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Compare ActiveTrail vs Publing

What is better ActiveTrail or Publing? There are lots of Marketing Software products available for businesses right now. The simplest way to find out which product fits your needs best is to evaluate them side by side. For instance, here you can examine ActiveTrail and Publing for their overall score (9.1 vs. 8.0, respectively) or their user satisfaction rating (100% vs. 100%, respectively).

You can also check their capabilities and pricing conditions along with other valuable details below. When matching products make sure to check their corresponding advantages and mark their disparities to obtain a clearer picture of both deals. Likewise, remember to assess non-core features including security, backup, ease-of-use, and customer service.

Those of you who are pressed for time or would like to get a Marketing Automation Software suggestion from our team may want to try out these top choices for this year: Pardot, HubSpot Marketing, SendinBlue Email.

SmartScore™

OUR SCORE 9.1

User Satisfaction

CUSTOMER EXPERIENCE 100%

Pricing

Starting from $7

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Email & Newsletter Templates
  • Landing Pages Templates
  • Mobile Responsive Landing Pages
  • Just in Time
  • Sign-Up & Lead Forms Builder
  • A/B Testing
  • Contact Management
  • Personalization
  • Visual Automations
  • Auto-Responders
  • Active Triggers
  • List Segmentation
  • On-Site Behavioral Triggers
  • Custom Surveys
  • Email or SMS Surveys
  • Net Promoter Score
  • Automated Surveys
  • SMS Campaigns
  • Automated SMS Campaigns
  • Sender ID Configuration
  • Multi-Platform Marketing
  • Real-Time Analytics

Pricing Info

ActiveTrail offers several SMB and enterprise pricing plans to meet the needs of different users. Give the details a look, and select the best plan for your business:

Monthly Plans

  • Up to 500 Contacts – $7.00/month billing
  • Up to 1,000 Contacts – $12.00/month billing
  • Up to 2,500 Contacts – $24.00/month billing
  • Up to 5,000 Contacts – $38.00/month billing
  • Up to 10,000 Contacts – $55.00/month billing
  • Up to 20,000 Contacts – $101.00/month billing
  • Up to 40,000 Contacts – $160.00/month billing
  • Up to 60,000 Contacts – $194.00/month billing
  • For more contacts get a quote from the vendor

All monthly plans enable users to send unlimited emails and give them access to all ActiveTrail features.

Email Packages

  • 1,000 Emails – $25.00 (0.025¢ per email)
  • 2,500 Emails – $49.00 (0.019¢ per email)
  • 5,000 Emails – $79.00 (0.015¢ per email)
  • 7,500 Emails – $109.00 (0.014¢ per email)
  • 10,000 Emails – $139.00 (0.013¢ per email)
  • 20,000 Emails – $199.00 (0.009¢ per email)
  • 50,000 Emails – $349.00 (0.006¢ per email)
  • 100,000 Emails – $629.00 (0.006¢ per email)
  • For more emails get a quote from the vendor

SMS Packages

  • 500 SMS – $41.00 (0.083¢ per SMS)
  • 1,000 SMS – $78.00 (0.078¢ per SMS)
  • 3,000 SMS – $218.00 (0.07¢ per SMS)
  • 5,000 SMS – $344.00 (0.06¢ per SMS)
  • 10,000 SMS – $643.00 (0.0644¢ per SMS)
  • 25,000 SMS – $1,511.00 (0.0605¢ per SMS)
  • For more SMS get a quote from the vendor

SMS messaging to the USA not available yet.

ActiveTrail also offers tailored pricing for custom plans.

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

Perion, Medispec, Crocs

Integrations

ActiveTrail clients gain access to the application’s RESTFUL API and Webhooks that allow them to integrate with numerous systems such as:

  • Salesforce
  • Zapier
  • Facebook
  • Wordpress
  • Magento
  • Shopify
  • Prestashop
  • Paypal

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

A comprehensive email and SMS marketing automation software.

Company Email

Contact No.

Company's Address

Derech Menachem Begin 48,
Tel Aviv-Yafo 66180,
Israel

NOAWARDS
YET

SmartScore™

OUR SCORE 8.0

User Satisfaction

CUSTOMER EXPERIENCE 100%

Pricing

Starting from £69

Pricing Model

Free

Monthly payment

One-time payment

Annual Subscription

Quote-based

List of Features

  • Social Hub
  • Social Website
  • Event Screens
  • Hashtag Campaigns
  • Real-life Content
  • Social Engagement
  • Organic Marketing
  • Customized Hashtags
  • Dynamic Display
  • Real-Time interaction
  • Interactive Communication
  • Live Broadcast
  • Organic Influencing

Pricing Info

Publing offers three SMB and enterprise pricing plans for users to choose from. Give the details a look, and select the best plan for your needs:

Basic Plan – £69/month

  • 3 content sources
  • 1 content hub
  • 60 mins update period
  • 1 content display

Professional Plan – £109/month

  • 10 content sources
  • 5 content hubs
  • 15 mins update period
  • 5 content displays

Brand and Agency – By quote

  • Content API
  • Advanced Content Filters
  • Native Advertising
  • Advanced Analytics

Languages Supported

English

Chinese

German

Hindi

Japanese

Spanish

French

Russian

Italian

Dutch

Portugese

Polish

Turkish

Swedish

Prominent Clients

Integrations

Publing integrates with the following business systems and applications:

  • Facebook
  • Twitter
  • Instagram
  • Pinterest
  • YouTube
  • Google+
  • LinkedIn

Available Devices

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Company Size

Small Business

Large Enterprises

Medium Business

Freelancers

Available Support

email

phone

live support

training

tickets

General Info

Publing collects posts from social media platforms and displays these posts across pre-designed screens, websites, ad screens and out of home advertising.

Company Email

hello@publing.co

Contact No.

Company's Address

Floor 7, 1 Fore Street, Moorgate
London EC2Y 9DT
United Kingdom

In the event you continue having second thoughts about which app will perform best for your company it may be a good idea to take a look at each service’s social metrics. These metrics are frequently a sign of how popular every app is and how extensive is its online presence. For example, in case of Facebook ActiveTrail has 3749 likes on their official profile while Publing profile is liked by 2187 people.

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