Compare Instapage vs. FreshMail

If you want to get a quick way to decide which Marketing Software product is better, our unique algorythm gives Instapage a score of 8.7 and FreshMail a score of 8.9 for total quality and performance. Moreover, Instapage is rated at 97%, while FreshMail is rated 100% for their user satisfaction level. You can also review their product details, such as modules, tools, options, plans, costs, and more. See if the application allows you to customize some of its processes to make sure it matches your own business processes. We did our best to review all popular Website Builder Software services available out there, but among all the ones we reviewed these three deserved our special attention: Weebly, Shopify, Wix.





Instapage screenshot FreshMail screenshot
Pricing Details

Our Score

Our Score

8.5 ?

Our Score

8.9 ?

Customer Experience

Customer Experience

Customer Experience

97% ?

Customer Experience

100% ?





Price Scheme

Price Scheme

Monthly payment | Annual Subscription | Quote-based Free | Freemium | Monthly payment | Annual Subscription | Quote-based
Detailed Review

Detailed Review



With tons of integrations and customization options, Instapage should be your first priority for landing page services.
Marketing Solution for Intuitive and Effective Campaigns that equips marketers with the right tools to enhance relationships.
Quick Links
Pricing Info

Pricing Info

Instapage offers a free 14-day trial and four four SMB and enterprise plans::

Core – $79/month or $69/month (billed annually)

  • Mobile-responsive builder
  • Real-time collaboration
  • Instablocks
  • 20+ integrations

Optimizer – $129/month or $99/month (billed annually)

  • All Core features, plus:
  • Unlimited A/B testing
  • Heatmaps
  • Dynamic text replacement
  • Advertising attribution

Team & Agency – $229/month or $179/month (billed annually)

  • All Optimizer features, plus:
  • 15 private subaccounts
  • Branded lead notifications
  • Audit log

Enterprise By quote

  • All Team & Agency features, plus:
  • Customer Success Manager
  • Professional services
  • Migration services
  • Advanced publishing

FreshMail offers a free basic plan, and a variety of Unlimited Email Plans & Pay-as-yo-Go ones. Check them out:

Free Plan

  • 200 Emails to 500 Subscribers

Unlimited Email Plans

  • $14/month Up to 1,000 subscribers
  • $23/month Up to 2,500 subscribers
  • $41/month Up to 5,000 subscribers
  • $59/month Up to 10,000 subscribers
  • $131/month Up to 25,000 subscribers
  • $225/month Up to 50,000 subscribers
  • $315/month Up to 75,000 subscribers
  • $405/month Up to 100,000 subscribers

*Additional saving of 15% and 10% with annual discount (12 and 6 months recurring respectively)

Pay-as-you-Go Plans: suitable for infrequent senders and charged only when emails are sent

  • $30 – 5,000 emails
  • $55 – 10,000 emails
  • $200 – 50,000 emails
  • $400 – 150,000 emails
  • $665 – 250,000 emails
  • $1300 – 1,000,000 emails
Pricing Details

Pricing Details

Learn more about Instapage pricing Learn more about FreshMail pricing
Contact Address

Contact Address

633 Folsom St.
San Francisco, CA 94107
1650 Arlington Business Park
Theale, Reading, RG7 4SA
United Kingdom
Devices Supported

Devices Supported

Client Types

Client Types

Small Business | Large Enterprises | Medium Business | Freelancers Small Business | Medium Business | Freelancers
Phone Number

Phone Number

+44 203 598 5098
Vendor Email

Vendor Email


Instapage integrates with the following business systems and applications:

  • Mail Chimp
  • Autopilot
  • GetResponse
  • Salesforce
  • Mad Mimi
  • E-goi
  • Campaign Monitor
  • AWeber
  • Constant Contact
  • GoToWebinar
  • Mixpanel
  • Infusionsoft
  • Active Campaign
  • Kissmetrics
  • WordPress
  • Google Analytics
  • Webhooks
  • Bigstock
  • Typekits
  • Google Fonts
  • Facebook
  • Drupal
  • Zapier

FreshMail integrates with the following systems and applications:

  • PrestaShop
  • WordPress
  • Magento
  • Modal Survey
  • cs.cart & multi-vendor
  • Google Analytics
  • Google Contacts
  • Joomla!
  • Zapier
  • Privy
  • Ninja Kick
  • Smart AJAX
  • Opt-in Panda
  • Payered Popups
  • Marketizator
  • Ubounce
  • PayPal
  • Salesforce
  • Capsule CRM
  • Freshdesk
  • Highrise
  • Jira
  • Freshbooks
  • SugarCRM
  • TypeForm
  • ZOHO


Instapage FEATURES

  • Customizable templates
  • Confirmation message to the customers
  • Interactive Widgets
  • Font Customization, up to 5000 web fonts available
  • Bigstock Image Library
  • Customizable forms
  • Integration Dashboards
  • Pay per click compatibility
  • Efficient campaign management through page grouping
  • More than hundred landing page templates
  • Click through pages for better conversion rates
  • Webinar pages
  • Dedicated mobile app templates


  • Intuitive template editor
  • Stunning and effective email templates
  • Clever autoresponders
  • Real-time email tracking
  • Free Inbox Inspector and Span Test
  • Send time optimization
  • Automatic A/B testing
  • Targeting
  • Personalization and dynamic content
  • SMS and MMS
  • Transactional emails
  • URL-based
Available Languages

Available Languages

English English, Ireland, South Africa, Europe, Asia, Australia, China, Germany, India, Japan, Latin America, Middle-East
Types of Support

Types of Support

Phone Live Support
Popular Customers

Popular Customers

Oracle, Allstate, Autopilot, Wealthfront, LevelUp FXCL Markets,, InPost, Neckermann
Compare Products

Compare Products

Compare with Cyfe
Compare with Prezly
Compare with Yola
Compare with Offerslook
Compare with Tilda Publishing
Compare with WordStream Advisor
Compare with Brilliant Directories
Compare with Cision
Compare with Convert
Compare with Sarv
Compare with WhatRunsWhere
Compare with Post Planner
Compare with Aimtell
Compare with Klout
Compare with Marin
Compare with Positionly
Compare with Skyword
Compare with WooRank
Compare with LeadMaster CRM
Compare with Cxense Insight
Popular Alternatives

Popular Alternatives



Page last modified

When you choose a solution that you believe will be an actual asset for your company you shouldn’t only focus on what professionals have to say about it. Very often individual experience with the service may change, depending on specific goals and needs. This is why in our reviews we also offer our User Satisfaction Rating for every solution to give you a quick overview of how actual users of Instapage and FreshMail rate their experience with the product. Our system is built around complex analysis of product mentions on other websites, social networks and blogs, so you will receive a full and credible picture of what other users think about every product. In this case Instapage got a total satisfaction rating at 97% while for FreshMail 100% of people express they had an enjoyable experience with it.