Compare Outbrain vs. WoopraWhen you need an effective Marketing Software product for your company you have to make time to evaluate various solutions. It doesn’t have to be challenging, and can be as quick as matching their traits in a table like the one below. You will also get a good idea how each product functions. For instance, on this page you can check Woopra’s overall score of 8.8 and compare it against Outbrain’s score of 9.0; or Woopra’s user satisfaction level at 95% versus Outbrain’s 98% satisfaction score. The assessment will help you spot the strengths and weaknesses of each software, and decide which one matches your requirements better. On top of the rich features, the solution that is easy to understand and use is always the better product. Our team put a lot of effort to review all popular Business Intelligence Software services available on the market, but among them these three deserved our special attention: Looker, ReportPlus, Sisense.
|Quote-based||Free | Monthly payment | Annual Subscription | Quote-based|
Outbrain is a popular content discovery platform that aims to deliver relevant content to audiences while helping publishers and businesses understand their audiences as well.
Woopra is a customer analytics platform that can help you to better understand your customers’ behavior across multiple devices and touch points.
|Learn more about Outbrain pricing||Learn more about Woopra pricing|
Outbrain integrates with the following business systems and applications:
|Small Business | Large Enterprises | Medium Business||Large Enterprises | Medium Business|
|McDonalds, Visa, CNN||Volkswagen, Sprint, Sequoia, Redhat|
Outbrain runs on a Cost-Per-Click, or CPC, pricing model where you will be charged for the number of clicks each campaign receives based on the CPC you set.
If you set the campaign budget to $50 and the CPC to $0.85, you will pay $0.85 for every click until you hit your $50 budget cap. With this CPC, you can receive a rough maximum of 59 clicks. You can change the CPC anytime in your campaign settings depending on how well the campaign performs.
Once the budget has capped, your content will no longer be distributed to Outbrain’s network of publisher sites. A reader can still click on content that was served prior to the budget being fulfilled but you may be charged up to 20% more than your budget for clicks delivered during this time.
Woopra offers flexible pricing scheme to suit every business size and type. A free trial is also available. Here are the details:
Small Business Pricing Per Month
Small Business Pricing Per Year
Enterprise Edition – enterprise pricing available by quote
|English||English, China, Germany, India, Japan, France|
| 39 West 13th Street 3rd Floor|
New York, NY 100117
| Woopra, Inc., 650 5th St Ste 402, |
San Francisco, CA 94107
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Almost as essential as features and client support level are pricing options offered by Woopra and Outbrain. Even though cost should not be the sole aspect it’s without a doubt a key thing to consider. You should expect a flexible pricing package that can be adjusted to your company size and easily scaled up if your business develops. Be sure that you don’t select plans that include additional tools that you won’t find a use for and always try to get in touch with the vendor directly because big companies can frequently benefit from more affordable prices. You should also check out a free trial or demo of every solution to spend at least some time working with it. It’s a useful experience that doesn’t need you to pay any money and provides you with a solid overview of what it’s like to work with Woopra and Outbrain.