Compare eTrigue vs. Denali (Cougar)

It’s easy to our scoring system to provide you with a general idea which Sales Software product is better for your business. For overall product quality, eTrigue earned 7.4 points, while Denali (Cougar) gained 6.5 points. At the same time, for user satisfaction, eTrigue scored 100%, while Denali (Cougar) scored 99%. Information regarding their unique elements, tools, supported platforms, customer support, plus more are given below to give you a more precise comparison. Keep in mind to purchase only the features that you need to avoid wasting resources for functions which are redundant. We are aware that not all people have enough time to examine dozens of various products, so we created a list of recommendations that you may find useful. Our top selections for the Marketing Software category are: HubSpot Marketing, SEMrush, Serpstat.



Denali (Cougar)


eTrigue screenshot Denali (Cougar) screenshot
Pricing Details

Total Score

Our Score

7.4 ?

Our Score

6.5 ?

Client Satisfaction

Client Satisfaction

Client Satisfaction

100% ?

Client Satisfaction

99% ?





Pricing Type

Pricing Type

Monthly payment One-time payment | Quote-based
Complete Review

Complete Review

General Description

General Description

eTrigue can be used by small to medium-sized businesses to build email campaigns, landing pages and sophisticated multi-stage nurturing programs.
Best suited for specific business areas, such as inventory data and reporting, regulatory updates, and customer transactions.
Easy Links
Available Languages

Available Languages

USA, UK, Canada, Germany, India, Japan USA
Cost Details

Cost Details

eTrigue pricing depends on your database size. Estimated pricing starts at $600/month for a database size of 1,000.

eTrigue DemandCenter accounts include: all product features & full functionality, live support, and unlimited users, forms, emails and landing pages.

Here is the information about Denali cost:

Denali offers pricing per module that you only need, while it’s also available in three packages:

Denali Basecamp ($1999 single user): General ledger; bank reconciliation; accounts receivable; and accounts payable modules.

Denali Ascent ($2999 single user) Basecamp modules plus:  inventory; order entry; and crystal reports modules. Install, support, and training included.

Denali Summit ($4999 single user) Ascent modules plus: purchase order; payroll; and multi-location inventory modules. Install, support, and training included.

Vendor Email

Vendor Email



  • “Live” web activity tracking
  • One-to-one targeted email marketing
  • 3D lead scoring
  • Anonymous visitor tracking
  • Batch email marketing and newsletters
  • Campaign and form fill alerts
  • Conversion reports
  • Cross-campaign reporting and analytics
  • Detailed individual prospect activity tracking
  • Drag and drop campaign builder
  • Dynamic, progressive forms with automatic validation
  • Free demo and free trial
  • Google AdWords visibility
  • Individual message effectiveness reporting
  • Landing page editor
  • Lead nurturing campaigns with scheduling
  • Marketing database management
  • More than 100 landing page templates
  • Real-time lead alerts
  • Integration with Sugar CRM, Microsoft CRM and Salesforce CRM

Denali (Cougar) FEATURES

Basic accounting
  • Accounts payable
  • Accounts receivable
  • Audit trail
  • Depreciation
  • General ledger
  • Multi-currency
Billing & Invoicing
  • Check printing
  • Credit card processing
  • E-commerce
  • Invoices
  • Purchase orders
  • Recurring billing
  • Balance sheet
  • Budgeting & forecasts
  • Cash flow statement
  • Custom dashboard reports
  • Profit & loss statement
  • Sales reports
Fixed Assets
  • Depreciation tracking
  • Fixed asset tracking
Phone Number

Phone Number

+1-800-858-8500 (toll-free) 1.800.388.3038
Pricing Details

Pricing Details

Learn more about eTrigue pricing Learn more about Denali (Cougar) pricing
Available Devices

Available Devices

Popular Customers

Popular Customers

Skype, Cisco Systems, American Advertising Federation, Vantage Data Centers
Supported Integrations

Supported Integrations

  • The marketing universe is vast, eTrigue DemandCenter makes it simple to stay connected to and understand the marketing successes you have across multiple applications.
  • Integration with CRM systems: Keeping Sales fully aware of the hottest prospects to engage with, as well as all the actions and visits to the website by customers, prospects and anonymous visitors is easy.
  • Salesforce, Sugar CRM, Microsoft Dynamics CRM as well as other CRM through the eTrigue DemandCenter API (custom).
  • Integration with real-time lead alerts to let sales know instantly when an important prospect has visited the website or responded to a marketing campaign.
  • Integration with leading Webcast event platforms including WebEx and GoTo Webinar.
  • Integration to the leading PPC ad network, Google AdWords, so marketing can pinpoint the identities of known prospects that click on paid ads and track their subsequent actions.
  • Social network sharing and tracking of referral source.
  • Denali Customer relationship management (CRM)
  • Denali E-commerce
  • Denali Inventory management
  • Denali Payroll
  • Denali Point-of-sale
  • Compatible with common financial file types such as XLS and CVS
Available Support

Available Support

Live Support
Ticket Training
Ticket Training
Client Types

Client Types

Small Business | Large Enterprises | Medium Business Small Business | Large Enterprises | Medium Business | Freelancers
Company's Address

Company's Address

6399 San Ignacio Avenue Second Floor, San Jose, CA 95119 (US) 7180 Potomac Dr
Boise, Idaho 83704
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Popular Alternatives

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Almost as crucial as useful features and client support quality are pricing options given by eTrigue and Denali (Cougar). Although cost should not be a deciding element it’s without a doubt a significant thing to consider. You should count on a flexible pricing package that can be matched with your company size and painlessly scaled up if your team develops. Be sure that you don’t select packages that include advanced features that you won’t find useful and always try to get in touch with the vendor directly as big companies can usually benefit from special pricing. You should also try out a free trial or demo of every solution to spend at least some time working with it. It’s a valuable experience that doesn’t ask you to invest any money and gives you a reliable overview of what it feels like to work with eTrigue and Denali (Cougar).