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Compare Hotjar vs VWO

What is better Hotjar or VWO? You have so many Conversion Rate Optimization Software options in today’s state of that industry that picking the right product is often confusing. On our comparison page, we let you assess the features, terms and conditions, available plans, and more details of Hotjar and VWO.

It’s also possible to examine their score (9.6 for Hotjar vs. 8.8 for VWO) and user satisfaction level (98% for Hotjar vs. 100% for VWO). The scores and ratings provide you with a solid idea how both these software products perform. Moreover, check if the application can integrate with your current business apps to promote greater productivity.

We realize that not all businesses have the time to examine dozens of various services, so we came up with a list of suggestions that you may find useful. Our top choices for the Conversion Rate Optimization Software category are: Moz Pro, Smartlook, Hotjar.

NOAWARDS
YET

SmartScore™

OUR SCORE 9.6

User Satisfaction

CUSTOMER EXPERIENCE 98%

Pricing

Starting from $29

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Multi-device support (desktop, smartphone, tablet)
  • User testing recruitment
  • Sites and organization settings
  • Feedback polls
  • Behavior logic
  • Tracking code
  • Visitor recordings
  • Visitor targeting
  • CSV or XLSX format for exported responses
  • Conversion funnels
  • Heatmaps and Recordings sharing
  • Sentiment monitoring
  • Customizable widgets
  • Form analysis
  • Support for over 40 languages
  • One script implementation
  • Billing
  • Site drop-offs view
  • One-on-one testing
  • Replay visitor sessions
  • Incident reports
  • Submission stats
  • Surveys
  • NPS (Net Promoter Score)
  • User actions view
  • User behavior visualization
  • Cross-device surveys
  • Time- or event-based questions
  • IPs blocking
  • Multiple question types
  • Recording filtering
  • Form and field engagement visualization
  • Survey editor
  • Heatmaps
  • Instant visual feedback

Pricing Info

Hotjar pricing is highly scalable and flexible where you can easily upgrade and downgrade any plan based on your needs. A free trial is available for you to explore the software’s BUSINESS plan features for 15 days at no cost or commitment. Here’s the Hotjar pricing information:

Personal:

Hotjar’s Personal plans are built for enthusiasts, students, and users with low traffic.

BASIC – $0

  • 2,000 page views per day data collection
  • Unlimited users
  • Limited reports
  • Store data for 365 days

PLUS – $29/month

  • 10,000 page views per day data collection
  • All features of the BASIC plan
  • 30-day money back guarantee

Business

Hotjar’s Business plan is based on the number of pageviews per day. This is the cost if you want to collect data from:

  • Up to 20,000 pages views per day – $89/month
  • Up to 50,000 pages views per day – $189/month
  • Up to 120,000 page views per day – $289/month
  • Up to 400,000 page views per day – $589/month

Inclusions:

  • All features of Professional PLUS plan
  • No Hotjar branding
  • Advanced features access

Agency

Hotjar’s Agency plan is for agencies and consultants that offer service for their client’s sites. It gives access to an agency account with pricing based on the client account’s site they are managing with a discounted price.

Inclusions:

  • Central account with unlimited sites for clients
  • Volume pricing discount
  • Use own logo for Hotjar interface rebranding
  • Client users invitation for accessing and managing their data

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

Unbounce, Nintendo, Microsoft, Intuit, Autodesk

Integrations

Hotjar has seamless integrations with the following apps:

  • Hubspot
  • Segment
  • Omniconvert
  • Optimizely

Meanwhile, Hotjar works right out of the box with one script for the following platforms:

  • PrestaShop
  • Instapage
  • LightCMS
  • Squarespace
  • Unbounce
  • Drupal
  • Google Tag Manager
  • HubSpot
  • Shopify
  • Magento
  • Weebly
  • WordPress
  • Joomla

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

Hotjar is an analysis and feedback platform for understanding user behavior on your site effectively and improving your user experience.

Company Email

Contact No.

Company's Address

Hotjar Ltd, Level 2
St Julians Business Centre,
3, Elia Zammit Street
St Julians STJ 1000
Malta

VWO

vs

NOAWARDS
YET

SmartScore™

OUR SCORE 8.8

User Satisfaction

CUSTOMER EXPERIENCE 100%

Pricing

By quote

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Metrics & Funnels Tracking
  • Visitor Actions Analyses
  • Plans & Tests
  • Custom Targeted Content
  • A/B Testing
  • Visual Editor
  • Reporting
  • Heatmaps
  • Integrations
  • Website Personalization
  • IdeaFactory

Pricing Info

VWO has two products: Conversion Optimization Platform and Testing. The former has to enterprise pricing options while the latter has two. You can look below at these plans’ inclusions to decide which one suits your needs best.

Conversion Optimization Platform

Growth – request pricing information

  • A/B, MVT, Split Tests
  • Goals & Funnels Tracking
  • Visitor Clicks Visualization
  • Session Playback Analysis
  • On-page Surveys with Basic Layouts
  • Drop-off Analysis
  • Observations & Hypotheses
  • Personalized Experiences for Segments
  • Website Reviews

Pro – request pricing information

  • All Growth Features
  • Funnel Leaks Analysis
  • Heatmaps Comparison
  • Dynamic & Hidden Elements Clicks Visualization
  • In-page Funnel
  • Session Recordings Tagging
  • A/B Test Session Recordings
  • Observations with Snapshots
  • Survey Triggers

Enterprise – request pricing information

  • All Pro Features
  • Custom Integrations
  • Custom Data Sending
  • APIs
  • Advanced Security
  • Higher Sampling & Data Retention
  • Geotarget Experiences
  • Whitelabeled Surveys
  • Unlimited Accounts & Users
  • Onboarding & Training
  • Dedicated Account Manager
  • 24/7 Email & Phone Support

 

Testing

Standard – request pricing information

  • Up to 5 Users
  • Up to 2 Sub-accounts
  • A/B, MVT, Split Tests
  • Visitor Clicks Visualization
  • Basic Targeting
  • IdeaFactory
  • Revenue Analysis
  • Visual Editor
  • Annual Visitor Quota
  • Website Reviews
  • 24/5 Email Support

Enterprise – request pricing information

  • All Standard Features
  • Unlimited Accounts & Users
  • Custom Integrations
  • Custom Data Sending
  • APIs
  • Advanced Targeting Options
  • Advanced Security
  • Reports Segmentation
  • Behavior Targeting Custom Triggers
  • On-site Hosting Option
  • Onboarding & Training
  • Dedicated Account Manager
  • 24/7 Email & Phone Support

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

Ubisoft, Virgin Holidays, eBay

Integrations

VWO supports connections with a number of third-party platforms like the following:

  • WordPress
  • Drupal
  • Joomla
  • Demandware
  • Bigcommerce
  • Magento
  • Shopify

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

A comprehensive A/B testing and conversion optimization solution that provides you with a unified view of individual visitors to your site.

Company Email

sales@vwo.com

Contact No.

Company's Address

Wingify
14th floor, KLJ Tower North
Netaji Subhash Place, Pitam Pura
Delhi 110034
India

Sisense

Partner

This product is our partner, which means they paid for being featured as one of the suggestions. Our team takes great care to ensure all sugested products are reliable, top-quality solutions.

SmartScore™

OUR SCORE 9.7

User Satisfaction

CUSTOMER EXPERIENCE 99%

Pricing

by quote

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Ad-hoc analysis
  • In-house set up
  • Centralized data hub
  • Non-programming/SQL writing business query
  • Data collection, filtering, consolidation & storage
  • Data connectors
  • Data export to various formats
  • Scalable data handling
  • Scalable analytics
  • Drag-and-drop functionality
  • No restrictions on data size
  • Embedabble widgets & dashboards
  • Widgets library
  • Apps & sites integration
  • Single-Sign-On
  • Visualizations
  • Metrics identification

Pricing Info

Sisense pricing is offered on a by quote basis. The vendor provides a flexible annual pricing plan that is scalable and caters to companies of various shapes and sizes. Specific rates are available upon request. Depending on the size of your company and the scale of your operations you’ll receive a proper quote adjusted to your specific needs. If you want to get more details about the enterprise pricing of Sisense you can request a quote here.

There is also a great free trial plan that allows you to test the software’s capabilities and see how profitable it can be for your company. You can easily sign up for Sisense free trial here.

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

NASDAQ, Merck, Dannon, Booking, Comcast, NASA, ESPN, Sony

Integrations

Sisense provides APIs and additional developer tools that let you interact with the Sisense platform. These tools give you more options and flexibility for managing, enhancing and customizing the functionality and user experience of the Sisense platform.

Applications:

  • Salesforce
  • Zendesk
  • QuickBase
  • Google Adwords
  • Google Analytics
  • Google Spreadsheets
  • Amazon Redshift
  • Heroku Postgres

Database Servers:

  • MS SQL Server
  • Oracle Database
  • MySQL Database
  • PostgreSQL
  • DB2
  • Generic ODBC Driver
  • Generic OleDB Driver
  • ERP
  • MongoDB

Machine Data:

  • Splunk

Big Data Sources:

  • Hadoop Hive
  • Teradata

Custom:

  • Custom SQL expression
  • Social networks via RSSBus
  • Common CRMs via RSSBus

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

Sisense is the winner of the 2018 Best Business Intelligence Software Award. It lets you join, analyze, and visualize all the data you want.

Company Email

info@sisense.com

Contact No.

Company's Address

88 Pine Street, 18th Floor, New York, NY 10005, United States

In case you continue having doubts about which service will perform best in your case it might be a good idea to check out each service’s social metrics. Such metrics are usually a sign of how popular a given service is and how wide is its online presence. For example, in case of Facebook Hotjar has 26549 likes on their official page while VWO profile is liked by 4063 users.

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