Compare LeadSquared vs. WordStream Advisor

To make sure you acquire the most useful and productive Sales Software for your firm, you need to compare products available on the market. For instance, here you may match LeadSquared’s overall score of 8.0 against WordStream Advisor’s score of 8.4. You can also review their general user satisfaction: LeadSquared (100%) vs. WordStream Advisor (99%). Moreover, you can review their pros and cons feature by feature, including their terms and conditions and pricing. By comparing products you are more likely to choose the best software for your business. It’s clear you should know your specific needs to realize which solution meets those needs. In case you you have to quickly find the top Marketing Automation Software according to our review team we advise you check out the following solutions: bpm’online marketing, HubSpot Marketing, Marketo.



WordStream Advisor


LeadSquared screenshot WordStream Advisor screenshot
Pricing Page


Our Score

8.5 ?

Our Score

8.4 ?

Client Satisfaction

Client Satisfaction

Client Satisfaction

100% ?

Client Satisfaction

99% ?





Pricing Type

Pricing Type

Monthly payment Monthly payment | Annual Subscription
Detailed Review

Detailed Review

General Description

General Description

LeadSquared is a popular marketing automation and lead management software for B2B and B2C businesses.
WordStream helps businesses cover Keyword Research and Management for PPC and SEO Campaigns.
Useful Links
Vendor Email

Vendor Email
Company Size

Company Size

Small Business | Large Enterprises | Medium Business Small Business | Medium Business | Freelancers
Customer Support

Customer Support

Phone Live Support
Ticket Training
Phone Live Support
Ticket Training
Supported Integrations

Supported Integrations

LeadSquared offers integrations with the following business systems and applications:

  • Gmail
  • Microsoft Outlook
  • GoToWebinar
  • Zopim
  • Live Chat
  • Olark live chat
  • CallRail
  • Ameyo
  • Facebook Lead Ads connector
  • Super Receptionist
  • Custom Dashlets Builder
  • Exotel & Twitter card connector
  • Zonetel
  • CallRail
  • RingCentral
  • SuperReceptionist
  • GoToWebinar
  • JustDial
  • Shopify
  • Magento
  • Bigcommerce
  • Salesforce
  • Microsoft Dynamics CRM
  • Contact Form
  • Unbounce
  • Instapage

WordStream supports integrations with the following business systems and applications:

  • Google AdWords
  •  BingAds
Available Devices

Available Devices

Pricing Page

Pricing Page

Learn more about LeadSquared pricing Learn more about WordStream Advisor pricing
Prominent Clients

Prominent Clients

Randstad,, Sapience FGD Glass
Cost Details

Cost Details

Each LeadSquared pricing plan is designed to cater to specific business needs and budget. A 15-day free trial option is available as well for those who want to try out the service first (no credit card is required).

The following marketing automation plans are available:

Basic Plan – $150/month

  • 5,000 Contacts
  • Drip marketing
  • Email campaigns
  • Website tracking
  • Developer API
  • Lead scoring
  • Email support

Standard Plan – $400/month

  • All Basic Plan features
  • 25,000 Contacts
  • Multiple domains
  • Rules and Notifications
  • Salesforce integration
  • Webhooks
  • Phone Support

Enterprise Plan – $1200/month

  • All Standard Plan features
  • 100,000 Contacts
  • Custom Web Events
  • Contact Center Integration
  • Dedicated Account Manager
  • Developer Support

There are also separate plans for Sales and Mobile modules:

Lite Plan – $15 per user per month

  • Lead Tracking
  • Lead Qualification
  • Lead Scoring
  • Sales Tracking
  • Trackable Sales Email
  • Email Integration
  • User Roles
  • Developer API
  • Email Support

Pro Plan – $30 per user per month

  • All Lite plan features
  • Lead Distribution
  • Sales Automation
  • User Groups
  • Custom Tabs
  • Custom Actions
  • Webhooks
  • Phone Support

Wordstream Advisor provides competitive product rates for businesses and organizations looking for a top class PPC software. Users can get standard bundles based on their expenses and duration of their searches and campaigns, They can also contact WordStream for a more custom approach. Each product plans also come with a free trial period.

6-Month Commitment (monthly billing)

  • $249/month for Search spend up to $2,500/month
  • $399/month for search spend between $2,500 – $5,000/month
  • $499/month for Search spend between $5,000 – $10,000/month
  • Contact Wordstream for search spend over $10,000/month

12-Month Commitment (monthly billing)

  • $224/month for Search spend up to $2,500/month
  • $359/month for search spend between $2,500 – $5,000/month
  • $449/month for Search spend between $5,000 – $10,000/month
  • Contact Wordstream for search spend over $10,000/month

Annual Pre-Pay (Save 20%)

  • $119/month for Search spend up to $2,500/month
  • $319/month for search spend between $2,500 – $5,000/month
  • $399/month for Search spend between $5,000 – $10,000/month
  • Contact Wordstream for search spend over $10,000/month
Available Features

Available Features

LeadSquared FEATURES

  • Lead Capture Automation
  • Responsive Landing Pages
  • Website Widgets
  • Seamless Lead Capture
  • Marketing Automation
  • Drip Marketing
  • Segmentation
  • Personalization
  • Marketing and Sales Analytics
  • Lead Engagement Index
  • Marketing Insights
  • Sales Insights

WordStream Advisor FEATURES

Search Marketing Tools
  • Landing Page Tool
  • Google Keyword Tool
  • AdWords Keyword Tool
  • Bing Ads ToolCall
  • Tracking Software
Free Keyword Tools
  • Free Keyword Tool
  • Keyword Generator
  • Keyword Niche Finder
  • Keyword Grouper
Keyword Research
  • Keyword Discovery
  • SEO Basics
  • Keyword Analysis
  • Keyword Research for PPC
Contact No.

Contact No.

+1.732.375.1161 +1.866.971.0933
Available Languages

Available Languages

English, India English
Company's Address

Company's Address

555, US Highway One South,
Suite 170, Iselin,
NJ 08830
WordStream Inc.
177 Huntington Ave., 15th Floor
Boston, MA, 02115
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Popular Alternatives

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You shouldn’t expect just a broad set of useful tools and scalable pricing packages from a reliable Sales Software. Almost as significant as main features is a top-notch customer support. You want to guarantee that in a situation where you have any questions about LeadSquared or WordStream Advisor, or you struggle with some problems, or perhaps you’ll need to ask for a specific update or functionality beneficial to your company you can trust in a responsive and helpful customer support. Check out if options such as phone support, tickets or live chat are available. What is more, it’s a significant advantage if you are able to enjoy individual training or at the very least a knowledge base you can use.