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Compare Marketing Optimizer vs SimilarWeb Pro

What is better Marketing Optimizer or Similarweb Pro? It’s easy to our scoring system to give you a general idea which Marketing Software product is more suitable for your company. For overall product quality, Marketing Optimizer attained 6.5 points, while Similarweb Pro earned 9.2 points.

At the same time, for user satisfaction, Marketing Optimizer scored 98%, while Similarweb Pro scored 98%. Details about their unique elements, tools, supported platforms, customer service, and more are available below to provide you with a more correct review. Don’t forget to choose only the functions that you need to avoid wasting resources for features that are unnecessary.

Our experts made sure to prepare reviews of all popular Marketing Software products available on the market, but among all the ones we reviewed these three deserved our special attention: Pardot, HasOffers, HubSpot Marketing.

NOAWARDS
YET

SmartScore™

OUR SCORE 6.5

User Satisfaction

CUSTOMER EXPERIENCE 98%

Pricing

Starting from $149

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Marketing automation
  • Leads selling
  • Lead management
  • A/B and split testing
  • Call tracking
  • Customized forms
  • Email integration
  • Agency management
  • Lead scoring
  • Web and sales analytics
  • Custom reports
  • Activities and events
  • Lead nurturing
  • Click to call

Pricing Info

Optimized your business marketing strategies and campaigns with these four plans from Marketing Optimizer. Each is developed to give all businesses of any size the leverage it needs to perform effective marketing efforts without going beyond their cost limits. Each plan comes with a free trial period with con obligation and no contracts.

Small Business – $149/month

  • Store up to 1,000 leads
  • Sell up to 300 leads/mo
  • Unlimited Users
  • Unlimited Reports
  • Unlimited Website Visitors
  • Unlimited Emails
  • Call Tracking

Advanced – $349/month

  • Store up to 3,000 leads
  • Sell up to 850 leads/mo
  • Plus all the other features.

Professional – $899/month

  • Store up to 10,000 leads
  • Sell up to 2,500 leads/mo
  • Plus all the other features

Enterprise – $1999/month

  • Store up to 40,000 leads
  • Sell up to 8,000 leads/mo
  • Plus all the other features

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

TechCrunch, Forbes, Entrepreneur, VentureBeat

Integrations

Business systems and applications:

  • Adobe Test and Target
  • Experiment.ly
  • LiveBall
  • unBounce
  • Webtrends
  • Adobe SiteCatalyst
  • Google Analytics
  • Coremetrics
  • AdKnowledge
  • Google Adwords
  • BingAds
  • Business.com
  • Convert.com
  • Optimizely
  • Visual Website Optimizer
  • WordPress

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

All-in-one marketing optimization platform for generating, nurturing and managing leads by gathering and analyzing data and automating opportunities.

Company Email

customercare@marketingoptimizer.com

Contact No.

Company's Address

Active Internet Marketing,
1760 Forest Ridge Dr., Ste A.
Traverse City, MI 49686
USA

NOAWARDS
YET

SmartScore™

OUR SCORE 9.0

User Satisfaction

CUSTOMER EXPERIENCE 98%

Pricing

by quote

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Website data: visits, keywords, geography, referrals etc.
  • See traffic share according to channel (search, direct, display, etc.)
  • Keyword research tool (for both Organic & PPC)
  • Organic versus PPC keyword performance comparison
  • Competitor website traffic analysis
  • Engagement metrics: bounce rate, time on site, popular pages
  • See traffic share according to device: mobile and desktop traffic
  • In-depth competitor keyword analysis
  • Google Analytics “not provided” and “not set” keywords
  • Reveal competitor display ads and networks
  • Side-by-side website traffic comparison for as many as five sites
  • See conversion funnel pages, subdomains, landing pages
  • Visual charts and graphs for KPIs
  • Mobile app industry analysis
  • Mobile app popular keywords
  • Mobile app market ranking by category and country
  • Industry analysis tool, which includes keywords and traffic sources
  • Email and social media traffic reports
  • Data from Google Play and Apple App store
  • Mobile app traffic sources

Pricing Info

SimilarWeb offers a free basic plan that you can use to try out the software and two priced plans. Enterprise pricing is available by quote, so please contact the vendor directly to get more details on their offer. Here’s what you get in each of the plans:

Free:

  • 5 Results Per Website Metric
  • 3 Months of Traffic Data
  • 3 Months of Mobile App Analysis Data

Premium: by quote

  • 500 Results Per Website Metric
  • 18 Months of Traffic Data
  • 18 Months of Mobile App Data
  • Mobile Web Traffic & Engagement
  • API Access
  • 245 Industry Categories
  • Website Popular Pages

Custom: by quote

  • Unlimited Results Per Website Metric
  • Up to 37 Months of Traffic Data
  • Up to 24 Months of Mobile App Data
  • Mobile Web Traffic & Engagement
  • API Access
  • 245 Industry Categories
  • Website Popular Pages
  • Mobile App Engagement
  • SimilarWeb Reports
  • Filter Data by Country

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

eBay, Outbrain, PayPal

Integrations

Currently, SimilarWeb Pro offers a streamlined integration with WhatRunsWhere.

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

SimilarWeb Pro is a top leader worldwide when it comes to web measurement as well as online competitive intelligence.

Company Email

Contact No.

Company's Address

56-58 Broadwick Street
London, W1F 7AJ
United Kingdom

Freshmarketer

Partner

This product is our partner, which means they paid for being featured as one of the suggestions. Our team takes great care to ensure all sugested products are reliable, top-quality solutions.

NOAWARDS
YET

SmartScore™

OUR SCORE 8.8

User Satisfaction

CUSTOMER EXPERIENCE 100%

Pricing

Starting from $99

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • A/B testing
  • Form analytics
  • Funnel analysis
  • Heatmaps
  • Personalization
  • Polls and feedback
  • Session replay
  • Split URL testing

Pricing Info

Freshmarketer offers 2 pricing packages. The 30-day free trial gives you access to all the features of the Garden Plan and create experiments up to 5,000 unique visitors.

Sprout Plan – Free forever

  • 10,000 Monthly Visitors
  • Approx 70,000 Page Views
  • Up to 2 Organizations
  • Limited Experiments
  • Form Analysis
  • Funnel Analysis
  • Polls and Feedback

Garden Plan – $159/mo (billed monthly) or $99/mo (billed yearly)

  • 50,000 Visitors
  • Approx 350,000 Page Views
  • Up to 10 Organizations
  • Unlimited Experiments
  • A/B Testing
  • Form Analysis
  • Funnel Analysis
  • Heatmaps
  • Personalization
  • Polls and Feedback
  • Session Replay
  • Split URL Testing

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

Sears, Saraiva, Mindable

Integrations

  • Drupal
  • Google Analytics
  • Joomla
  • Kissmetrics
  • Mixpanel
  • WordPress

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

Freshmarketer is a conversion rate optimization (CRO) tool designed to assist marketing agencies and digital marketers convert website visitors into paying customers.

Company Email

support@freshmarketer.com

Contact No.

Company's Address

San Francisco, USA
1250 Bayhill Drive, Suite 315,
San Bruno, CA 94066

You should note that even though both Marketing Optimizer and Similarweb Pro may provide an outstanding range of features every software may be created for a different company size. If you are analyzing various solutions you should focus on a company type they are meant for. Certain features could scale up effectively for big enterprises but if you have a small or medium business it’s often better to avoid paying for advanced features that you might never actually use.

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