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Compare AdRoll vs Outbrain

What is better AdRoll or Outbrain? With a wide range of functionalities, pricing, conditions, and more to evaluate, determining the best Marketing Software for your firm is tricky. However by working with our system, it is simple to match the characteristics of AdRoll and Outbrain together with their general rating, respectively as: 9.0 and 9.0 for overall score and 97% and 96% for user satisfaction.

You can also assess them feature by feature check out which program is a more suitable fit for your company. Remember to use a trial version first before opting in for a plan to see how the software performs in real setting.

Those of you who want to save some time or need a Marketing Automation Software advice from our experts may want to try out these top choices for the current year: SendinBlue Email, Pardot, HubSpot Marketing.

NOAWARDS
YET

SmartScore™

OUR SCORE 9.0

User Satisfaction

CUSTOMER EXPERIENCE 97%

Pricing

Starting from $300

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Flexible and capable segmentation
  • Expert retargeting
  • Cross-device reach
  • Predictive buying
  • Social targeting
  • In-app retargeting
  • Retargeting through email
  • Use of dynamic personalized ads

Pricing Info

AdRoll comes in four pricing models, with each plan having their own features and functionalities. Here are the details:

New Business
$300/month

  • Complimentary ad creative (2x/year)
  • Reactive online support

Emerging Business

$1,000/month

  • Complimentary ad creative (4x/year)
  • Reactive online support
  • Account management

Evolving Business

$5,000/month

  • Complimentary ad creative (Monthly)
  • Reactive online support
  • Account management
  • Custom dynamic ads

Expanding Business

$10,000/month

  • Complimentary ad creative (Ongoing)
  • Reactive online support
  • Account management
  • Custom dynamic ads
  • Tailored onboarding support
  • Invoiced billing options
  • Customized reports
  • API support

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

Lynda.com, Air New Zealand, GoPro

Integrations

No information available.

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

AdRoll is a digital marketing platform that specializes in retargeting to achieve results in your digital marketing efforts. With this, you can reach audiences on Instagram, Twitter, and Facebook. On top of that, it aids you in creating the best ads for social media platforms.

Company Email

Contact No.

Company's Address

972 Mission Street,
San Francisco, California 94103

NOAWARDS
YET

SmartScore™

OUR SCORE 9.0

User Satisfaction

CUSTOMER EXPERIENCE 96%

Pricing

By quote

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Pay-per-click model
  • Optimization
  • Intelligent placements
  • Outbrain VR
  • Customized modules
  • Responsive design
  • Traffic shaping
  • Native campaign support
  • Complete video experience
  • Mobile support

Pricing Info

Outbrain runs on a Cost-Per-Click, or CPC, pricing model where you will be charged for the number of clicks each campaign receives based on the CPC you set.

Example:

If you set the campaign budget to $50 and the CPC to $0.85, you will pay $0.85 for every click until you hit your $50 budget cap. With this CPC, you can receive a rough maximum of 59 clicks. You can change the CPC anytime in your campaign settings depending on how well the campaign performs.

Once the budget has capped, your content will no longer be distributed to Outbrain’s network of publisher sites. A reader can still click on content that was served prior to the budget being fulfilled but you may be charged up to 20% more than your budget for clicks delivered during this time.

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

McDonalds, Visa, CNN

Integrations

Outbrain integrates with the following business systems and applications:

  • Shopify
  • eBay
  • Amazon
  • Magento
  • WooCommerce
  • Etsy
  • Bigcommerce
  • QuickBooks
  • Xero
  • Inventory Planner

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

Outbrain is a popular content discovery platform that aims to deliver relevant content to audiences while helping publishers and businesses understand their audiences as well.

Company Email

lpostan@outbrain.com

Contact No.

Company's Address

39 West 13th Street 3rd Floor
New York, NY 100117
USA

HubSpot Marketing

Partner

This product is our partner, which means they paid for being featured as one of the suggestions. Our team takes great care to ensure all sugested products are reliable, top-quality solutions.

SmartScore™

OUR SCORE 9.5

User Satisfaction

CUSTOMER EXPERIENCE 99%

Pricing

free

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Blogging
  • Landing Pages
  • Email
  • Marketing Automation
  • Lead Management
  • Analytics
  • Website SEO
  • Social Media Monitoring
  • Calls-to-Action
  • Ads
  • Salesforce Integration

Pricing Info

Free Marketing Tools

  • Forms
  • Contact activity
  • Contact management
  • Contact & company insights
  • Ad management
  • Conversations inbox
  • Team email
  • Live chat
  • Conversations bots
  • Reporting dashboards
Starter – starting at $50/month
  • All Free features, plus:
  • HubSpot branding removed
  • Email marketing
  • Lists
  • Mobile optimization

Professional – starting at $800/month (billed annually)

  • All Starter features, plus:
  • Phone support
  • Blog & content creation tools
  • SEO & content strategy
  • Social media
  • Calls-to-action
  • Landing pages
  • Standard SSL certificate
  • Subdomain availability
  • Marketing automation
  • Video hosting & management
  • Goal-based nurturing
  • Salesforce integration
  • Smart content
  • Attribution reporting
  • A/B testing
  • Teams
  • Google Search Console integration
  • Custom reporting
Enterprise – Starting at $3,200/month (billed annually)
  • All Professional features, plus:
  • Custom event reporting
  • Custom event triggers
  • Predictive lead scoring
  • Single sign-on
  • Content partitioning
  • CMS membership
  • Email send frequency cap
  • YouTube integration

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

Integrations

Over 200 free integrations available with tools like Salesforce, HelloSign, Slack, GoToWebinar and more.

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

HubSpot Marketing is an easy-to-use advanced digital marketing software solution. It is used for a variety of marketing needs and channels from SEO to social media. The platform has a CRM base complete with analytics. It has modules to manage blogs, lead generation, social monitoring, ads, and email marketing.

Company Email

Contact No.

Company's Address

25 1st St
Cambridge, Massachusetts
USA

No Marketing Software will be able to cover all the requirements of a company. While core features of AdRoll and Outbrain should matter you should also carefully study the integrations supported by every solution. Very often your team will already be making use of other types of B2B software in your company and it’s much wiser to go with products that integrate well with one another. That way you will be able to guarantee a reliable exchange of information between your teams and software used, which can really reduce time wasted on migrating between one solution and the other.

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