce, HelloSign, Slack, GoToWebinar and more.

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

HubSpot Marketing is an advanced system that brings all of your marketing efforts together, and helps your team grow traffic and increase conversions.

Company Email

Contact No.

Company's Address

25 1st St
Cambridge, Massachusetts
USA

No Marketing Software will be able to cover all the needs of a business. Though main features of ActiveCampaign and Passendo are obviously a priority you should also thoroughly explore the integrations offered by each service. Very often you will already be using other types of B2B software in your company and it’s always wiser to opt for products that integrate well with each other. That way you will be able to guarantee an effortless exchange of data between your teams and services, which can considerably reduce time devoted to migrating between one app and the other.

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