Compare ExactTarget vs. Infusionsoft

Reviewing products for the top Sales Software does not always have to be hard. On our review platform, we enable you to match ExactTarget and Infusionsoft and right away see their differences. We allow you to examine their uniqe benefits, supported devices, level of support, pricing, terms, and more. You can even examine their overall score (7.7 for ExactTarget vs. 9.4 for Infusionsoft) and overall customer satisfaction level (98% for ExactTarget vs. 97% for Infusionsoft). Devote time to review your top alternatives and find out which one is ideal for your company. You should also assess the vendor’s credibility; are they reliable and will they still be around in the future? People who don't have much time or would like to get a Sales Software suggestion from our team might want to examine these top choices for the current year: Pipedrive, TradeGecko, Brightpearl.





Total Score

Our Score

7.7 ?

Our Score

9.0 ?

Customer Experience

Customer Experience

98% ?

Customer Experience

97% ?


by quote


Pricing Type

Monthly payment Monthly payment

Full Review


ExactTarget transforms how companies connect with their customers and optimize the customer journey in real time.
You can get organized, grow sales and save time like 24,000 small businesses thriving thanks to Infusionsoft.


USA, UK, Canada, China, Germany, India, Japan USA, UK, Canada, International

Email Address

Devices Supported


Phone Number

1.866.362.4538 +1-866-800-0004

Pricing Plans

Here are the ExactTarget cost details:

ExactTarget offers subscription packages. Request to the company the package you want for pricing details.


  • most popular package
  • Multi-channel digital marketing platform
  • Campaign management
  • Email marketing
  • SMS & MMS mobile solutions
  • Mobile push messaging
  • Web personalization
  • Social media publishing
  • Transactional email
  • Conversion tracking
  • Tracking & reporting
  • 10 user log-ins – Up to 300,000 Super Messages per year


  • Automate 1:1 customer journeys
  • Includes all Basic features
  • Journey management
  • Marketing automation
  • Social media listening
  • Social media feed publishing
  • 25 user log-ins
  • Up to 1 million Super Messages per year


  • Predictive and location-based offers
  • Includes all Professional features
  • Predictive Intelligence
  • Distributed marketing
  • Mobile location-based marketing
  • Discover reporting tool
  • 50 user log-ins
  • Up to 500,000 contacts
  • Up to 5 million Super Messages per year


  • Enterprise-wide marketing
  • Includes all Corporate features
  • Audience Builder data management tool
  • 100 user log-ins
  • Up to 2.5 million contacts
  • Up to 20 million Super Messages per year


  • Global digital marketing platform
  • Includes all Enterprise features
  • Most advanced email, mobile, social, & web editions
  • 250 user log-ins
  • Up to 10 million contacts
  • Up to 50 million Super Messages per year

Looking for a bundle tailored specifically to your business? Please contact the company.

For all the packages, additional user log-ins are available for purchase. A Super Message is a unit of customer experience that can be used as an email message, SMS message, MMS message, mobile push message, web impression, or landing page impression.

Infusionsoft offers 5 SMB and enterprise plans to choose from. Here are the details:

Essentials – $199/month

  • Best for companies with basic marketing automation needs
  • Contact Management
  • Marketing Automation
  • Sales Automation
  • E-Commerce
  • 2,500 Contacts
  • 12,500 Emails/mo.
  • 3 Users

Deluxe Sales – $299/month

  • Best for companies with sales teams that need advanced CRM tools
  • Contact Management
  • Marketing Automation
  • Sales Automation
  • E-Commerce
  • 5,000 Contacts
  • 25,000 Emails/mo.
  • 4 Users

Deluxe E-Commerce – $299/month

  • Best for companies with an online store
  • Contact Management
  • Marketing Automation
  • Sales Automation
  • E-Commerce
  • 5,000 Contacts
  • 25,000 Emails/mo.
  • 4 Users

Complete – $379/month

  • Best for companies with both an online store and a sales team
  • Contact Management
  • Marketing Automation
  • Sales Automation
  • E-Commerce
  • 10,000 Contacts
  • 50,000 Emails/mo.
  • 5 Users

Teams – $599/month

  • CRM
  • Marketing Automation
  • Sales Automation
  • E-Commerce

Start your free trial of Infusionsoft here


Supported Integrations

  • SurveyGizmo
  • Yahoo! eCommerce
  • Pipeliner CRM
  • AtTask
  • Shopify
  • Vidyard
  • Simply Measured
  • Salesforce Sales Cloud
  • ClickTale
  • Bungee
  • Bitium

Infusionsoft integrates with the following business systems and applications:

  • HappyFox
  • Mavenlink
  • Help Scout
  • ion interactive
  • Direct Mail Manager
  • 3CLogic
  • Bitium
  • ppSD2 Membership Software
  • WebMerge
  • Velocify
  • Marketplace
  • GroSocial
  • CustomerHub
  • Sync for Outlook
  • Sync for Gmail

Pricing Page

Learn more about ExactTarget pricing Learn more about Infusionsoft pricing

Vendor's Address

"20 North Meridian St.
Indianapolis, IN 46204"
1260 S. Spectrum Blvd,
Chandler, AZ 85286

Available Features

ExactTarget FEATURES

  • 1:1 content personalization
  • Intuitive interface
  • CRM and cross-channel integration
  • Pre-built templates and themes
  • API support
  • Drag-and-drop segmentation
  • Lead capture
  • Comprehensive, real-time tracking and reporting
  • Predictive analytics
  • Deliverability tools
  • Product recommendation engine
  • MMS and SMS
  • Guided selling tools
  • Advanced content management
  • Mobile app
  • Sophisticated automation solutions
  • Single platform
  • A/B and random-split testing
  • Roles and permissions
  • Email marketing

Infusionsoft FEATURES

  • CRM
  • Marketing Automation
  • E-Commerce
  • Multimedia marketing management
  • Web Forms
  • Social Sharing
  • Built-in metadata and keyword fields
  • Track orders, sales totals, accounts receivables, etc
  • Payment Processing
  • Drag and drop to craft and publish landing pages
  • Easy Publishing, Landing Pages
  • Email marketing, Automated Campaigns
  • Opportunity Management
  • Sales Reports
  • Multimedia Marketing
  • Marketing reports
  • Scoring tool
  • Referral Program Management
  • Lead Scoring & Distribution
  • Quotes & Orders

Business Size

Small Business | Large Enterprises | Medium Business Small Business | Freelancers

Customer Support

Phone Live Support

Prominent Clients,, Stanley Black & Decker, TripIt, Avvo H.U.M.A.N. Healthy Vending, Salon Success Strategies

Product Comparisons

Compare with KiteDesk
Compare with Publitrac
Compare with Stamps
Compare with MarketMan
Compare with Geckoboard
Compare with Skubana
Compare with Fishbowl
Compare with WhoisVisiting
Compare with Picatic
Compare with Floweroo POS
Compare with SurveyMonkey
Compare with Timely
Compare with Weelytics
Compare with Vizury
Compare with Hootsuite
Compare with Surveyi2i
Compare with Designhill
Compare with ShipStation
Compare with Natero
Compare with Synthesio

Popular Alternatives


Page last modified

If you are still having second thoughts about which app will work best for your company it might be a good idea to check out each service’s social metrics. These metrics are usually an indicator of how popular a given app is and how large is its online presence.For instance, if you check ExactTarget LinkedIn profile you’ll see that they are followed by 4 people. In case of Infusionsoft the amount of followers on their LinkedIn page is 277.