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Compare Hotjar vs SE Ranking

What is better Hotjar or SE Ranking? Purchasing the suitable Conversion Rate Optimization Software product is as easy as comparing the solid and weak characteristics and terms offered by Hotjar and SE Ranking. Here it's also possible to match their overall scores: 9.6 for Hotjar vs. 9.2 for SE Ranking. Or you can check their general user satisfaction rating, 98% for Hotjar vs. 94% for SE Ranking.

We suggest that you take some time to analyze their specific functions and determine which one is the better choice for your company. Likewise, keep in mind to factor in your company’s or industry’s special circumstances, for example, a multilingual solution for a global company or a mobile app to help you work in the field.

Our experts made sure to review all popular Conversion Rate Optimization Software services offered out there, but among them these three caught our special attention: Moz Pro, Smartlook, Hotjar.

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SmartScore™

OUR SCORE 9.6

User Satisfaction

CUSTOMER EXPERIENCE 98%

Pricing

Starting from $29

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Multi-device support (desktop, smartphone, tablet)
  • User testing recruitment
  • Sites and organization settings
  • Feedback polls
  • Behavior logic
  • Tracking code
  • Visitor recordings
  • Visitor targeting
  • CSV or XLSX format for exported responses
  • Conversion funnels
  • Heatmaps and Recordings sharing
  • Sentiment monitoring
  • Customizable widgets
  • Form analysis
  • Support for over 40 languages
  • One script implementation
  • Billing
  • Site drop-offs view
  • One-on-one testing
  • Replay visitor sessions
  • Incident reports
  • Submission stats
  • Surveys
  • NPS (Net Promoter Score)
  • User actions view
  • User behavior visualization
  • Cross-device surveys
  • Time- or event-based questions
  • IPs blocking
  • Multiple question types
  • Recording filtering
  • Form and field engagement visualization
  • Survey editor
  • Heatmaps
  • Instant visual feedback

Pricing Info

Hotjar pricing is highly scalable and flexible where you can easily upgrade and downgrade any plan based on your needs. A free trial is available for you to explore the software’s BUSINESS plan features for 15 days at no cost or commitment. Here’s the Hotjar pricing information:

Personal:

Hotjar’s Personal plans are built for enthusiasts, students, and users with low traffic.

BASIC – $0

  • 2,000 page views per day data collection
  • Unlimited users
  • Limited reports
  • Store data for 365 days

PLUS – $29/month

  • 10,000 page views per day data collection
  • All features of the BASIC plan
  • 30-day money back guarantee

Business

Hotjar’s Business plan is based on the number of pageviews per day. This is the cost if you want to collect data from:

  • Up to 20,000 pages views per day – $89/month
  • Up to 50,000 pages views per day – $189/month
  • Up to 120,000 page views per day – $289/month
  • Up to 400,000 page views per day – $589/month

Inclusions:

  • All features of Professional PLUS plan
  • No Hotjar branding
  • Advanced features access

Agency

Hotjar’s Agency plan is for agencies and consultants that offer service for their client’s sites. It gives access to an agency account with pricing based on the client account’s site they are managing with a discounted price.

Inclusions:

  • Central account with unlimited sites for clients
  • Volume pricing discount
  • Use own logo for Hotjar interface rebranding
  • Client users invitation for accessing and managing their data

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

Unbounce, Nintendo, Microsoft, Intuit, Autodesk

Integrations

Hotjar has seamless integrations with the following apps:

  • Hubspot
  • Segment
  • Omniconvert
  • Optimizely

Meanwhile, Hotjar works right out of the box with one script for the following platforms:

  • PrestaShop
  • Instapage
  • LightCMS
  • Squarespace
  • Unbounce
  • Drupal
  • Google Tag Manager
  • HubSpot
  • Shopify
  • Magento
  • Weebly
  • WordPress
  • Joomla

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

Hotjar is an analysis and feedback platform for understanding user behavior on your site effectively and improving your user experience.

Company Email

Contact No.

Company's Address

Hotjar Ltd, Level 2
St Julians Business Centre,
3, Elia Zammit Street
St Julians STJ 1000
Malta

SmartScore™

OUR SCORE 9.2

User Satisfaction

CUSTOMER EXPERIENCE 94%

Pricing

Starting from $18.60

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Keyword Suggestion Tool
  • Keyword Grouping
  • Marketing plan
  • On-Page SEO Audit
  • Keyword Rank Tracking
  • Backlinks Monitoring
  • SEO/PPC
  • Keyword Research
  • White Label
  • SEO Reporting Tools
  • User Role Permissions
  • API
  • Position Tracking
  • Competitor Research
  • Website Audit
  • Keyword Grouper
  • Social Media Management
  • Lead Generator
  • Page Changing Monitoring

Pricing Info

SE Ranking offers different payment plans that are priced depending on the frequency of ranking checks and how long your subscription period will be. If you are unsure about which subscription package is ideal for your business, SE Ranking’s has a price calculator available on their website that you can use. https://seranking.com/subscription.html   Optimum – from $18.60/month

  • 10 Websites
  • 250 keywords
  • Website audit for 25000 pages
  • Monitoring for 5000 backlinks
  • Backlinks explorer
  • Keyword grouping
  • Competitor SEO/PPC research
  • On-page SEO audit: 150 pages
  • Marketing plan
  • Flexible report generator
  • Competitors monitoring
  • Keyword suggestion tool
  • Search volume estimate
  • Traffic analysis
  • Google Analytics & Search Console integration
  • SEO potential
  • Index status check
  • Website parameters check
  • Mobile application
  • SMM: Analytics and management
  • Sub-accounts

Plus – $42.5/month

  • Unlimited websites amount
  • 1000 keywords
  • Website audit for 150000 pages
  • Monitoring for 25000 backlinks
  • Backlinks explorer
  • Keyword grouping
  • Competitor SEO/PPC research
  • On-page SEO audit: 450 pages
  • Marketing plan
  • Flexible report generator
  • Competitors monitoring
  • Keyword suggestion tool
  • Search volume estimate
  • Traffic analysis
  • Google Analytics & Search Console integration
  • SEO potential
  • Index status check
  • Website parameters check
  • Mobile application
  • SMM: Analytics and management
  • Sub-accounts
  • Page changes monitoring: 100
  • White label

Enterprise – $90/month

  • Unlimited websites amount
  • 2500 keywords
  • Website audit for 250000 pages
  • Monitoring for 75000 backlinks
  • Backlinks explorer
  • Keyword grouping
  • Competitor SEO/PPC research
  • On-page SEO audit: 750 pages
  • Marketing plan
  • Flexible report generator
  • Competitors monitoring
  • Keyword suggestion tool
  • Search volume estimate
  • Traffic analysis
  • Google Analytics & Search Console integration
  • SEO potential
  • Index status check
  • Website parameters check
  • Mobile application
  • SMM: Analytics and management
  • Sub-accounts
  • Page changes monitoring: 250
  • White label
  • API

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

Qeryz.com, Joomlaseo.com, SEO-Hacker

Integrations

SE Ranking has API capabilities that let it integrate with various third-party applications. Some of the business systems it can support are:

  • Google Analytics
  • Google Webmaster Tools
  • Zapier
  • Bitrix24

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

A marketing platform consists of a set of tools designed to assist marketers and SEO experts in their work.

Company Email

help@seranking.com

Contact No.

Company's Address

721 Colorado Avenue, Suite 101,
Palo Alto, CA 94303
USA

In the event you are still having second thoughts about which app will be best in your case it may be a sound idea to take a look at each service’s social metrics. Such metrics are quite often a way to see how popular every solution is and how wide is its online presence.For example, if you look at Hotjar LinkedIn profile you’ll learn that they are followed by 5507 people. In case of SE Ranking the volume of followers on their LinkedIn page is 144.

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