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Compare HubSpot Marketing vs Improvado

What is better HubSpot Marketing or Improvado? If you want to get a quick way to learn which Marketing Software product is better, our proprietary system gives HubSpot Marketing a score of 9.5 and Improvado a score of 7.9 for total quality and performance. At the same time, HubSpot Marketing is rated at 99%, while Improvado is rated N/A% for their user satisfaction level.

You can also assess their product details, such as features, tools, options, plans, pricing, and much more. Find out if the software allows you to customize at least part of its processes to make sure it complements your own business processes.

Our team put a lot of effort to prepare reviews of all popular Marketing Software products that you can find on the market, but among all the ones we reviewed these three deserved our special attention: HubSpot Marketing, bpm’online marketing, Pardot.

SmartScore™

OUR SCORE 9.5

User Satisfaction

CUSTOMER EXPERIENCE 99%

Pricing

free

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Blogging
  • Landing Pages
  • Email
  • Marketing Automation
  • Lead Management
  • Analytics
  • Website SEO
  • Social Media Monitoring
  • Calls-to-Action
  • Ads
  • Salesforce Integration

Pricing Info

Free Marketing Tools

  • Forms
  • Contact activity
  • Contact management
  • Contact & company insights
  • Ad management
  • Conversations inbox
  • Team email
  • Live chat
  • Conversations bots
  • Reporting dashboards
Starter – starting at $50/month
  • All Free features, plus:
  • HubSpot branding removed
  • Email marketing
  • Lists
  • Mobile optimization

Professional – starting at $800/month (billed annually)

  • All Starter features, plus:
  • Phone support
  • Blog & content creation tools
  • SEO & content strategy
  • Social media
  • Calls-to-action
  • Landing pages
  • Standard SSL certificate
  • Subdomain availability
  • Marketing automation
  • Video hosting & management
  • Goal-based nurturing
  • Salesforce integration
  • Smart content
  • Attribution reporting
  • A/B testing
  • Teams
  • Google Search Console integration
  • Custom reporting
Enterprise – Starting at $3,200/month (billed annually)
  • All Professional features, plus:
  • Custom event reporting
  • Custom event triggers
  • Predictive lead scoring
  • Single sign-on
  • Content partitioning
  • CMS membership
  • Email send frequency cap
  • YouTube integration

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

Integrations

Over 200 free integrations available with tools like Salesforce, HelloSign, Slack, GoToWebinar and more.

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

HubSpot Marketing is an advanced system that brings all of your marketing efforts together, and helps your team grow traffic and increase conversions.

Company Email

Contact No.

Company's Address

25 1st St
Cambridge, Massachusetts
USA

NOAWARDS
YET

SmartScore™

OUR SCORE 7.9

User Satisfaction

CUSTOMER EXPERIENCE N/A

Pricing

By quote

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Automated Marketing Dashboard
  • Ad channels reporting
  • Metrics comparison
  • Detailed stats
  • Data visualization
  • Automatic performance metrics calculation
  • Attribution models
  • Conversion path tracking
  • Cross channel attribution
  • White label client portal
  • Marketing ETL platform
  • Marketing data automation
  • Data visualization in other BI systems
  • Data transformation and mapping
  • Cross channel metrics comparison
  • Custom rules
  • Google Analytics data mapping with Ads data
  • Custom API connectors

Pricing Info

Improvado offers enterprise by quote. Contact the vendor for custom pricing information.

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

Impulse Analytics, BELL CURVE, Ansira

Integrations

Improvado integrates with over 150 databases, visualization and advertising platforms including (some integrations are available only by request):

  • Microsoft SQL Server
  • MySQL
  • PostgreSQL
  • Amazon S3
  • Tableau
  • Looker
  • Google Data Studio and Docs
  • Excel Power Query
  • Charito
  • Power BI
  • Qlink
  • Facebooks Ads and Pages Manager
  • Google Analytics and Ads
  • Bing Ads
  • Twitter Ads
  • Snapchat
  • YouTube
  • Yahoo Gemini
  • Instagram
  • HubSpot
  • LinkedIn
  • Stripe
  • MailChimp
  • PipeDrive
  • Shopify
  • Marketo
  • Pinterest
  • SalesForce
  • Amazon Advertising
  • Trip Advisor
  • Zendesk
  • Yandex
  • Quora
  • Magento
  • Reddit
  • eBay
  • Oracle Eloqua

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

A middleware solution that connects marketing data to a variety of platforms and helps business consolidate their data into almost any visualization tool.

Company Email

Contact No.

Company's Address

Popular Alternatives

Product Name
Score

If you are still having second thoughts about which service will work best for your company it may be a good idea to analyze each service’s social metrics. These metrics are frequently a sign of how popular each software is and how extensive is its online presence.For instance, if you analyze HubSpot Marketing LinkedIn account you’ll see that they are followed by 199366 people. In case of Improvado the volume of followers on their LinkedIn page is 513.

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