What is better IBM Marketing Cloud or ActiveTrail? You have such a huge number of Marketing Software alternatives in today’s market that choosing the right product can be overwhelming. On our comparison page, you can actually assess the features, pricing conditions, available plans, and more details of IBM Marketing Cloud and ActiveTrail.
It’s also possible to evaluate their score (8.8 for IBM Marketing Cloud vs. 9.1 for ActiveTrail) and user satisfaction level (99% for IBM Marketing Cloud vs. 100% for ActiveTrail). The scores and ratings give you an overall idea how both of these software products perform. In addition, make sure if the software can integrate with your current business apps to promote greater productivity.
People who are pressed for time or want a Marketing Automation Software advice from our experts might want to investigate these top choices for the current year: HubSpot Marketing Hub, Pardot, Brevo.
ActiveTrail offers several SMB and enterprise pricing plans to meet the needs of different users. Give the details a look, and select the best plan for your business:
Monthly Plans
Up to 500 Contacts – $7.00/month billing
Up to 1,000 Contacts – $12.00/month billing
Up to 2,500 Contacts – $24.00/month billing
Up to 5,000 Contacts – $38.00/month billing
Up to 10,000 Contacts – $55.00/month billing
Up to 20,000 Contacts – $101.00/month billing
Up to 40,000 Contacts – $160.00/month billing
Up to 60,000 Contacts – $194.00/month billing
For more contacts get a quote from the vendor
All monthly plans enable users to send unlimited emails and give them access to all ActiveTrail features.
Email Packages
1,000 Emails – $25.00 (0.025¢ per email)
2,500 Emails – $49.00 (0.019¢ per email)
5,000 Emails – $79.00 (0.015¢ per email)
7,500 Emails – $109.00 (0.014¢ per email)
10,000 Emails – $139.00 (0.013¢ per email)
20,000 Emails – $199.00 (0.009¢ per email)
50,000 Emails – $349.00 (0.006¢ per email)
100,000 Emails – $629.00 (0.006¢ per email)
For more emails get a quote from the vendor
SMS Packages
500 SMS – $41.00 (0.083¢ per SMS)
1,000 SMS – $78.00 (0.078¢ per SMS)
3,000 SMS – $218.00 (0.07¢ per SMS)
5,000 SMS – $344.00 (0.06¢ per SMS)
10,000 SMS – $643.00 (0.0644¢ per SMS)
25,000 SMS – $1,511.00 (0.0605¢ per SMS)
For more SMS get a quote from the vendor
SMS messaging to the USA not available yet.
ActiveTrail also offers tailored pricing for custom plans.
ActiveTrail clients gain access to the application’s RESTFUL API and Webhooks that allow them to integrate with numerous systems such as:
Salesforce
Zapier
Facebook
Wordpress
Magento
Shopify
Prestashop
Paypal
Languages Supported
English
Chinese
German
Hindi
Japanese
Spanish
French
Russian
Italian
Dutch
Portugese
Polish
Turkish
Swedish
Arabic
Prominent Clients
Perion, Medispec, Crocs
Available Devices
Windows
Linux
Android
iPhone/iPad
Mac
Web-based
Windows Mobile
Company Size
Small Business
Large Enterprises
Medium Business
Freelancers
Available Support
email
phone
live support
training
tickets
General Info
A comprehensive marketing automation software for marketers who are still navigating the complexity of automated email and SMS marketing campaigns. ActiveTrail offers modern tools for multichannel marketing including A/B testing, pixel tracker, survey tools, and more. It also provides customizable landing pages and templates for email and SMS campaigns.
You shouldn’t count on exclusively a broad range of useful tools and scalable pricing packages from a well-known Marketing Software. Almost as significant as main features is a quality customer support. You want to make sure that in a situation where you have any questions about IBM Marketing Cloud or ActiveTrail, or you struggle with some problems, or maybe you’ll need to request a certain revision or functionality useful to your team you can count on a responsive and helpful customer support. See if services such as phone support, tickets or live chat are offered. What is more, it’s a big plus if you can profit from personal training or at the very least a knowledge base you can use.
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