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Compare Pardot vs Axonator

What is better Pardot or Axonator? Today’s companies look for the top Forms Automation Software product to remain competitive. On this page we help you with buying the right product, by allowing you to examine Pardot and Axonator down to the very details of their individual features.

It's also possible to check our general scoring values, which rate the software all round quality and performance. Pardot got a 9.0 score, while Axonator has a score of 8.0. Likewise, you can compare their general user satisfaction rating: 97% (Pardot) against 100% (Axonator). Bear in mind to select the software that best matches your most urgent issues, not the software with a lot of features.

Currently, the leading products in our Marketing Software category are: bpm’online marketing, HubSpot Marketing, Pardot.

NOAWARDS
YET

SmartScore™

OUR SCORE 9.0

User Satisfaction

CUSTOMER EXPERIENCE 97%

Pricing

Starting from $1,250

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Lead management
  • Lead generation
  • Email marketing
  • Email builder
  • Automated engagements
  • Personalized messaging
  • Optimized sending
  • Sales alignment
  • Engage campaigns
  • Real time alerts
  • Activity tracking
  • CRM integration
  • ROI reporting
  • Lifecycle reporting
  • B2B marketing analytics
  • Customizable dashboards
  • Multi-task attribution dashboard
  • Custom views
  • Shareable insights
  • Third party data connection
  • Analytics mobile app
  • Social media marketing
  • Landing page builder
  • Smart forms
  • Organic and paid search
  • Social posting & profiling

Pricing Info

Pardot offers 3 pricing plans that are billed annually:

GROWTH – $1,250/month/up to 10,000 contacts

  • Email Marketing
  • 50 Forms
  • 50 Landing Pages
  • Tracked Social Posts
  • 50 Automation Rules
  • Variable Tags
  • Engagement Programs
  • Lead Nurturing
  • In-depth Prospect Tracking
  • Lead Deduplication
  • Lead Scoring & Grading
  • ROI Reporting
  • 10 Competitor Monitoring
  • 100 SEO Keyword Monitoring
  • Custom Fields
  • 100 MB File Hosting
  • User Forum
  • On-demand Training Videos
  • Live, Weekly Training
  • User Management
  • Success Specialist Team
  • bit.ly Pro Connector
  • EventBrite Integration
  • Native CRM Integration
  • Olark Chat Integration
  • Webinar Integration
  • 3 SSL Vanity Domains
  • Fully customizable URLs

Included in the plan with additional cost:

  • Multivariate Landing Page Testing
  • Email rendering & Preview Analysis
  • Advanced Dynamic Content
  • Social Profiling & Lookups
  • Advanced Email Analytics
  • Google AdWords Integration
  • Salesforce Engage

PLUS – $2,500/month/up to 10,000 contacts

  • All GROWTH plan features, plus:
  • Forms
  • Landing Pages
  • Integrated Marketing Calendar
  • Email A/B Testing
  • 100 Automation Rules
  • Multiple scoring categories
  • Social Profiling & Lookups
  • Advanced Email Analytics
  • 25 Competitor Monitoring
  • 250 SEO Keyword Monitoring
  • Multi-touch attribution models
  • 25K API Access — Calls per day
  • 500 MB File Hosting
  • 10 SSL Vanity Domains
  • B2B Marketing Analytics

Included in the plan with additional cost:

  • Custom Object Integration
  • Custom user roles and permissions
  • Dedicated IP Address
  • Salesforce Engage

ADVANCED – $4,000/month/up to 10,000 contacts

  • All PLUS plan features, plus:
  • 150 Automation Rules
  • 100 Competitor Monitoring
  • 1000 SEO Keyword Monitoring
  • 100K API Access — Calls per day
  • 10 GB File Hosting
  • Custom user roles and permissions
  • 20 SSL Vanity Domains
  • Dedicated IP Address
  • Salesforce Engage (additional cost)

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

Coca Cola Enterprises, Unilever, Financial Times

Integrations

The Pardot platform can be extended with third party apps using Connectors which allows data to be passed back and forth between the two applications. The following apps and services integrate with Pardot:

  • Google Analytics
  • Google Ads
  • Twitter
  • Facebook
  • LinkedIn
  • Bit.ly
  • UserVoice
  • Twilio
  • Wistia
  • Olark
  • Eventbrite
  • WordPress.org Sites
  • Webinar Services
  • Third-party Site Search
  • Tracking Search Keywords & Competitor SEO

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

Marketing automation software designed to connect with Salesforce CRM to help with marketing and lead generation.

Company Email

Contact No.

Company's Address

950 E. Paces Ferry Rd.
Suite 3300
Atlanta, GA 30326

NOAWARDS
YET

SmartScore™

OUR SCORE 8.0

User Satisfaction

CUSTOMER EXPERIENCE 100%

Pricing

Starting from $20

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Drag-and-Drop Function
  • No-Code App Building
  • One-Click Publishing
  • Data Capture
  • Business Insights

Pricing Info

Axonator offers three enterprise pricing options that cater to businesses of all sizes. Look at the packages outlined below to find one that suits your needs best.

Basic – $20.00/user/month

  • Visual Form Designer
  • Visual Dataflow Builder
  • Visual PDF Designer
  • Unlimited Apps & Forms
  • Dashboard Analytics
  • Free 1GB Data Storage

Standard – $40.00/user/month

  • All Basic Features
  • Third-Party Software Integrations
  • Basic Multi-User Workflow Builder
  • 24/7 Email & Chat Support
  • Free 5GB Data Storage

Advanced – $60.00/user/month

  • All Standard Features
  • Advanced Multi-User Workflow
  • 1 Custom Report
  • Phone Support
  • Free 15GB Data Storage

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

Carter & Freeman, Viva Café, Eastern Energy

Integrations

Axonator supports integration with third-party applications. The following are a few examples:

  • Salesforce
  • SQL Connector
  • Google Sheets
  • Google Drive
  • Google Calendar
  • IBM Maximo
  • SAP
  • Zapier
  • Dropbox
  • Box
  • OneDrive
  • Evernot
  • Twillio

You can also access information from anywhere via any REST-enabled system.

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

A no-code app building platform with focus on data capture.

Company Email

sales@axonator.com

Contact No.

Company's Address

WhiteSnow Software Consultancy Pvt. Ltd.
Lohia Jain Square, Second Floor, B-200
Vaidehi Enclave, Bavdhan
Pune, Maharashtra 411021
India

Every time you pick a solution that you believe will work best for your company you shouldn’t simply pay attention to what experts have to say about it. Very often individual experience with the software will vary, depending on your own preferences and needs. That’s why in our reviews we also provide our User Satisfaction Rating for every software to give you a reliable impression of how actual users of Pardot and Axonator estimate their contact with the product. Our system is based on advanced analysis of product mentions on other websites, social media as well as blogs, so you will get a complete and credible picture of what other clients think about each software. In this case Pardot has a total satisfaction rating at 97% while for Axonator 100% of users express they had an enjoyable experience with it.

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