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Compare Nielsen Marketing Cloud vs DecisionPoint

What is better Nielsen Marketing Cloud or DecisionPoint? You have so many Business Intelligence Software options in today’s state of that industry that deciding on the best product can be confusing. On our comparison page, it is simple to compare the functions, pricing conditions, available plans, and more details of Nielsen Marketing Cloud and DecisionPoint.

It’s also possible to compare their score (8.8 for Nielsen Marketing Cloud vs. 6.9 for DecisionPoint) and user satisfaction level (89% for Nielsen Marketing Cloud vs. 100% for DecisionPoint). The scores and ratings give you a solid idea how both these software products perform. Additionally, find out if the software can integrate with existing business apps to guarantee greater productivity.

We are aware that not all businesses have the time to scrutinize a large number of different products, so we came up with a list of suggestions that you may find useful. Our top choices for the Business Intelligence Software category are: Periscope Data, Sisense, Looker.

NOAWARDS
YET

SmartScore™

OUR SCORE 8.8

User Satisfaction

CUSTOMER EXPERIENCE 89%

Pricing

By quote

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Media Planning
  • Consumer Insights
  • Audience Segmentation
  • Cross-Platform Targeting
  • Programmatic Buying
  • Sequential Messaging
  • Marketing ROI Analysis
  • Real-Time Intent Analysis
  • Creative and Channel Effectiveness Analysis
  • Data Management
  • In-Flight Analytics
  • Multi-Touch Attribution

Pricing Info

Contact Nielsen Marketing Cloud for more information on their basic and enterprise pricing packages as well as other product details.

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

National CineMedia, Scripps Network Interactive, AIMIA

Integrations

No information available.

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

An easy-to-use cloud software that enables you to manage every phase of the marketing process in a single place.

Company Email

Contact No.

Company's Address

The Nielsen Company LLC
85 Broad St.
New York, NY 10004
USA

NOAWARDS
YET

SmartScore™

OUR SCORE 6.9

User Satisfaction

CUSTOMER EXPERIENCE 100%

Pricing

by quote

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Local Data Files Connection
  • Salesforce Data Access
  • SQL Databases Access
  • OLAP Data Cubes Connection
  • Multiple Data Sources Merging
  • Data Sets Sharing
  • Data Discovery
  • Data Set Refresh Scheduling
  • Charts
  • Unlimited Dashboards
  • Customizable Dashboards
  • Custom Themes
  • LivePreview
  • CMaps Analytics Integration
  • Excel Export
  • Dashboard Linking
  • Secure Dashboard Publishing
  • Dashboard Embedding
  • Web & Mobile Portals
  • Offline Access
  • Authentication Systems Integration
  • Audit Trails

Pricing Info

DecisionPoint offers 3 quote-based enterprise pricing plans for users to choose from. Give the details a look, and choose the best plan for your business:

Cloud – By quote

  • Excel & Salesforce Access
  • Cloud Data Management
  • Insights
  • Pre-Built Apps
  • Custom Apps
  • App Sharing

12 Month Subscription – By quote

  • Corporate Data Sources Connection
  • Data Set Refresh Scheduling
  • Custom Themes
  • Secure Content Publishing
  • Web & Mobile Portals
  • One-Click Offline Content Sync
  • Authentication Systems Integration
  • Audit Trails
  • Support & Updates

Buy Outright – By quote

  • Corporate Data Sources Connection
  • Data Set Refresh Scheduling
  • Custom Themes
  • Secure Content Publishing
  • Web & Mobile Portals
  • One-Click Offline Content Sync
  • Authentication Systems Integration
  • Audit Trails
  • 12 Months Support & Updates

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

NC State University, CVR Energy, Gibson Consulting Group

Integrations

DecisionPoint is able to integrate with the following third-party systems:

  • Excel
  • Salesforce
  • SAP BusinessObjects
  • OLAP
  • SQL
  • SAP Business Warehouse
  • CMaps Analytics

For more information, contact support.

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

DecisionPoint is an interactive reporting solution with mobile-ready dashboards and applications.

Company Email

Contact No.

Company's Address

4100 Park Approach
Leeds LS15 8GB
United Kingdom

Sisense

Partner

This product is our partner, which means they paid for being featured as one of the suggestions. Our team takes great care to ensure all sugested products are reliable, top-quality solutions.

SmartScore™

OUR SCORE 9.7

User Satisfaction

CUSTOMER EXPERIENCE 99%

Pricing

by quote

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Ad-hoc analysis
  • In-house set up
  • Centralized data hub
  • Non-programming/SQL writing business query
  • Data collection, filtering, consolidation & storage
  • Data connectors
  • Data export to various formats
  • Scalable data handling
  • Scalable analytics
  • Drag-and-drop functionality
  • No restrictions on data size
  • Embedabble widgets & dashboards
  • Widgets library
  • Apps & sites integration
  • Single-Sign-On
  • Visualizations
  • Metrics identification

Pricing Info

Sisense pricing is offered on a by quote basis. The vendor provides a flexible annual pricing plan that is scalable and caters to companies of various shapes and sizes. Specific rates are available upon request. Depending on the size of your company and the scale of your operations you’ll receive a proper quote adjusted to your specific needs. If you want to get more details about the enterprise pricing of Sisense you can request a quote here.

There is also a great free trial plan that allows you to test the software’s capabilities and see how profitable it can be for your company. You can easily sign up for Sisense free trial here.

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

NASDAQ, Merck, Dannon, Booking, Comcast, NASA, ESPN, Sony

Integrations

Sisense provides APIs and additional developer tools that let you interact with the Sisense platform. These tools give you more options and flexibility for managing, enhancing and customizing the functionality and user experience of the Sisense platform.

Applications:

  • Salesforce
  • Zendesk
  • QuickBase
  • Google Adwords
  • Google Analytics
  • Google Spreadsheets
  • Amazon Redshift
  • Heroku Postgres

Database Servers:

  • MS SQL Server
  • Oracle Database
  • MySQL Database
  • PostgreSQL
  • DB2
  • Generic ODBC Driver
  • Generic OleDB Driver
  • ERP
  • MongoDB

Machine Data:

  • Splunk

Big Data Sources:

  • Hadoop Hive
  • Teradata

Custom:

  • Custom SQL expression
  • Social networks via RSSBus
  • Common CRMs via RSSBus

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

Sisense is the winner of the 2018 Best Business Intelligence Software Award. It lets you join, analyze, and visualize all the data you want.

Company Email

info@sisense.com

Contact No.

Company's Address

88 Pine Street, 18th Floor, New York, NY 10005, United States

If you are still having doubts about which software will work best for your company it may be a good idea to check out each service’s social metrics. These metrics are usually a sign of how popular each product is and how wide is its online presence. For instance Nielsen Marketing Cloud Twitter profile has currently 190499 followers. At the same time DecisionPoint Twitter is followed by 1265 users.

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