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Compare Google Analytics vs Purple

What is better Google Analytics or Purple? If you need to get a quick way to learn which Business Intelligence Software product is better, our unique system gives Google Analytics a score of 8.7 and Purple a score of 8.0 for overall quality and performance. At the same time, Google Analytics is rated at 96%, while Purple is rated 100% for their user satisfaction level.

You can also assess their product details, including modules, tools, options, plans, prices, and others. Find out if the software can customize some of its funnels to ensure the software fits your own business processes.

Our experts made sure to prepare reviews of all popular Business Intelligence Software products offered on the market, but among all the ones we reviewed these three deserved our special attention: Hotjar, Sisense, Looker.

NOAWARDS
YET

SmartScore™

OUR SCORE 8.7

User Satisfaction

CUSTOMER EXPERIENCE 96%

Pricing

free

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Advertising Reports
  • Campaign Measurement
  • Cost Data Import
  • Mobile Ads Measurement
  • Remarketing
  • Search Engine Optimization
  • Advanced Segments
  • Annotations
  • Content Experiments
  • Dashboards
  • Custom Reports
  • Real-Time Reporting
  • Audience Data & Reporting
  • Browser / OS
  • Custom Dimensions
  • Flow Visualization
  • Map Overlay
  • Mobile Traffic
  • Social Reports
  • Traffic Sources
  • Universal Analytics
  • API
  • Filters
  • User Permissions
  • App Profiles
  • App-Specific Metrics and Dimensions
  • Crash & Exception Reporting
  • Google Play Integration
  • iOS and Android SDKs
  • Product Integrations
  • Attribution Model Comparison Tool
  • Data-Driven Contribution
  • Ecommerce reporting
  • Goals / Goal Flow
  • Multi-Channel Funnels
  • Alerts
  • Intelligence Events
  • Event Tracking
  • In-Page Analytics
  • Site Search
  • Site’s Speed Analysis

Pricing Info

Google Analytics offers a life-time free package for small businesses, allowing them to monitor a single website/mobile app, add a tracking code, and research their audience. In terms of enterprise pricing, the company offers a suite of advanced applications, including Analytics 360, Tag Manager 360, Optimize 360 (beta), Attribution 360, Audience Center 360 (beta), and Data Studio 360 (beta), which can be purchased together or separately, and are priced on quote basis. Make a request to the company to obtain your price.

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

Panasonic, Progressive, TransUnion

Integrations

Google Analytics provides a variety of APIs to collect, configure, and report on user-interactions with your online content. A number of WordPress plugins is also available. Currently, you can make use of the following integrations:

  • Google Play
  • Adsense
  • AdWords
  • Google Display Network
  • Google Tag Manager
  • Google +
  • Wildfire

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

Google Analytics is a software tool that summarizes data on high-level dashboards enabling you to generate various types of reports.

Company Email

Contact No.

Company's Address

1600 Amphitheatre Parkway
Mountain View, CA 94043
USA

NOAWARDS
YET

SmartScore™

OUR SCORE 8.0

User Satisfaction

CUSTOMER EXPERIENCE 100%

Pricing

by quote

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Dashboard reports
  • View venues by customer or group
  • Create custom dashboard reports
  • Generate Likes, Follows and Connects through Social Media
  • Brandable offline splash pages
  • Brandable online splash pages
  • Custom SSID
  • Video embed for online splash pages
  • Ability to send communications using different criteria
  • Sent via Email and SMS
  • Image links and campaigns with click through reporting
  • Visitor and devices profiles viewable for each visitor and their devices
  • Ability to export full data as CSV file format
  • Reports overview
  • Visitor reports
  • Network reports
  • Social interests
  • Create users and assign privileges
  • Bandwidth management and billing
  • Ability to add funds
  • Venue management

Pricing Info

Purple offers a variety of enterprise licensing options for all their products. Contact them for more information or sign up for a 30-day free trial.

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

Outback Steakhouse, Indiana Pacers, Century Link

Integrations

Purple integrates with the following business systems and applications:

  • Cisco
  • Cisco Meraki
  • Ruckus
  • Xirrus
  • Aruba
  • HP

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

Purple AI is a cloud based solution provides you with the same in-depth understanding of physical spaces that website analytics have delivered for years

Company Email

Contact No.

Company's Address

Meadowbank House, Meadowbank Business Park
Tweedle Way Chadderton, Oldham, OL9 7LD
United Kingdom

Sisense

Partner

This product is our partner, which means they paid for being featured as one of the suggestions. Our team takes great care to ensure all sugested products are reliable, top-quality solutions.

SmartScore™

OUR SCORE 9.7

User Satisfaction

CUSTOMER EXPERIENCE 99%

Pricing

by quote

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Ad-hoc analysis
  • In-house set up
  • Centralized data hub
  • Non-programming/SQL writing business query
  • Data collection, filtering, consolidation & storage
  • Data connectors
  • Data export to various formats
  • Scalable data handling
  • Scalable analytics
  • Drag-and-drop functionality
  • No restrictions on data size
  • Embedabble widgets & dashboards
  • Widgets library
  • Apps & sites integration
  • Single-Sign-On
  • Visualizations
  • Metrics identification

Pricing Info

Sisense pricing is offered on a by quote basis. The vendor provides a flexible annual pricing plan that is scalable and caters to companies of various shapes and sizes. Specific rates are available upon request. Depending on the size of your company and the scale of your operations you’ll receive a proper quote adjusted to your specific needs. If you want to get more details about the enterprise pricing of Sisense you can request a quote here.

There is also a great free trial plan that allows you to test the software’s capabilities and see how profitable it can be for your company. You can easily sign up for Sisense free trial here.

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

NASDAQ, Merck, Dannon, Booking, Comcast, NASA, ESPN, Sony

Integrations

Sisense provides APIs and additional developer tools that let you interact with the Sisense platform. These tools give you more options and flexibility for managing, enhancing and customizing the functionality and user experience of the Sisense platform.

Applications:

  • Salesforce
  • Zendesk
  • QuickBase
  • Google Adwords
  • Google Analytics
  • Google Spreadsheets
  • Amazon Redshift
  • Heroku Postgres

Database Servers:

  • MS SQL Server
  • Oracle Database
  • MySQL Database
  • PostgreSQL
  • DB2
  • Generic ODBC Driver
  • Generic OleDB Driver
  • ERP
  • MongoDB

Machine Data:

  • Splunk

Big Data Sources:

  • Hadoop Hive
  • Teradata

Custom:

  • Custom SQL expression
  • Social networks via RSSBus
  • Common CRMs via RSSBus

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

Sisense is the winner of the 2018 Best Business Intelligence Software Award. It lets you join, analyze, and visualize all the data you want.

Company Email

info@sisense.com

Contact No.

Company's Address

88 Pine Street, 18th Floor, New York, NY 10005, United States

Almost as essential as features and client support level are pricing plans made available by Google Analytics and Purple. Even though cost should not be the only aspect it’s surely a significant thing to consider. You should try to find a flexible pricing plan that can be adjusted to your business size and effortlessly scaled up every time your team develops. Be sure that you don’t choose packages that have complex functionalities that you won’t find useful and always try to get in touch with the vendor directly because enterprises can usually benefit from more affordable prices. You should also give a chance to a free trial or demo of each app to spend at least some time using it. It’s a useful experience that doesn’t require you to invest any money and gives you a solid overview of what it’s like to work with Google Analytics and Purple.

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