Compare Web CEO vs. Exponea

Different businesses demand different types of Marketing Software. To learn which solution fits your needs, think of comparing various alternatives feature by feature an taking into consideration their conditions and costs. Likewise, you will get a quick idea of their overall effectiveness and customer feedback by having a look at our smart scoring system. The results are: Exponea (8.9) vs. Web CEO (9.0) for overall quality and efficiency; Exponea (100%) vs. Web CEO (95%) for user satisfaction rating. Analyze their high and weaker points and find out which software is a better option for your company. An effective, simple tactic is to write the strengths and weaknesses of both services next to each other and check which app has more benefits. We realize that not all businesses have the time to examine dozens of different services, so we came up with a list of suggestions that you may find useful. Our top selections for the Marketing Software category are: Serpstat, SEMrush, HubSpot Marketing.





Web CEO screenshot Exponea screenshot
Pricing Details

Total Score

Our Score

9.0 ?

Our Score

8.9 ?

Customer Experience

Customer Experience

Customer Experience

95% ?

Customer Experience

100% ?




by quote

Pricing Model

Pricing Model

Free | Monthly payment | Annual Subscription Monthly payment | Quote-based
Detailed Review

Detailed Review

General Description

General Description

Web CEO is a suite that provides internet marketing tools in 15 different variations for branded reports that help your website’s SEO.
Exponea is a marketing software that blends analytics and engagement automation for faster results.
Quick Links
Available Languages

Available Languages

English, Chinese, German, Japanese, Spanish, French, Russian, Italian, Dutch, Portugese, Polish, Turkish, Swedish English
Pricing Details

Pricing Details

Learn more about Web CEO pricing Learn more about Exponea pricing
OS Supported

OS Supported

Windows Mobile
Available Features

Available Features


  • Unlimited Keyword Suggestions
  • Keyword Basket with tags
  • Rank Tracking
  • Local Rank checks
  • Technical Audit
  • SEO Analysis
  • Site Structure Optimization
  • Landing Page Analysis
  • Daily scanning on demand
  • Multi user logins simultaneously
  • Backlink Quality Check
  • Link Text Analysis
  • Link Detox tools
  • Link Building tools
  • Content Submission
  • Web Buzz Monitoring
  • Social Engagement Analysis
  • Facebook Insights
  • Web Analytics
  • Competitor Metrics tools
  • White-label SEO platform on your own domain
  • Branded SEO Reports (pdf, csv)
  • SEO Lead Generation tool
  • Task Manager


  • Attribution Models
  • Tailore-made Reports and Analyses
  • Custom Metrics and Expressions
  • Personalized and Running Aggregates
  • Well-Arranged Dashboards
  • Funnels
  • Behavior Predictions
  • Customer Retention
  • SQL Reporter
  • Precise Segmentation
  • Drag-and-Drop Campaign Editor
  • Event or Time-scheduled Campaign Triggers
  • A/B Testing
  • Fully Customizable Email Templates
  • Jinja Template Engine Support
  • WYSIWYG Email Editor
  • Web Layers with A/B Testing
  • Recommendations
  • Cross-Channel Campaign Management
  • BlinkBytes Real-Time Data Storage
  • Hadoop Permanent Storage
  • CRM with 360-degree Customer Behavior History
  • Rich API for Third-Party Integrations
  • Data Import Wizard
  • Mobile version
  • Complex roles & permission management on both account and project level
  • Ability to give out Vouchers/Discounts
  • Advanced Email campaigns with personalization
  • New action nodes in scenarios (Slack, Trello, Pipedrive, Zapier, and more)
  • Asset manager and Tag manager
  • Geo Analyses
  • Integration with Google and Facebook Ads
  • Google BigQuery integration
Customer Support

Customer Support

Phone Live Support
Phone Live Support
Ticket Training
Contact Phone

Contact Phone

800-404-8180 +44 (0) 203 086 8894
Types of Clients

Types of Clients

Small Business | Large Enterprises | Medium Business Small Business | Large Enterprises | Medium Business
Available Integrations

Available Integrations

Web CEO is an open API system, meaning that you an easily integrate it with every business application you are using.

Exponea is a tool that connects with a wide range of online services like Zapier, remarketing and ad management platforms such as Google AdWords or Facebook ads, and even offline marketing tools for running functions such as retention programmes.

Other integration options include:

  • SMS gateway
  • Email gateway
  • Facebook Messenger Chatbot API
  • Google BigQuery
  • sql data sources: (postgreSQL, oracle, mysql)
  • import / export API
  • analysis API
  • campaigns API
  • Amazon Alexa
Company's Address

Company's Address

18 Toulouse Drive, Norton, Worcester,
WR5 2SA, United Kingdom
41 Corsham Street
London N1 6DR
United Kingdom
Pricing Info

Pricing Info

WebCEO offers a diverse pricing scheme with plans suitable for individuals, in-house SEO teams and big digital agencies. A 14-day free trial is also available.

Startup Plan – $99/month

  • 5 active projects
  • 200 keywords overall
  • 3 pages SERP scan depth
  • 5,000 pages to crawl with the technical audit and SEO analysis tools
  • 10,000 backlinks found overall
  • 15,000 competitor backlinks found overall
  • 25 keywords monitored through the Web Buzz monitoring tool
  • 5 SEO leads per day
  • Weekly scheduled report scanning
  • Branded SEO reports (PDF)
  • Multi-user access

Corporate Plan – $199/month

  • 25 active projects
  • 500 keywords per account
  • 3 pages SERP scan depth
  • 125,000 pages to crawl with the technical audit and SEO analysis tools
  • 150,000 backlinks found overall
  • 125,000 competitor backlinks found overall
  • 250 keywords monitored through the Web Buzz monitoring tool
  • 5 SEO leads per day
  • “Free SEO audit” button on your agency website for your site visitors to click on
  • Weekly scheduled report scanning
  • Branded SEO reports (PDF)
  • Multi-user access

Agency Fixed Plan – $499/month

  • 50 active projects
  • 2,000 keywords overall
  • 5 pages SERP scan depth
  • 1,250,000 pages to crawl with the technical audit and SEO analysis tools
  • 2,500,000 backlinks found overall
  • 250,000 competitor backlinks found overall
  • 1000 keywords monitored through the Web Buzz monitoring tool
  • 15 SEO leads per day
  • “Free SEO audit” button for your agency website
  • Weekly scheduled report scanning
  • API Access (read-only)
  • Branded SEO reports (PDF)
  • Branded SEO Tools (limited)
  • Multi-user access

Agency Unlimited Plan – $99/mo + scanning fees

  • Unlimited active projects at $2 per month each
  • Rank scans at $4 per 1000 rank queries
  • Unlimited keywords possible
  • 10 pages SERP scan depth possible
  • Unlimited pages to crawl with technical audit and SEO analysis tools at no extra cost
  • Unlimited backlinks found at $4 per 10,000 found
  • Unlimited competitor backlinks found
  • Unlimited keywords monitored through the Web Buzz monitoring tool
  • Unlimited SEO leads per day
  • SEO audit button on the website
  • Daily scheduled report scanning
  • API Access (full)
  • Branded SEO reports (PDF)
  • Branded SEO Tools
  • Multi-user access

Exponea offers three revenue boosters for medium and large B2C companies that generate a major part of their revenue online. Prices depend on the number of data points and combination of features, and are calculated by quote. A free demo of the product is also available. You can easily sign up for Exponea free demo here.

Here are the details of each plan:

1. Start with EXPONEA CORE: Build Single Customers View for cross‑device data tracking, ad‑hoc analytics and dashboarding

2. Choose your revenue booster:

A) Campaign Optimizer: Execute your acquisition & off site based campaigns with fully personalized messaging.

  • Email Management Platform
  • Omni-Channel Orchestration
  • Ad Tech
  • Product Recommendations
  • Real-Time Predictions

B) Experience Optimizer: Create on‑site AI powered shopper experience. Use A/B testing of personalized web elements.

  • Advanced Weblayers
  • Web Optimization and A/B Testing
  • Real-Time Predictions
  • Product Recommendations

C) Inventory Optimizer: Improve your inventory stocks thanks to product sales forecasting and discount management.

  • Product Performance Reporting
  • Product Sales Forecasting
  • Campaign Automation
  • Clearance Discount Management
Company Email

Company Email
Prominent Customers

Prominent Customers

TechWyse, Menkom, Asia Divers, E-Goi Ogilvy,, Dennik N.
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Popular Alternatives

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You don’t want exclusively a wide array of features and adjustable pricing plans from a well-known Marketing Software. Almost as important as core features is a trustworthy customer support. You want to ensure that in a situation where you have any questions about Exponea or Web CEO, or you struggle with some problems, or maybe you’ll want to ask for a specific change or functionality beneficial to your company you can count on a responsive and helpful customer support. Examine whether solutions such as phone support, tickets or live chat are available. Additionally, it’s a big plus if you are able to benefit from personal training or at least a knowledge base you can use.