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Compare Google Analytics vs MicroStrategy

What is better Google Analytics or MicroStrategy? Specific businesses demand different types of Business Intelligence Software. To understand well which one fits your needs, consider assessing various alternatives feature by feature along with their terms and pricing. Furthermore, you may get a quick idea of their general performance and customer feedback by having a look at our smart scoring system.

The results are: Google Analytics (8.7) vs. MicroStrategy (8.0) for total quality and performance; Google Analytics (96%) vs. MicroStrategy (97%) for user satisfaction rating. Analyze their strong and weak points and find out which software is a better choice for your company. An effective, simple tip is to list the pros and cons of both applications next to each other and check which software is better.

If you want to quickly decide on the optimal Business Intelligence Software according to our review team we recommend you take a look at one of these services: Sisense, Looker, Hotjar.

NOAWARDS
YET

SmartScore™

OUR SCORE 8.7

User Satisfaction

CUSTOMER EXPERIENCE 96%

Pricing

free

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Advertising Reports
  • Campaign Measurement
  • Cost Data Import
  • Mobile Ads Measurement
  • Remarketing
  • Search Engine Optimization
  • Advanced Segments
  • Annotations
  • Content Experiments
  • Dashboards
  • Custom Reports
  • Real-Time Reporting
  • Audience Data & Reporting
  • Browser / OS
  • Custom Dimensions
  • Flow Visualization
  • Map Overlay
  • Mobile Traffic
  • Social Reports
  • Traffic Sources
  • Universal Analytics
  • API
  • Filters
  • User Permissions
  • App Profiles
  • App-Specific Metrics and Dimensions
  • Crash & Exception Reporting
  • Google Play Integration
  • iOS and Android SDKs
  • Product Integrations
  • Attribution Model Comparison Tool
  • Data-Driven Contribution
  • Ecommerce reporting
  • Goals / Goal Flow
  • Multi-Channel Funnels
  • Alerts
  • Intelligence Events
  • Event Tracking
  • In-Page Analytics
  • Site Search
  • Site’s Speed Analysis

Pricing Info

Google Analytics offers a life-time free package for small businesses, allowing them to monitor a single website/mobile app, add a tracking code, and research their audience. In terms of enterprise pricing, the company offers a suite of advanced applications, including Analytics 360, Tag Manager 360, Optimize 360 (beta), Attribution 360, Audience Center 360 (beta), and Data Studio 360 (beta), which can be purchased together or separately, and are priced on quote basis. Make a request to the company to obtain your price.

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

Panasonic, Progressive, TransUnion

Integrations

Google Analytics provides a variety of APIs to collect, configure, and report on user-interactions with your online content. A number of WordPress plugins is also available. Currently, you can make use of the following integrations:

  • Google Play
  • Adsense
  • AdWords
  • Google Display Network
  • Google Tag Manager
  • Google +
  • Wildfire

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

Google Analytics is a software tool that summarizes data on high-level dashboards enabling you to generate various types of reports.

Company Email

Contact No.

Company's Address

1600 Amphitheatre Parkway
Mountain View, CA 94043
USA

NOAWARDS
YET

SmartScore™

OUR SCORE 8.0

User Satisfaction

CUSTOMER EXPERIENCE 97%

Pricing

Starting from $600

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Advanced and predictive analytics
  • Business intelligence
  • Cloud
  • Easy to use and maintain
  • High-performance business intelligence
  • Self-service analytics
  • Big data solutions
  • Software as a service (SaaS)
  • Real-time WYSIWYG report design
  • Scorecards and dashboards
  • Agile analytics
  • Enterprise reporting
  • Mobile

Pricing Info

Web Package – $600/named user or $300K/ CPU core

Mobile Package – $600/named user or $ 300K/ CPU core

Architect Package – $5,000/ named user

Server Package – $1,200/named user or $ 600K/CPU core

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

AutoTrader.com, Campbell's, Coach New York, Ebay

Integrations

  • Microsoft Office

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

MicroStrategy is committed to innovation, building on its core competence – Analytics. Put the ideal analytics platform to work for your business.

Company Email

info@microstrategy.com

Contact No.

Company's Address

1850 Towers Crescent Plaza Tysons Corner, VA 22182 United States

Sisense

Partner

This product is our partner, which means they paid for being featured as one of the suggestions. Our team takes great care to ensure all sugested products are reliable, top-quality solutions.

SmartScore™

OUR SCORE 9.7

User Satisfaction

CUSTOMER EXPERIENCE 99%

Pricing

by quote

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Ad-hoc analysis
  • In-house set up
  • Centralized data hub
  • Non-programming/SQL writing business query
  • Data collection, filtering, consolidation & storage
  • Data connectors
  • Data export to various formats
  • Scalable data handling
  • Scalable analytics
  • Drag-and-drop functionality
  • No restrictions on data size
  • Embedabble widgets & dashboards
  • Widgets library
  • Apps & sites integration
  • Single-Sign-On
  • Visualizations
  • Metrics identification

Pricing Info

Sisense pricing is offered on a by quote basis. The vendor provides a flexible annual pricing plan that is scalable and caters to companies of various shapes and sizes. Specific rates are available upon request. Depending on the size of your company and the scale of your operations you’ll receive a proper quote adjusted to your specific needs. If you want to get more details about the enterprise pricing of Sisense you can request a quote here.

There is also a great free trial plan that allows you to test the software’s capabilities and see how profitable it can be for your company. You can easily sign up for Sisense free trial here.

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

NASDAQ, Merck, Dannon, Booking, Comcast, NASA, ESPN, Sony

Integrations

Sisense provides APIs and additional developer tools that let you interact with the Sisense platform. These tools give you more options and flexibility for managing, enhancing and customizing the functionality and user experience of the Sisense platform.

Applications:

  • Salesforce
  • Zendesk
  • QuickBase
  • Google Adwords
  • Google Analytics
  • Google Spreadsheets
  • Amazon Redshift
  • Heroku Postgres

Database Servers:

  • MS SQL Server
  • Oracle Database
  • MySQL Database
  • PostgreSQL
  • DB2
  • Generic ODBC Driver
  • Generic OleDB Driver
  • ERP
  • MongoDB

Machine Data:

  • Splunk

Big Data Sources:

  • Hadoop Hive
  • Teradata

Custom:

  • Custom SQL expression
  • Social networks via RSSBus
  • Common CRMs via RSSBus

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

Sisense is the winner of the 2018 Best Business Intelligence Software Award. It lets you join, analyze, and visualize all the data you want.

Company Email

info@sisense.com

Contact No.

Company's Address

88 Pine Street, 18th Floor, New York, NY 10005, United States

If you continue having doubts about which software will work best in your case it may be a good idea to take a look at each service’s social metrics. Such metrics are usually an indicator of how popular each solution is and how large is its online presence.For example, if you analyze Google Analytics LinkedIn page you’ll see that they are followed by 4429994 people. In case of MicroStrategy the volume of followers on their LinkedIn page is 305.

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