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Compare HubSpot vs. Visual Website Optimizer

If you’re experiencing a tough time picking the right Marketing Software product for your circumstances, it’s a good idea to compare and contrast the available software and see which tool offers more benefits. For example, here you can review HubSpot (overall score: 9.0; user rating: 99%) vs. Visual Website Optimizer (overall score: 8.3; user rating: 88%) for their overall performance. You can even see which one provides more functions that you need or which has more flexible pricing plans for your current budget constraints. Using a clear table to compare their features will significantly improve the chances of finding the right product for your company. Pay attention to other factors of the software for example ease-of-use, flexibility, scalability, and pricing terms. We did our best to prepare reviews of all popular Marketing Software solutions available out there, but among all the ones we reviewed these three caught our special attention: HasOffers, HubSpot Marketing, Pardot.
Compare

HubSpot

VS

Visual Website Optimizer

VS

HubSpot screenshot Visual Website Optimizer screenshot
Pricing Page

Our Score

Our Score

9.0 ?

Our Score

8.3 ?

Client Satisfaction

Client Satisfaction

Client Satisfaction

99% ?

Client Satisfaction

88% ?

Cost

Cost

free

$49

Pricing Type

Pricing Type

Free | Monthly payment | Annual Subscription Monthly payment | Annual Subscription
Detailed Review

Detailed Review

Product Info

Product Info

HubSpot is a software platform that offers marketing, sales, and CRM tools to help you grow like a company twice your size while connecting like a real human being.
Quickly test landing pages, websites, eCommerce pages and more with minimal IT help!
Quick Links
Pricing Page

Pricing Page

Learn more about HubSpot pricing Learn more about Visual Website Optimizer pricing
Languages Supported

Languages Supported

English English
Vendor's Address

Vendor's Address

HubSpot, Inc.
25 First St, 2nd Floor
Cambridge, MA 02141
USA
14th Floor, KLJ Tower North, Netaji Subhash Place, Pitam Pura, Delhi 110034, India
Vendor Email

Vendor Email

sales@wingify.com
Available Integrations

Available Integrations

HubSpot integrates with the following business systems and applications:

  • Zendesk
  • LiveChat
  • Zopim
  • Snapengage
  • Zapier
  • Bitium
  • Azuqua
  • Pipemonk
  • Shopify
  • Wordpress
  • Magento
  • Survicate
  • Wufoo
  • Wistia
  • Gravityforms
  • BigCommerce
  • Ektron
  • Wrike
  • ProjectManager
  • Salesforce
  • Zoho CRM
  • Pipedrive
  • Nimble
  • TeamSupport
  • Freshdesk
  • Pipeliner CRM
  • 1CRM
  • Base CRM
  • SurveyMonek
  • Eventbrite
  • SugarCRM
  • LoginRadius
  • MicrosoftDynamics
  • Velocify
  • Amity
  • Workbooks CRM
  • Mothernode

VWO supports integrations with the following business systems and applications:

Analytics integration

  • Google Analytics
  • SiteCatalyst
  • Mixpanel

CMS integration

  • Wordpress
  • Joomla
  • Drupal

Shopping cart integration

  • Magento
  • BigCommerce
  • Shopify

Phone tracking systems

Contact No.

Contact No.

+1-844-456-1458 +1 844-822-8378
Devices Supported

Devices Supported

Windows
Android
iPhone/iPad
Mac
Web-based
Windows Mobile
Windows
Android
iPhone/iPad
Mac
Web-based
Prominent Clients

Prominent Clients

TradeGecko, DeskDirector, RandStad CBS, O'Reilly, Microsoft, Conduit, US News, Dell
Available Plans

Available Plans

HubSpot’s enterprise pricing scheme will depend on whether you’re interested to purchase the CRM, Sales, or Marketing module. Here are the details:

HubSpot CRM is available for free to all users. You can easily get started for free here.

HubSpot Marketing Suite, on the other hand, is offered in three packages designed to address varying needs and business requirements as well as volume of customers. A free trial option is also available.

Basic – $200/month (billed annually)

  • 100 Contacts + $100 per 1k extra
  • Content Marketing
  • Email Marketing
  • Social Media
  • Analytics

Pro – $800/month (billed annually)

  • 1,000 Contacts + $50 per 1k extra
  • Everything in Basic, Plus:
  • Salesforce Integration
  • Marketing Automation
  • Smart Content

Enterprise – $2,400/month (billed annually)

  • 10,000 Contacts + 10 per 1k extra
  • Everything in Pro, Plus:
  • A/B Testing
  • Predictive Lead Scoring
  • Advanced Reporting

HubSpot Sales’s Basic package is free, and offers everything you need in order to adopt effective inbound sales processes. A Pro package is also available:

HubSpot Sales Basics – free

  • Gmail & Outlook integration
  • HubSpot CRM integration & API
  • Email Scheduling
  • Email Notifications
  • Limited Email Tracking History
  • Limited Email Templates
  • Limited calling
  • Limited documentation

HubSpot Sales Pro$50/user/month

  • All features from the Free plan (unlimited)
  • Sequences
  • Prospects
  • Meetings

*A reporting add-on is available for all modules against a $200 one-time fee.

Whether you’re running a growing business or a large corporation, VWO has the right plan for your A/B testing needs.

Standard Startup – $49/month (billed annually) or $59/month (charged monthly)

Standard Business – $129/month (billed annually) or $155/month (charged monthly)

Both plans work well for small agencies, individual bloggers, freelancers, and small business operators. Both are loaded with the following features:

  • A/B Testing
  • Multivariate Testing
  • Split URL Testing
  • Heatmaps
  • Targeting
  • Mobile Website Testing
  • IdeaFactory
  • Visual Editor
  • Revenue Analysis
  • Up to 5 users
  • Up to 2 sub-accounts
  • Annual Visitor Quota
  • 20×5 Email Support

Enterprise – $999/month (billed annually)

Perfect for large-scale businesses that require optimization and enterprise-level deployment. Comes with all Standard features plus:

  • Geo-targeting
  • Segmentation of reports
  • Advanced Targeting
  • Website reviews
  • Enterprise security
  • On-site hosting option
  • API access
  • Unlimited users
  • Unlimited sub-accounts
  • 24×7 Phone Support
  • Onboarding & Training
  • Account Manager
  • Optimization Consultation
Support Types

Support Types

Phone
Ticket Training
Phone Live Support
Ticket Training
Types of Clients

Types of Clients

Small Business | Large Enterprises | Medium Business Large Enterprises | Medium Business
List of Features

List of Features

HubSpot FEATURES

  • Blog SEO Recommendations
  • Blog Analytics
  • Integrated Social Publishing
  • Mobile Optimization
  • Social Media Monitoring
  • Social Media Publishing
  • Social Media Analytics
  • Social Media Bookmarklet
  • Search Engine Optimization
  • Calls-to-Action
  • Progressive Profiling
  • A/B Testing Landing Pages
  • Segmentation
  • Custom Lead Scoring
  • Sales Lead Revisit Notifications
  • Predictive Lead Scoring
  • Event-based Segmentation & Scoring
  • Email Optimizer
  • Email Testing
  • List Building
  • Branching
  • Email Lead Nurturing
  • Sales Notifications
  • Automation Templates (Recipes)
  • Event-based Automation Triggers

Visual Website Optimizer FEATURES

  • A/B Testing
  • Multivariate Testing
  • Split URL Testing
  • Heatmaps
  • Targeting
  • Mobile Website Testing
  • IdeaFactory
  • Visual Editor
  • Revenue Analysis
  • Up to 5 users
  • Up to 2 sub-accounts
  • Annual Visitor Quota
  • 20×5 Email Support
  • Geo-targeting
  • Segmentation of reports
  • Advanced Targeting
  • Website reviews
  • Enterprise security
  • On-site hosting option
  • API access
  • Unlimited users
  • Unlimited sub-accounts
  • 24×7 Phone Support
  • Onboarding & Training
  • Account Manager
  • Optimization Consultation
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QUICK LINKS

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When you research various Marketing Software software you shouldn’t only explore their list of features and provided pricing packages. Keep in mind the software must be adjusted to your standards and team so the more flexible their offer the better. Explore what platforms are supported by HubSpot and Visual Website Optimizer and be certain you will obtain mobile support for whichever devices you use in your company. It may also be a good idea to learn which languages and countries are supported, because this may be a deal breaker for many companies.